19.01.2015 Views

Woman

Last year, at the dawn of 2014, I was apprehensive about what the new year would bring. Things were changing in Austin and the magazine business, and for the first time in a long time, I was having a hard time seeing the path laid out before us. So we did the only thing we were absolutely sure of: We put one foot in front of the other, one issue after the next and made a commitment to really listen to our readers and advertisers about what they were looking for from us. And we got our answer, loud and clear. Do more of what we do best: inspiration, real and authentic connections with women in Austin, information about this great city we inhabit and, yes, more beauty, fashion and glam. Throughout the year, we have been adding, changing and tweaking, but with this January 2015 issue, we present to you a re-packaged, re-defined commitment to all things women and all things Austin. I am so thankful for our amazing team, who work tirelessly and filled with passion on Austin Woman. The creative and design team—Deb, Niki, Molly, Jen—did an amazing job diving deep and coming up with creative editorial plans and a beautiful new design to house them. Cynthia, Kelly and Maggie brought great ideas from the field so we can make sure to follow the pulse of our readers and supporters. We present this newly designed issue— and all the future issues to come—with love and appreciation for you, our readers and this great city full of extraordinary women.

Last year, at the dawn of 2014, I was
apprehensive about what the new year
would bring. Things were changing in Austin and
the magazine business, and for the first time in a long
time, I was having a hard time seeing the path laid out
before us. So we did the only thing we were absolutely
sure of: We put one foot in front of the other, one issue
after the next and made a commitment to really listen
to our readers and advertisers about what they were
looking for from us. And we got our answer, loud and
clear. Do more of what we do best: inspiration, real
and authentic connections with women in Austin,
information about this great city we inhabit and,
yes, more beauty, fashion and glam.
Throughout the year, we have been adding,
changing and tweaking, but with this January 2015
issue, we present to you a re-packaged, re-defined
commitment to all things women and all things
Austin. I am so thankful for our amazing team, who
work tirelessly and filled with passion on Austin
Woman. The creative and design team—Deb, Niki,
Molly, Jen—did an amazing job diving deep and
coming up with creative editorial plans and a beautiful
new design to house them. Cynthia, Kelly and
Maggie brought great ideas from the field so we can
make sure to follow the pulse of our readers and
supporters. We present this newly designed issue—
and all the future issues to come—with love and
appreciation for you, our readers and this great city
full of extraordinary women.

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