2013 GFWC AnnuAl Convention opportunities - General Federation ...

June 30 – July 2, 2013
HOLLYWOOD, FLA.
2013 GFWC Annual Convention Opportunities
Sponsorship, Advertising, and Exhibiting
From June 30-July 2, 2013, 1,000 women will gather in Hollywood, Fla. for the
annual meeting of the General Federation of Women’s Clubs. This Convention
brings together volunteer leaders from across the country and around the world,
who then return to their home communities eager to share new information and
ideas with their fellow clubwomen. GFWC invites you to bring your message to
our 90,000 members by participating in our Annual Convention.
ABOUT GFWC
The General Federation of Women’s Clubs is a unifying force, bringing together
local women’s clubs, with members dedicated to strengthening their communities
and enhancing the lives of others through volunteer service. With 90,000
members in affiliated clubs in every state, the District of Columbia, and more
than a dozen countries, GFWC members are community leaders who work locally
to create global change by supporting the arts, preserving natural resources,
advancing education, promoting healthy lifestyles, encouraging civic involvement,
and working toward world peace and understanding.
COMMITMENT DEADLINE
Commitment opportunity requests and payments will be received until May 15, 2013.
Sponsorship, exhibiting, and advertising opportunities are subject to availability.
VENUE
The GFWC Annual Convention will be held at The Westin Diplomat Resort and
Spa, located in Hollywood, Florida. For additional information on the Convention
location, visit www.GFWC.org/Convention.
CONTACT INFORMATION FOR SPONSORSHIPS
OR RAFFLE DONATIONS
For general sponsorship or raffle donation questions, or to confirm a sponsorship
or raffle donation, contact Michele Mount, Senior Director of Programs, Public
Policy, and Communications at MMount@GFWC.org or 202-347-3168 ext. 149.
CONTACT INFORMATION FOR EXHIBITING
For general exhibitor questions, or to confirm space contact Mary Louks, Convention
and Meetings Manager at MLouks@GFWC.org or 202-347-3168 ext. 117.
2013 Sponsorship Levels
Please refer to the chart on the next page for
sponsorship level details.
Diamond Sponsor
$10,000 – $15,000
• Hotel Key Cards with At-A-Glance
Mini Agenda | $15,000
• Cyber Café | $10,000
SAPPHIRE Sponsor
$5,001 – $9,999
• USB Drives | $8,000
• Welcome Bags/Beach Bags | $6,000
RUBY Sponsor
$2,501 – $5,000
• Coffee Break or Social Gathering |
$5,000
• Water Stations | $5,000
• Registration Name Badge Holders/
Lanyards | $4,000
• Mini Sunscreen Bottle w/Logo | $3,500
• NEW! Volunteer Service Project
T-Shirts | $3,000
GOLD Sponsor
$2,500
• Lip Balm w/Logo | $2,500
CONTACT INFORMATION FOR proGRAM ADVERTISEMents
For program advertising questions, or to confirm an advertisement contact Peter Charbonneau,
Communication Director, at PCharbonneau@GFWC.org or 202-347-3168 ext. 144.
1734 N Street NW | Washington, D.C. 20036-2990
202-347-3168 | www.GFWC.org | www.Facebook.com/GFWCMembers | @GFWCHQ and @GFWCPR

