US EAST COAST 2012 - HFMWeek
US EAST COAST 2012 - HFMWeek
US EAST COAST 2012 - HFMWeek
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<strong>US</strong> EAS T COAS T <strong>2012</strong><br />
ADMINISTRATION<br />
CHANGE IS GREAT, BUT<br />
CONSISTENCY IS BETTER …<br />
AS THE FUND ADMINISTRATION SPACE HAS BECOME MORE CROWDED AND COMPETITIVE IN RECENT YEARS, TED JASINSKI OF ADMIRAL<br />
ADMINISTRATION LLC EXPLAINS HOW A DEDICATED, HIGH-QUALITY AND CONSISTENT SERVICE HAS CREATED SUCCESS FOR BOTH<br />
THE FIRM AND THE CLIENTS<br />
Ted Jasinski, general<br />
manager of Admiral<br />
Administration (<strong>US</strong>) LLC,<br />
established its <strong>US</strong> office<br />
in 2007, which has since<br />
grown from five clients to<br />
more than 50, covering<br />
a range of investment<br />
structures and asset classes.<br />
He has 23 years’ experience<br />
in the hedge fund and<br />
alternative investment<br />
industry.<br />
Alot has changed and evolved in the hedge<br />
fund industry since Autumn of 2008. In<br />
this post-Madoff era, the need for transparency,<br />
state of the art technology, stronger<br />
controls, and straight through processing<br />
has never been more evident with<br />
hedge fund managers and their service providers. The role<br />
of the third-party hedge fund administrator has expanded<br />
immensely and is constantly transforming. While we witness<br />
the continual low cost pressures<br />
for large and small administrators,<br />
as well as the consolidation<br />
that is taking place between the<br />
industry giants (State Street and<br />
Goldman Sachs, as well as SS&C<br />
and GlobeOp), we wonder what is<br />
in store for the future of this business.<br />
This much is true: change has<br />
been in play for close to four years,<br />
and there is no end in sight as the<br />
demands to become more efficient<br />
and cost effective for the investment<br />
manager (IM) continue to<br />
be the name of the game.<br />
Admiral Administration is certainly<br />
no stranger to the game. As<br />
one of the older administration<br />
THE ROLE OF THE THIRD-<br />
PARTY HEDGE FUND<br />
ADMINISTRATOR HAS<br />
EXPANDED IMMENSELY<br />
AND IS CONSTANTLY<br />
TRANSFORMING<br />
”<br />
firms in the business, we have leveraged off our 16-year<br />
existence and experience and have made radical improvements<br />
to our technology offering. With what we believe to<br />
be best of breed technology, we continue to develop and<br />
make enhancements to our technology platform of Avatar<br />
(proprietary contact management system), Advent Geneva<br />
and Partner, and Paladyne (middle-office analytics<br />
and data management). We rolled out Avatar FM earlier<br />
in <strong>2012</strong>, which gives IMs full transparency of their investors’<br />
contact and transaction data.<br />
It also connects and integrates with<br />
our web reporting and Paladyne<br />
Report Manager portal in a seamless<br />
fashion. While we feel that we<br />
can compete with the larger firms<br />
in the space, we are confident we<br />
have a complete understanding of<br />
our identity and what separates us<br />
from the pack.<br />
IT’S ALWAYS ABOUT SERVICE<br />
Admiral has always maintained a<br />
core belief and emphasis on strong<br />
client and investor services. In<br />
fact, the business had never had<br />
a dedicated salesman until early<br />
2011. That’s 15 years of building a<br />
business and reputation as a recognised brand by simply<br />
getting the job done well and expanding the client base<br />
through referrals. As a relationship model, we pride ourselves<br />
on responsiveness, accessibility and reliability at all<br />
levels. From top to bottom within the organisation, there<br />
is an emphasis on exceptional ‘soft skills’. With our single<br />
point of contact model, we assign qualified account managers<br />
to know their client and their products with a ‘cradle<br />
to grave’ approach. Additionally, we surround these relationship<br />
managers with teammates that exemplify professionalism,<br />
high integrity and strong character. As part of<br />
the team, fund administrators and fund accountants do a<br />
lot of the behind the scenes back-office responsibilities; as<br />
they gain experience with each daily and monthly NAV,<br />
they provide valuable depth and coverage in the overall<br />
process.<br />
DON’T J<strong>US</strong>T SAY IT, DISPLAY IT<br />
I’ve always been a big believer in results. Benjamin Franklin<br />
once said: “Well done is better than well said.” We believe<br />
in this philosophy at Admiral and strive to meet our<br />
clients’ needs on a day-to-day basis. Listening is critical,<br />
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