Media Kit 2009

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ADVERTISING OPPORTUNTIES (Continued) NOLA.com contests: • • • • • • • Promote your business/service/event with an on-line contest on NOLA.com. Contest features include a rotating half banner on the left rail of the home page licking through to your contest listed on www.nola.com/contests/ A fixed banner on the main NOLA.com contest page for the duration of your contest. Banner clicks through to your dedicated contest page where users register to win. Have a choice to include the “opt in” option in which you can ask users if they would like to receive additional information directly from you! After filling out the registration form users are directed to a Thank You page that can feature a link back to your website. NOLA.com can collect e-mail addresses on your behalf that can then be used to send out specialized e-newsletters to users that have expressed interest in your business. NOLA.com has a Contest Alert newsletter that is sent out on a weekly basis to users who are interested in finding out about the exciting contests on NOLA.com. Your contest will be featured in this newsletter, which is mailed out to apporximately 9500 inboxes. REAL DEALS: Exclusive Direct E-Mail Blast Programs • Customized email blast for your company. Features direct web links to your web site, unlimited copy, and customized page design. • Sent out to a Subscriber database of over 21,000 adult shoppers. • Sent as an HTML page to the readers email in-box and can click directly to your web site. • Includes ad impressions on NOLA.com for additional promotions. • Great alternative to traditional direct mail. • Can be purchased 1 time per month. Total Cost: $2500 per mailing E-Newsletters: Be featured with important daily news and information directly in readers mail box! NOLA.com’s E-newsletters are a great way to reach people on daily basis as they read emails and stay connected with the world. E-Newsletter Campaigns feature the following: • • • • • • Ability to target areas of town to match targeted news sections Exclusive ad units available Only 3 Advertisers per Newsletter Sent directly to a Subscriber database of adults readers in their email in box Emails are sent on a daily basis 7 days a week Ability to send unique messages through your ads NOLA.COM 12
ADVERTISING OPPORTUNTIES (Continued) Choose from the following Newsletters: Morning Update Top stories from the morning Times-Picayune. (Daily) NOLA Alert Midday Extra A midday update of the day’s top New Orleans area news and more. (Daily) NOLA Alert Breaking news, weather and traffic sent as the news happens. (As Needed) Daily Obituaries The morning’s Times-Picayune obituaries and national obituaries from the AP emailed to you. (Daily) Orleans Parish News Local news customized for Orleans residents. (Daily) Northshore NOLA News Local news customized for North Shore residents. (Daily) East Jefferson Parish News Local news customized for E. Jeff residents. (Daily) River Parishes Local news customized for residents of the River Parishes. (Daily) West Bank Local news customized for West Bank residents. (Daily) St. Bernard/Plaquemines Parish News Local news customized for parish residents. (Daily) Saints FanZone All the pre-game and post-game news. (Daily - Seasonal) New Orleans Screen The latest reviews and movie news. (Daily) Stage Whisper The latest reivews and theater news. (Daily) Mardi Gras Bulletin Mardi Gras tips, info and news. (Seasonal; As Needed - Rest of the Year) Fairs and Festivals Find out the coming week’s festivals across Louisiana. (Thursdays) Hittin’ the Town / Weekend Planner A look ahead at the city’s best offerings for the upcoming week. (Mondays, Fridays) Contest Alert Find out about contests running on NOLA.com (Mondays as needed) Eating In News and recipes for the home chef from Judy Walker, food critic at the Times-Picayune (Thursdays as needed) Real Deals Special offers from select NOLA.com advertisers (Weekly) Jobs Bulletin News and information about local jobs Jobs Bulletin–for employers News, Events and information for employers NOLA.COM 13
Page 1 and 2: Media Kit 2009 Benefits of Advertis
Page 3 and 4: ABOUT US About Us NOLA.com was laun
Page 5 and 6: ABOUT US (Continued) MARKETING We A
Page 7 and 8: AUDIENCE (Continued) NOLA.com’s a
Page 9 and 10: NOLA.COM CONTENT (continued) Busine
Page 11: ADVERTISING OPPORTUNTIES (Continued
Page 15 and 16: AD GALLERY (Continued) Site Sponsor
Page 17 and 18: AD GALLERY (Continued) Pencil Expan
Page 19 and 20: AD SUBMISSION GUIDELINES (Continued
Page 21 and 22: AD UNIT DESCRIPTION DIMENSIONS FILE
Page 23 and 24: TESTIMONIALS (Continued) “I tell
Page 25 and 26: OUR ADVERTISERS Major Companies are
Page 27: For questions, comments or informat

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