The Namaste Conspiracy
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Spirituality and Ethics in Business<br />
by Corinne McLaughlin<br />
Many people today are finding that there’s more to life—<br />
and business—than profits alone. Money as the single<br />
bottom line is increasingly a thing of the past. Values and<br />
ethics are an urgent concern. A popular buzz today is<br />
about a “triple bottom line,” a commitment to “people,<br />
planet, profit.” Employees and the environment are seen<br />
as important as economics. Some people say it’s all about<br />
bringing your spiritual values into your workplace. A poll<br />
published in USA Today found that 6 out of 10 people say<br />
workplaces would benefit from having a great sense of<br />
spirit in their work environment.<br />
What is spirituality in business <strong>The</strong>re’s a wide range of<br />
important perspectives. Some people say that it’s simply<br />
embodying their personal values of honesty, integrity, and<br />
good quality work. Others say it’s treating their co-workers<br />
and employees in a responsible, caring way. For others,<br />
it’s participating in spiritual study groups or using prayer,<br />
meditation, or intuitive guidance at work. And for some,<br />
it’s making their business socially responsible in how it<br />
impacts the environment, serves the community, or helps<br />
create a better world.<br />
AQ conscious business<br />
•<br />
that the bottom line can be strengthened by embodying<br />
their values. <strong>The</strong>y can “do well by doing good.”<br />
People at all levels in the corporate hierarchy increasingly<br />
want to nourish their spirit and creativity. When employees<br />
are encouraged to express their creativity, the result is a<br />
more fulfilled and sustained workforce.<br />
Happy people work harder and are more likely to stay<br />
at their jobs. Spirituality was cited as the second most<br />
important factor in personal happiness (after health) by<br />
the majority of Americans questioned in a USA Weekend<br />
poll, with 47% saying that spirituality was the most<br />
important element of their happiness.<br />
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A Key to Unlock <strong>The</strong> Mystery of Our Existence On<br />
All Levels — Physical, Psychological and Spiritual.<br />
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Free Introductory Lecture Wednesday<br />
April 1, 7 PM<br />
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Key spiritual values embraced in a business context<br />
include integrity, honesty, accountability, quality,<br />
cooperation, service, intuition, trustworthiness, respect,<br />
justice, and service.<br />
Are spirituality and profitability mutually exclusive<br />
Bringing ethics and spiritual values into the workplace<br />
can lead to increased productivity and profitability as<br />
well as employee retention, customer loyalty, and brand<br />
reputation, according to a growing body of research. More<br />
employers are encouraging spirituality as a way to boost<br />
loyalty and enhance morale.<br />
A study reported in MIT’s Sloan Management Review<br />
concluded that, “People are hungry for ways in which<br />
to practice their spirituality in the workplace without<br />
offending their co-workers or causing acrimony.” <strong>The</strong><br />
word “spirituality” is used generically and seems to<br />
emphasize how one’s beliefs are applied day to day, rather<br />
than “religion”, which can invoke fears of dogmatism,<br />
exclusivity, and proselytizing in the workplace.<br />
To the surprise of many, this movement is beginning to<br />
transform corporate America from the inside out. Growing<br />
numbers of business people want their spirituality to be<br />
more than just faith and belief--they want it to be practical<br />
and applied. <strong>The</strong>y want to bring their whole selves to work-<br />
-body, mind, and spirit. Many business people are finding<br />
Across the country, people want to bring a greater<br />
sense of meaning and purpose into their work life. <strong>The</strong>y<br />
want their work to reflect their personal mission in life.<br />
Many companies are finding the most effective way to<br />
bring spiritual values into the workplace is to clarify the<br />
company’s vision and mission and to align it with a higher<br />
purpose and deeper commitment to service to both<br />
customers and community.<br />
Why all the sudden interest in spirituality at work<br />
Researchers point to several key factors. Corporate<br />
downsizing and greater demands on remaining workers<br />
has left them too tired and stressed to be creative--at the<br />
same time that globalization of markets requires more<br />
creativity from employees. To survive into the 21st Century,<br />
organizations must offer a greater sense of meaning and<br />
purpose for their workforce. In today’s highly competitive<br />
environment, the best talent seeks out organizations that<br />
reflect their inner values and provide opportunities for<br />
personal development and community service, not just<br />
bigger salaries. Unlike the marketplace economy of 20<br />
years ago, today’s information and services-dominated<br />
economy requires instantaneous decision-making and<br />
building better relationships with customers<br />
and employees.<br />
Corinne McLaughlin, is Executive Director of <strong>The</strong> Center for Visionary Leadership, which offers public educational programs,<br />
values-based leadership training and consulting services for business, government and non-profit organizations. She wrote<br />
<strong>The</strong> Practical Visionary, is a co-author of Spiritual Politics and a Fellow of the World Business Academy. She formerly taught at<br />
American University and coordinated a national task force for President Clinton’s Council on Sustainable Development. She can<br />
be reached at <strong>The</strong> Center for Visionary Leadership, 369 3rd St. #563, San Rafael, CA 94901; 415-472-2540; email: corinnemc@<br />
visionarylead.org;website: www.visionarylead.org.<br />
naMcste<br />
DO YOU HAVE A<br />
CONSCIOUS BUSINESS<br />
Conscious business is about people who are<br />
aware of the impact each of their habits and<br />
actions has on their environment (people<br />
and planet). It is about individuals who live<br />
their lives based on knowing that everything<br />
is interconnected. It is about people who<br />
know who they are, recognize their strengths<br />
and weaknesses, and desire to live and work<br />
with joy, creativity and ease instead of fear,<br />
power, and domination.<br />
Conscious Businesses:<br />
1 - aim to provide positive value in the domains of people, planet, and profit.<br />
2 - seeks to benefit both the external livelihood as well as the internal lives<br />
of its shareholders and employees.<br />
3 - seeks to minimize its impact on the environment.<br />
<strong>The</strong> Aquarius Conscious Business page is currently looking to highlight<br />
local conscious businesses. If you feel your business meets most of the<br />
criteria described above, please send a write up of your<br />
business to us and we will feature it in upcoming issues.<br />
We are also looking article submissions.<br />
Have your ad on the Conscious Business page. It is important<br />
to let the public know of your efforts to put people and the<br />
planet first in your organization.<br />
www. AQ -atl.com<br />
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AQUARIUS<br />
•<br />
FEBRUARY 2015 PG 17