2013 GFWC Annual Convention Opportunities
Take advantage of a unique way to reach hundreds of committed community leaders who are eager
to learn about new programs their clubs can undertake, fundraisers their clubs can organize, and
products and benefits they, their fellow members, family, and friends can enjoy. Choose between a
sponsorship level or a sponsorship specific item. Each sponsorship specific item includes sponsor level
benefits. Sponsorship opportunities are limited and will be finalized on a first-come, first-served basis.
Diamond Sponsor | $10,000 - $15,000 | Exclusive by Industry Type
Hotel Key Cards with At-A-Glance Mini Agenda | $15,000
All attendees will have your organization’s logo and name at their fingertips and will see it each
time they open their hotel room door or pull out their pocket-sized at-a-glance agenda.
Cyber Café | $10,000
Attendees can check their email and participate in social networking from conveniently located
kiosks. Your organization’s logo will be displayed prominently on the desktop of all cyber café
computers and your organization’s website will be the default website.
Sapphire Sponsor | $5,001 - $9,999
USB Drives | $8,000
Become the exclusive underwriter of USB drives that will be given to each Convention registrant.
The drives will come pre-loaded with speaker bios, a copy of the Convention Program, and your
organization’s logo on the device cover! With the opportunity to upload content on the drive
(must be pre-approved by GFWC), you will enjoy this unique opportunity to leave a long-lasting
impression with Convention attendees through a practical and reusable giveaway.
Welcome Bags/Beach Bags | $6,000
As the exclusive sponsor of the GFWC attendee welcome bag, members will have a daily reminder
of your support when toting around their reusable welcome bag to meetings, the Exhibitor
Showcase, and even the beach! Attendees take their bags home as a souvenir and to reuse!
Advertising Rates
Rates for advertising in the 2013 GFWC Convention Program are as follows:
Ad Type* Ad Rates GFWC Partner
Ad Rates **
GFWC Member
Ad Rates **
Full Page Color 7.25” x 9.5” $1,000 $750 $500
½-Page Color (Horizontal) 7.25” x 4.6875” $500 $375 $275
¼-Page Color (Vertical) 3.62” x 4.6875” $250 $187.50 $150
Back Cover Color 8.25” x 10.25” $1,500 $1,125 x
¹⁄₃-Page Business Card (Horizontal) 3.375” x 2.0938” x x $75
*All ads will be printed using a four-color process.
**GFWC Partners receive a 25% discount on Convention Program ads.
ADVERTISING
OPPORTUNITIES
Complete your marketing campaign
with targeted advertisements designed
to reinforce your message and improve
the effectiveness of your exhibitor
space and/or sponsorship. Advertising
in the Convention Program should be
an integral part of your organization’s
multi-level marketing campaign.
Distributed to every registrant, the
Convention Program contains the
official agenda, special event details,
and GFWC Exhibitor Showcase details.
Artwork Specifications
We can work with you to resize
your ad to fit the dimensions you’ve
selected. If you need or would like
additional graphic design assistance—
including complete ad design
services—we are happy to provide this
at an additional cost of $50 per hour
per advertisement.
The trim size of the program is 8”x10.”
High-resolution print-ready PDF
or EPS files are preferred. JPG and
TIFF files are also acceptable. All art
and fonts used in the file must be
embedded. Substitutions at the printer
could cause design errors and re-flow
problems. Native files can be supplied
in the following programs: InDesign
(PC only), Photoshop, or Illustrator.
Microsoft Office (Word, PowerPoint,
Excel, or Publisher) files cannot be used.

2013 GFWC Annual Convention Opportunities
Ruby Sponsor | $2,501 - $5,000
Coffee Break or Social Gathering | $5,000 (three available)
Available each day of the Convention, your organization will be a hit with attendees as they
thank you for the morning or afternoon pick-me-up! Can be combined with the Exhibitor
Showcase or arranged as a networking opportunity immediately following a workshop session
or prior to a business session.
Water Stations | $5,000
Water coolers will be set up in the Exhibitor Showcase, the General Business Session, and the
registration area. Signage acknowledging your organization’s sponsorship will be prominently
displayed near these stations.
Registration Name Badge Holders/Lanyards | $4,000
As the exclusive sponsor of the GFWC attendee name badge holder/lanyard, members
will have a daily reminder of your support when donning their credentials needed to attend
Convention events. Attendees take their badges home as souvenirs and share them with fellow
club members at meetings as part of their report on Convention events.
NEW! Volunteer Service Project T-Shirts | $3,000
Show your organization’s commitment to community improvement by showcasing your logo
on t-shirts for participants in our volunteer service project. Members will appreciate the
reminder of their participation in a worthwhile community service project, and will wear the
shirts when they go out and volunteer in their own communities.
Mini Sunscreen Bottle with Logo | $3,500
Show your organization’s commitment to community improvement by showcasing your logo
on mini sunscreen bottles provided to every participant in their welcome bag at registration.
Gold Sponsor | $2,500
Artwork Submission
Guidelines
Artwork may be submitted via email, CD,
or uploaded to our FTP site. If emailing,
direct files and artwork to Peter Charbonneau,
Communications Director at PCharbonneau
@GFWC.org. Submit artwork on a CD with
color proof to GFWC, 1734 N Street
NW, Washington, DC 20036-2990, or
send ads electronically via our FTP site.
To access our FTP site, contact Jenni
Graber, Communications Specialist. A
full-color, hard-copy proof of the ad is
recommended with your submission.
Without a color hard-copy proof, we are
not responsible for incorrect output of
your advertisement.
Ad Deadlines
May 15, 2013
Deadline for ad commitments with full
payment and artwork submission for
inclusion in the Convention Program.
Lipbalm with Logo | $2,500
Show your organization’s commitment to community improvement by showcasing your logo
on chapstick provided to every participant in their welcome bag at registration.
Donate to the GOLD COAst Raffle
GFWC will host a raffle at the Exhibitor Showcase throughout the
Convention program dates. Proceeds benefit GFWC’s Programs including
our Signature Project: Domestic Violence Awareness and Prevention.
Examples of raffle items include, gift cards, event tickets, vacation
packages, high-end jewelry, purses, and accessories. Raffle item donations
do not receive sponsorship level benefits.

