Backup_of_CMA ICMA Brochure 2006 - CMA - Certified ...
Backup_of_CMA ICMA Brochure 2006 - CMA - Certified ...
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5 Critical analysis for senior and middle level finance executives<br />
]Does this apply to you<br />
*I feel I am losing relevance<br />
*I don’t want to be just a scorekeeper<br />
*I am frequently called upon to provide decision<br />
analysis information to the Board<br />
*My management accounting knowledge is not<br />
up to date<br />
*My job has become more specialised, I have<br />
not<br />
If you have ticked any <strong>of</strong> the above statements; you seriously<br />
need to upgrade your skills<br />
The <strong>Certified</strong> Management Accounting<br />
Program protects your career by giving you the<br />
competitive edge<br />
Read on >><br />
The<br />
<strong>Certified</strong><br />
Management<br />
Accounting<br />
Program
I<strong>CMA</strong>’s Committee & Board<br />
Executive Committee<br />
President Mr. Leon Duval MBus(Acc), ACA, <strong>CMA</strong><br />
Vice President Mr. Derek Maulin F<strong>CMA</strong>, <strong>CMA</strong><br />
Executive Director Mr. Michael Vincent MA, <strong>CMA</strong><br />
Deputy Executive Director Mr. Chintan Bharwada BCom, MBA, <strong>CMA</strong><br />
Secretary Mr. John Ortner MBA, <strong>CMA</strong><br />
Treasurer Ms. Roshani Perera F<strong>CMA</strong>, <strong>CMA</strong><br />
Education Pr<strong>of</strong>. Janek Ratnatunga MBA, PhD, FCA, CPA, <strong>CMA</strong><br />
Finance Mr. Hans Ferdinand BBus(B&F), <strong>CMA</strong><br />
Government Mr. Michael Tse BCom, MCom, <strong>CMA</strong><br />
Conferences Mr. Chintan Bharwada BCom, MBA, <strong>CMA</strong><br />
Overseas Projects Mr. Ge<strong>of</strong>f Baring MAdmin, <strong>CMA</strong><br />
Branches Dr. Erwin Waldmann PhD, MAcc, <strong>CMA</strong><br />
Students Affairs Assoc Pr<strong>of</strong> Gweneth Norris BCom, MCom, PhD, CPA, <strong>CMA</strong><br />
Ethics Mr. Jehan De Silva MBA, <strong>CMA</strong><br />
Membership Mr. Tony Periera BBus(Acc), MBus(Acc), CPA, <strong>CMA</strong><br />
Public Seminars Mr. Rishin Kapur MBA, FCA, <strong>CMA</strong><br />
Publishing Mr. Sandy Stewart BEng, <strong>CMA</strong><br />
Webmaster Dr. Themin Suwardy PhD, BBus(Acc)(Hons), BComp(InfoSys), CPA, <strong>CMA</strong><br />
Education Advisory Board<br />
Convenor:<br />
Pr<strong>of</strong>. Janek Ratnatunga (Monash University)<br />
Australia:<br />
Pr<strong>of</strong> Garry Marchant (Bond University)<br />
Pr<strong>of</strong>. Stewart Jones (University <strong>of</strong> Sydney)<br />
Pr<strong>of</strong>. Lockman Mia (Griffith University)<br />
Pr<strong>of</strong>. Mohammed Ariff (Monash University)<br />
Dr Richard Whitwell (Central Queensland University)<br />
Dr Gweneth Norris (University <strong>of</strong> South Australia)<br />
Mr Bill Richardson (Monash University)<br />
Asia Pacific:<br />
Dr Themin Suwardy (Singapore Management University)<br />
Tunku Iskanda (Markhota College Malaysia)<br />
Pr<strong>of</strong>. John Oliga (Graduate School <strong>of</strong> Management PNG)<br />
Mr Manilka Fernando (Institute <strong>of</strong> Chartered Accountants <strong>of</strong> Sri Lanka)<br />
I<strong>CMA</strong> has Recognised Provider Institutions accross the globe. Please check www.cmawebline.org for more details
About I<strong>CMA</strong><br />
The Institute <strong>of</strong> <strong>Certified</strong> Management Accountants (I<strong>CMA</strong>) is a<br />
growing organisation with a vision to attain the status <strong>of</strong> a premier<br />
body <strong>of</strong> pr<strong>of</strong>essionals practising the science <strong>of</strong> management<br />
accounting.<br />
International Branches<br />
The I<strong>CMA</strong> has opened branches in a number <strong>of</strong> states in Australia<br />
and in the following countries and will continue to expand its<br />
presence in the future<br />
MAs are important assets in all types<br />
<strong>of</strong> organisations. They analyse<br />
Coperating results, review performance,<br />
conduct strategic audits, and resolve issues that<br />
enhance the strategic objectives <strong>of</strong> the<br />
organisation. <strong>CMA</strong>s appreciate the business<br />
approach for managing customer value,<br />
formulating strategies and valuing equity.<br />
<strong>CMA</strong>s are value creators, not merely<br />
accountants focused on compliance issues.<br />
Hong Kong United Kingdom Indonesia Lebanon<br />
Malaysia Philippines Singapore Sri Lanka<br />
India Nigeria Papua New Guinea<br />
How recognized is the I<strong>CMA</strong>?<br />
The I<strong>CMA</strong> is registered under the Associations Incorporations Act 1981 (Vic.) with members entitled under its Rules to use<br />
the post-nominals ‘<strong>Certified</strong> Management Accountant (<strong>CMA</strong>)’, ‘Associate Management Accountant (AMA)’, ‘Graduate<br />
