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Jasmine Assem - DBTA

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<strong>Jasmine</strong> <strong>Assem</strong><br />

Date of Birth: 12 April 1983<br />

Mobile: Egypt +20106688275<br />

Nationality: Danish / Egyptian<br />

E-mail: jasmine_assem@hotmail.com<br />

EDUCATION<br />

2003-2004: Institute Vatel, Nimes – France<br />

Bachelor Degree in Hotel Management<br />

2001-2003: Higher Institute for Hotel & Tourism Management, Lucerne – Egypt<br />

2 nd year student: Diploma in Operational Behavior<br />

1 st year student: Obtained a Food & Beverage certificate<br />

1998-2001: Thebes American College – Egypt<br />

High School American Diploma<br />

1994-1998: Smørum Friskole<br />

Danish School<br />

EXPERIENCE<br />

Field Trainer/Brand Executive(Acting as): MAC-Challhoub Group-Egypt October 2010-<br />

Present<br />

- Field trainer BPI Jean-Paul Gaultier, Issey miyake &Narsico Rodriguez And<br />

Coty as well as Victoria’s Secret– managing 30 Beauty advisors with the<br />

brands standards. Ensuring they are properly groomed, punctual and<br />

providing the expected service<br />

Implementing the Visual Merchandizing for the Brands in Stores throughout<br />

Cairo<br />

- Brand Executive BPI(Acting As)- implementing the commercial aspect for the<br />

brand, in charge or marketing the new launches with animation, creating<br />

seasonal promotions and presenting it to the head office in France.<br />

Senior Travel Coordinator / Liaison between AA-Technologies (EG) & Copenhagen<br />

Gaming School (DK): AA Technologies – Egypt, May 2008 – October 2010<br />

- Managing the Travel Department- Hotel, Flight, Custom Tour Bookings,<br />

Transportation, and more<br />

- Organized the Annual Event (International Gaming Event) in Copenhagen for<br />

Copenhagen Gaming School (Copenhagen eSport Challenge 2009 &<br />

Cop3nhag3n Robot 2010)<br />

Took a big role in the Marketing and event planning aspect of the above<br />

events .<br />

- Organized AA-TEC’S participation at the Leipzig Gaming Convention(2008)<br />

Store Manager / Fashion Buyer: Cetra Copenhagen Designer Retail Store – Denmark,<br />

April 2007 - Feb 2008<br />

- In charge of training new personnel<br />

- Visual merchandiser for the store


- Assistant fashion buyer<br />

Front Office / Designated Trainer: Four Seasons Hotel – Egypt, March 2006 - April 2007<br />

- Front office agent, in charge of maintaining company’s standards and<br />

procedures as well as handling customer complaints and maintaining guest<br />

satisfaction<br />

- As a designated trainer, I trained the front office team with the standards and<br />

procedures of the company<br />

Front Office Agent<br />

Palace Meridien Hotel – Denmark, June 2005 - September 2006<br />

Assistant Store Manager<br />

Copenhagen Clothing Art – Copenhagen, Denmark, September 2004 - June 2005<br />

Trainee Back of the house<br />

Hotel Juana, 4 stars – France, April 2004 - August 2004<br />

Internship<br />

Hotel Vatel – France, October 2003 - February 2004<br />

- During this period I completed my practical’s in various department<br />

Chef de Rang in the main restaurant<br />

Westin Turnberry Resort (Starwood) – Scotland, May 2002 - September 2002<br />

Computer Skills<br />

Microsoft Office Suite & Outlook<br />

MIS<br />

Fidelio/Opera (Hotel Operating Systems)<br />

Language Skills<br />

English: Fluent<br />

Danish: Fluent<br />

Arabic: Fluent (Spoken Only)<br />

French: Fair<br />

SKILLS<br />

Personal Skills<br />

Strong administration and organization<br />

Extremely professional and efficient<br />

Extensive travel and tourism planning and execution, as well as event/exhibitions<br />

Self-motivated and self-driven<br />

Strong language and cross-cultural abilities<br />

Fashion-oriented and trend-spotter

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