2013 GFWC Annual Convention Opportunities
SPONSORship benefits
Recognition and promotion as level sponsor, including organization logo featured in
press releases, promotional materials, Convention Program, and general session logo
loop
Listing on the GFWC website with your organization’s logo and a link to your
organization’s website
Five minute speaking opportunity for an organization representative during a general
session
Access to an electronic list of Convention attendees pre- and post-Convention for a
one-time marketing opportunity both before and after Convention
The opportunity to place a giveaway item or other collateral in attendee Welcome Bags
Diamond Sapphire Ruby Gold
Two (2) VIP tickets to one evening banquet
One (1) VIP ticket to one evening banquet
One 10x10’ booth space in the Exhibitor Showcase (may purchase additional space if
desired)
Full-page color ad in the Convention Program
Full-page color ad in the July+August issue of GFWC Clubwoman Magazine
Half-page color ad in the Convention Program
Half-page color ad in the July+August issue of GFWC Clubwoman Magazine
One 10x10 booth in the Exhibitor Showcase OR ½-page Convention Program
advertisement
(no logo on
GFWC
website)

2013 GFWC ANNUAL CONVENTION OPPORTUNITIES
EXHIBITING OPPORTUNITIES
Exhibitor Space
10’ x 10’ booth | $700
Exclusive to GFWC Partner, Member, or GFWC Florida State Convention Exhibitor
10’ x 10’ booth | $600 6’ table | $400
Multi-booths receive a $100 discount
Included in exhibit payment
• One 10’ x 10’ booth with 8’ high royal blue back drape and 3’ high royal blue side drape (excludes table option)
• One 6’ skirted table with royal blue drape
• Two chairs
• One small waste basket
• One exhibitor identification sign (7” x 44”, white with organization name in black standard lettering)
Payment
• Return the 2013 Exhibitor Agreement with your full payment by May 15, 2013 to request space. If
space is not assigned, your payment will be returned to you.
• Space location is available on a first come, first serve basis and subject to availability. Space location
is subject to change upon the discretion of GFWC.
• Agreements may be accepted after May 15, if exhibit space is available to sell.
Cancellation
• Cancellations received in writing before May 15, 2013, will receive a refund, less a $150 processing fee.
• No refunds will be given for no-shows or cancellations received after May 15, 2013.
Included Exhibitor Showcase Promotions
• Exhibitor Directory. To assist you in maximizing your outreach to members and local, state, and
regional leaders, we will print a directory of exhibitors in the Convention Program and will also list
exhibitor contact information on the GFWC website.
• Prominent Location. The Exhibitor Showcase is very convenient to attendees and prominently
located next to the General Session. The Exhibitor Showcase will also future coffee breaks and social
gatherings throughout the program dates.
• Convenient Hours. The Exhibitor Showcase will coincide with our general business sessions to draw
a maximum number of attendees during their free time. The Exhibitor Showcase will also feature
networking and social gatherings within the hall and foyer areas to maximize attendees.
Show Schedule
Recommended high traffic hours are listed below. The Showcase will remain open beyond the recommended
hours if you wish to remain and sell items. Recommended show hours are subject to change.
Date Time(s) Event(s)
Sunday, June 30 7:00 a.m. – 11:00 a.m. Exhibitor Move-in
Sunday, June 30 12:15 p.m. Exhibitor Showcase Ribbon Cutting
Sunday, June 30 12:15 p.m. – 7:00 p.m. Exhibitor Showcase Open
Monday, July 1 8:00 a.m. – 12:00 p.m. | 3:00 p.m. – 6:00 p.m. Exhibitor Showcase Open
Tuesday, July 2 8:00 a.m. – 11:00 a.m. Exhibitor Showcase Open
Tuesday, July 2 11:00 a.m. – 2:00 p.m. Exhibitor Showcase Move out
Exhibit Decorating Company
GFWC will contract with an Exhibit
Decorating Company for our decorating
needs. For information relating to freight
services, onsite services, materials
handling coordination, and labor
and equipment charges, or to order
additional items for your booth which
are not included in the booth price,
such as electricity and internet, you will
be referred to the Exhibit Decorating
Company. Additional information will be
sent once your commitment form and
payment is received.
Hotel
The Westin Diplomat Resort and Spa
3555 South Ocean Drive
Hollywood, FL 33019
P: 954-602-6000
As an exhibitor, you are able to secure
your room at the Westin Diplomat
Resort and Spa for the GFWC group
rate, starting at just $139 per night, plus
applicable taxes.
For confirmed reservations at the group
rate, your room reservation must be
made by June 4, 2013. Reservations
made after this date will be honored on
a rate and space-available basis only.
Go to www.GFWC.org/Convention to
make reservations online at GFWC’s
special group rate, or call 954-602-
6000. Reference the 2013 GFWC Annual
Convention.
2012 Exhibitors
A list of exhibitors at the 2012 GFWC
Annual Convention is available online at
www.GFWC.org.
Note that...
• All booths must be open and staffed during the recommended open hours.
• GFWC will provide security in the Exhibitor Showcase.
• Exhibitors will be allowed into the Showcase 30 minutes prior to the start of the day’s opening
time and for 30 minutes following the close of the Showcase. Other than these designated times,
exhibitors will not be permitted in the Showcase due to security.