Management Accountant (GMA)’ and ‘Management Accounting Affiliate (MAA)’ .<br />
True “recognition” is, however, only earned in the market. As a new body, having just over 2,000 members (with 650 <strong>CMA</strong>s),<br />
it is already well recognised in its niche market, as a specialist qualification for qualified 'generalist' accountants who are<br />
interested in pursuing a career in Management Accounting.<br />
Why you should enrol<br />
Acquire the relevant skills and information that will allow you to build quality business practices inside your organsiation and<br />
set you apart in today's competitive marketplace.<br />
Attend a program which has been benchmarked against the best and most advanced Management Accounting programs<br />
available globally.<br />
Establish yourself as a strategic operations-focused pr<strong>of</strong>essional committed to lifelong learning and positioned for long-term<br />
success.<br />
Network with colleagues and discuss the issues that affect you today.<br />
The Certification Program has four objectives:<br />
]To establish Management Accounting and Financial Management as recognised pr<strong>of</strong>essions by identifying the role <strong>of</strong> the<br />
pr<strong>of</strong>essional, the underlying body <strong>of</strong> knowledge and a course <strong>of</strong> study by which this knowledge is acquired<br />
]To encourage higher educational standards in the Management Accounting and Financial Management fields<br />
]To establish an objective measure <strong>of</strong> an individual's knowledge and competence in Management Accounting and<br />
financial management<br />
]To encourage continued pr<strong>of</strong>essional development<br />
I<strong>CMA</strong> has Recognised Provider Institutions accross the globe. Please check www.cmawebline.org for more details
Pathway to <strong>CMA</strong><br />
AMA or Qualified Accountants<br />
CA, CPA, Accounting Degree holders, and<br />
more than 3 years <strong>of</strong> relevant expedience<br />
Undertake the <strong>CMA</strong> Program<br />
Unit 1: Advanced Management Accounting<br />
Topics Covered:<br />
Management control systems, Production and quality management<br />
in modern firms, Cost accounting and cost management in a Justin-Time<br />
environment, Management accounting in modern firms,<br />
Benchmarking, Re-engineering with Activity Based Costing,<br />
Customer Pr<strong>of</strong>itability Analysis, Process control and Activity Based<br />
Management, Implementing re-engineered cost analysis and<br />
control systems, Re-engineering management control systems,<br />
Triple Bottom Line accounting, and Corporate governance and the<br />
management accounting<br />
Unit 2: Advanced Strategic Management<br />
Accounting<br />
Topics Covered:<br />
Corporate strategy in modern firms, Marketing and strategic<br />
management accounting, Accounting for marketing product<br />
management, Management Accountant's role in the pricing<br />
decision, Financial dimensions for pricing in international markets,<br />
Accounting for promotion: Push strategy, Accounting for promotion:<br />
Pull strategy, Management Accountant's role in the placedistribution<br />
decision, Performance and strategic financial structures,<br />
Strategic value analysis, Corporate radar and early warning<br />
systems, and Balanced Scorecard<br />
Sit for <strong>CMA</strong> Exams or Apply for Exam Exemption*<br />
* I<strong>CMA</strong>’s 10 year rule<br />
Under I<strong>CMA</strong>’s 10 year rule, senior<br />
executives who attend the all <strong>CMA</strong><br />
seminars can apply for exemption<br />
from examinations; provided they<br />
have more than 10 years <strong>of</strong><br />
relevant pr<strong>of</strong>essional experience<br />
Apply for <strong>CMA</strong> membership<br />
<strong>Certified</strong> Management<br />
Accountant (<strong>CMA</strong>)<br />
Qualified Accountants who attend the all <strong>CMA</strong> Seminars<br />
and have more than 5 years relevant experience<br />
I<strong>CMA</strong> has Recognised Provider Institutions accross the globe. Please check www.cmawebline.org for more details
Program Leaders<br />
#<br />
Pr<strong>of</strong>essor Janek Ratnatunga<br />
MBA, PhD (Bradford), Dip.Mkt, FCA, CPA, <strong>CMA</strong>,<br />
Pr<strong>of</strong>essor Ratnatunga was appointed a full pr<strong>of</strong>essor at Monash University in 1990.<br />
Among the senior positions he has held at Monash are Associate Dean (Graduate<br />
Studies), and Head <strong>of</strong> the Department <strong>of</strong> Accounting and Finance in the Faculty <strong>of</strong><br />
Business and Economics. He has also held academic positions at Melbourne<br />
University, Canberra University, Washington University, the University <strong>of</strong> Rhode Island<br />
and the Robins School <strong>of</strong> Business at the University <strong>of</strong> Richmond in the USA .<br />
He is currently the Editor <strong>of</strong> the Journal <strong>of</strong> Applied Management Accounting<br />
