Visual Identity Guidelines - The Sphere Project
Visual Identity Guidelines - The Sphere Project
Visual Identity Guidelines - The Sphere Project
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Logo Colour palette Typefaces Downloads<br />
Elements Colours Variations Exclusion zone Minimum sizes Use and misuse<br />
<strong>The</strong> <strong>Sphere</strong> <strong>Project</strong> logo may be used to identify products<br />
and activities related to the <strong>Sphere</strong> Handbook and<br />
developed by the <strong>Sphere</strong> community – that is, organizations<br />
and individuals committed to the <strong>Sphere</strong> principles and<br />
standards.<br />
However, certain conditions apply:<br />
• the authorship of these products needs to be clearly<br />
identified and prominently displayed so as not to imply<br />
endorsement by the <strong>Sphere</strong> <strong>Project</strong> office;<br />
• the logo cannot be used in any way that might suggest<br />
endorsement by the <strong>Sphere</strong> <strong>Project</strong> office (please consult<br />
the <strong>Sphere</strong> <strong>Project</strong> office in case of doubt);<br />
• the logo cannot be reproduced alone on the cover<br />
of publications (print or electronic) websites or other<br />
products (please consult the <strong>Sphere</strong> <strong>Project</strong> office in case<br />
of doubt);<br />
• the logo cannot be used for commercial purposes nor<br />
be displayed on items designated for sale without prior<br />
agreement by the <strong>Sphere</strong> <strong>Project</strong> office;<br />
• the logo cannot be used in business cards, letterheads or<br />
personal websites.<br />
How not to use the logo<br />
<strong>The</strong> logo should not be reproduced in any way that alters it<br />
or causes its deterioration. In particular, avoid:<br />
• stretching, distorting or condensing it;<br />
• altering the proportions between logotype, tagline and<br />
logomark;<br />
• modifying the colour specifications;<br />
• altering or substituting the Myriad typeface;<br />
• reproducing the logo from a photocopy, facsimile,<br />
printed sample or anything other than the approved<br />
artwork files available alongside these guidelines;<br />
• reproducing it on a busy background, like a photograph,<br />
or on a solid background colour other than black or<br />
Pantone 294 when using its reversed version.<br />
Examples of how not to use the logo<br />
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<strong>The</strong> <strong>Sphere</strong> <strong>Project</strong> | <strong>Visual</strong> <strong>Identity</strong> <strong>Guidelines</strong> 1.0