C - S T O R E - Turbochef

C - S T O R E
4240 International Pkwy
Suite 105
Carrollton, Texas 75007 USA
turbochef.com
©2008 TurboChef Technologies, Inc.

One of the most popular grocery/deli franchises
scones, pastries and more. As Courtney relates,
The results have been impressive. This year,
surprising when she says she wouldn’t open
in Ireland is Centra. When Lil Courtney decided
“It was the only solution that gave us an
Centra Fairview was named the best of Ireland’s
another store without having a TurboChef in it.
to open her own location, she had specific goals
advantage and cooked our product faster.”
400 Centra stores. Courtney credits the TurboChef
In fact, she did just that. The success of Centra
in mind: to maintain the highest standards of
Centra Fairview now services over 23,000
Tornado with giving her store huge versatility and
Fairview convinced Courtney to open a new
freshness, to become a destination shop for
customer purchases a week in the deli. Part of
location, Centra East Wall, in the Dockland area
deli foods, and to offer a
this success can be attributed
in June 2007.
wide range of products at
competitive prices.
The new Centra in the
Fairview retail center in
Dublin successfully opened
“TurboChef was the only solution
that gave us an advantage and gave
us our product faster.”
Lil Courtney,
Centra Franchisee
Just like at Centra Fairview, the deli sector
exceeded expectations. “Customers know the
its doors in March 2005.
But Courtney still wanted
to the versatility of the Tornado
something that could take
oven. With the variety of foods
growth. At Centra Fairview, deli counter sales
her business to the next
level. As she explains, “We wanted to progress
the Tornado can prepare, Courtney
decided to completely upgrade the entire deli
The Tornado
account for twice the normal percentage of total
store sales. This is not only due to the speed and
and thought how could we do this We saw the
and design new menu boards to display the
quality you get from a TurboChef oven, but also to
food is fresh and has not been sitting there all day
TurboChef oven and at that point knew it was a
expanded range of offerings. “We have repeat
its ease of use for employees. Centra employees
long,” says Courtney. “There was a lot of positive
key part for our business.”
clientele every day, so the need for fresh variety
found the Tornado to be amazingly simple to use,
feedback about the hotness of the sandwich
Centra Fairview’s breakfast program is now
is crucial in the deli,” says Courtney. “It gives
as well as easy to clean.
and how the bread was toasted properly.” In a
booming with hot items; the TurboChef Tornado
us the competitive advantage for the future and
Given the wide range of benefits the TurboChef
business that demands product to be fresh, hot
is used to cook sandwiches, toast, croissants,
gives us the flexibility to expand our menu.”
oven provides Courtney’s business, it’s not
and convenient, TurboChef fits the bill perfectly.