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Relationship Management

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<strong>Relationship</strong> <strong>Management</strong><br />

List of Friends:<br />

a) number of „SNS friends“<br />

b) relationship types („SNS friends“ ≠ friendship)<br />

c) social network structure<br />

Social Integration and Social Capital<br />

- Maintained Social Capital (members of previously inhabited community)<br />

- Bridging Social Capital (weak ties)<br />

- Bonding Social Capital (strong ties)<br />

<strong>Relationship</strong> Formation, Maintenance, Termination<br />

- Interpersonal SNS Behavior<br />

- Social Norms regarding SNS friendship requests<br />

- Experience of Online Social Presence

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