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Annual report 2007 - T-Hrvatski Telekom

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T-Mobile Segment<br />

Key operational data December <strong>2007</strong> December 2006 % of change A07/06<br />

Subscribers<br />

No. of pre-paid subscribers 1,700,042 1,603,318 6.0%<br />

No. of post-paid subscribers 684,817 554,715 23.5%<br />

Total T-Mobile subscribers 2,384,859 2,158,033 10.5%<br />

% of post-paid subscribers 29.0% 26.0% 3.0 p.p.<br />

Minutes of use (MOU)<br />

MOU per average subscriber 127.4 117.2 8.7%<br />

Average revenue per user (ARPU) (HRK)<br />

Blended ARPU<br />

(monthly average for the year in HRK)<br />

131.1 136.0 -3.6%<br />

Blended non-voice ARPU<br />

(monthly average for the year in HRK)<br />

25.1 23.3 8.1%<br />

Subscriber Aquisition Cost (SAC) per gross add 273.0 358.1 -23.7%<br />

Churn rate (%)<br />

Churn rate total 1.28 1.08 0.2 p.p.<br />

Churn rate post-paid 0.73 1.09 -0.4 p.p.<br />

Churn rate pre-paid 1.49 1.07 0.4p.p.<br />

Penetration 115.0 100.4 14.6 p.p.<br />

Market share of subscribers (%) 46.7 49.1 -2.4 p.p.<br />

Market share by revenue (%) (1) 52.7 53.6 -1.0 p.p.<br />

“(1) Market share by Total revenue without national roaming.<br />

Source: <strong>Telekom</strong> Austria <strong>Annual</strong> <strong>report</strong> for 2006 and Quarterly <strong>report</strong>s for the first three quarters of <strong>2007</strong>. VIPnet’s Total<br />

revenue for Q4’07 internally estimated. VIPnet’s National roaming revenue internally estimated. Tele2 Total revenue<br />

internally estimated. Market shares are based on unconsolidated revenues for T-Mobile (i.e. not net of T-Com revenues).”<br />

Presentation of Information in the <strong>Annual</strong> Report<br />

Operating Statistics<br />

Unless the context otherwise requires, references in this publication to ‘‘T-HT Group’’ or ‘‘the Group’’<br />

or “T-HT” are to the Company HT - Hrvatske telekomunikacije d.d., together with its subsidiaries.<br />

References to ‘‘HT’’ or the ‘‘Company’’ are to the Company HT - Hrvatske telekomunikacije d.d.<br />

References to ‘‘T-Mobile’’ are to the Company’s wholly-owned subsidiary, T-Mobile Croatia d.o.o., which also<br />

functions as the Group’s mobile operations business unit.<br />

References to ‘‘T-Com’’ are to the Group’s other business unit which is responsible for the fixed network,<br />

wholesale, broadband, data and on-line services.<br />

References to ‘‘Iskon’’ are to the Company’s wholly-owned subsidiary, Iskon Internet d.d, which forms part<br />

of the T-Com business unit.<br />

References in this publication to ‘‘NRA’’ are to the Croatian Agency for Telecommunications.<br />

IV

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