II 2010 The Carpet Magazine - Halbmond Teppichwerke GmbH

Afterthought ::
Martin Scheel,
Sales Manager at
Halbmond Teppichwerke,
with a report on
DOMOTEX 2010.
The design of the stand
as well as the innovations
ensured positive reactions.
You can find details of the
new collections on the
internet at www.halbmond.com
web site.
DOMOTEX 2010 – Successful
Trade Fair for Halbmond
The leading industry trade fair managed to maintain its position this year and at the same time deliv-
8 | The Carpet Magazine 17
ered signs of an improvement in the economic environment. Although fewer exhibitors were present
in Hanover, the mood of the visitors was good. The huge crowd of people from Eastern Europe was
astonishing; on the other hand, customers from Asia and America were scarce.
Preview: at the northern entrance the 80-metre long
carpet matched the spectacular design of the stand.
Halbmond and HTW Design Carpet set the
standard for continuity and innovation at
DOMOTEX: following in good tradition, the
stand took on the look of the carpet at the
northern entrance, while our innovations bore
witness to our excellent potential for the future:
the carpet collections Jet and Hospitality
3, as well as the six tile collections TM1
to 6 received a great response right from the
start.
0098/10
Besides strengthening our contacts to regular
customers, we were able to attract a whole
host of new customers at DOMOTEX, mainly
from Eastern and Southern Europe. This
demonstrated the popularity of our company,
but also the growing interest in carpets
which are coloured using a Chromojet process
which puts colour right down to the base
of the carpet fibre. We are pleased by both of
these developments and they open up promising
perspectives.
Brand new and fire-resistant!
Due to demand, Halbmond and HTW Design Carpet
now offer IMO certified carpets. The quality seal issued
by the International Maritime Organization guarantees
the lowest level of flammability and fulfils the regulations
applicable to cruise ships.