Hotel Price Index - Hotels.com Press Room

capital, a possible indicator of what could happen
in 2012 with the London Olympics and the Queen’s
Diamond Jubilee. The average hotel price in Watford,
for instance, soared 22% to £77, the second-highest rise
in the UK, and High Wycombe leaped 19% to £67.
Many of the major tourist destinations also
experienced an increase in average room prices.
Oxford and Cambridge both climbed 4% to £103 and £97
respectively and York rose 5% to £91. Demand for these
cities stayed steady, helped by an influx of travellers
from the Eurozone taking advantage of the Euro’s
relative strength against the Pound.
Destinations in the Cotswolds experienced a surge in
prices due to the area’s continuing popularity. Witney,
Broadway and Chipping Norton posted rises of 31%, the
highest in the survey, 21% and 16% respectively.
Some traditional seaside resorts also reported big
percentage price rises such as Weston-super-Mare
up 21% to £56, Southend-on-Sea up 18% to £93 and
Scarborough up 6% to £61.
However, there were some pronounced price declines
in Cornwall, with St Austell registering the biggest
drop, down 20% to £103, Newquay down 16% to £79 and
Penzance down 11% to £69.
Oxford
Scarborough
The Hotel Price Index review of global hotel prices: Jan-Dec 2011
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