Research and has been on the Editorial Boards <strong>of</strong> the Australian Accounting Review,<br />
Accounting Research Journal, Small Enterprise Research Journal, Total Quality<br />
Management Journal, Asia Pacific Journal <strong>of</strong> Quality Management, Journal <strong>of</strong><br />
Accounting and Corporate Governance, and Perspectives in Contemporary Auditing.<br />
Amongst the honorary positions he holds, or has held, are Research Pr<strong>of</strong>essor, International Technology and Economy Institute,<br />
Shanghai Branch People's Republic <strong>of</strong> China, Vice President <strong>of</strong> the Victorian Branch <strong>of</strong> the Chartered Institute <strong>of</strong> Management<br />
Accountants, Chairman <strong>of</strong> the Education Committee <strong>of</strong> the Institute <strong>of</strong> <strong>Certified</strong> Management Accountants, and Member <strong>of</strong> the<br />
Executive Advisory Board <strong>of</strong> the World Association for Case Research and Application (WACRA) in Boston, USA.<br />
Pr<strong>of</strong>essor Ratnatunga has authored/co-authored twenty-three books on strategic cost management, entrepreneurship, financial<br />
accounting, accounting theory and financial modelling, and over 100 academic and pr<strong>of</strong>essional papers.<br />
He has consulted to a wide variety <strong>of</strong> organisations in Australia and South-East Asia , especially in the areas <strong>of</strong> cost management<br />
systems and financial planning and analysis, including Unilever, Telstra, Hong Leong Group, Telekom Malaysia Oberoi Hotels and the<br />
Australian Department <strong>of</strong> Defence.<br />
He holds a PhD and MBA from the University <strong>of</strong> Bradford.<br />
Pr<strong>of</strong>essor Leon Duval<br />
ACA, <strong>CMA</strong>, M Bus (Acc)<br />
Leon Duval is currently the managing partner for Duval Partners a multi discipline<br />
Chartered Accounting Firm. He is also Chairman <strong>of</strong> the Duval Partners Technology<br />
Management Committee, a consulting business initially developed by the Chartered Firm,<br />
now operating as an independent business unit.<br />
Over the last fifteen years Leon has been actively involved in both developing and<br />
delivering seminars, workshops and programs for major companies in Australia, New<br />
Zealand and throughout the Asia Pacific region . He was also a member <strong>of</strong> the technical<br />
group which developed a Management Accounting Module for the Pr<strong>of</strong>essional Year<br />
Program <strong>of</strong> the Institute <strong>of</strong> Chartered Accountants and one <strong>of</strong> its authors for a five year<br />
period.<br />
An experienced lecturer in the tertiary education sector he has taught courses in both<br />
Advanced and Strategic Management Accounting for Monash University and the Mount Eliza MBA programs. In recognition <strong>of</strong> his<br />
services to the Accounting Pr<strong>of</strong>ession, Leon Duval was awarded a Centenary Medal by the Commonwealth in 2000.<br />
One <strong>of</strong> the driving forces behind the establishment <strong>of</strong> the AIFM, he was appointed its founding Dean and charged with the task <strong>of</strong><br />
firmly establishing the Institute as a Centre <strong>of</strong> teaching and training excellence.<br />
#<br />
I<strong>CMA</strong> in accordance with RPIs could change program leaders based upon area and avaliability<br />
I<strong>CMA</strong> has Recognised Provider Institutions accross the globe. Please check www.cmawebline.org for more details
<strong>CMA</strong>9001: ADVANCED MANAGEMENT ACCOUNTING<br />
Unit Leaders: Please check with I<strong>CMA</strong> or RPIs for details<br />
Objectives: This unit is designed to equip participants with in depth knowledge and the confidence to implement the new tools available to the<br />
management accounting pr<strong>of</strong>essional. We aim to equip participants with the ability to manage change in a rapidly evolving business environment.<br />
Synopsis:<br />
=This program provides participants with an in depth understanding <strong>of</strong> the multiple dimensions <strong>of</strong> the control process<br />
=It illustrates how the principles <strong>of</strong> control developed for a traditional production facility can be applied effectively into service environments<br />
=Significant time is devoted to developing an understanding <strong>of</strong> modern cost models and how they can be applied to support strategic decision<br />
making<br />
=The problems associated with change management and implementing process change are examined in depth<br />
=The unit ends with an examination <strong>of</strong> the latest innovations in corporate responsibility reporting and the implications for the management<br />
accountant arising out <strong>of</strong> the global moves towards greater external control over corporate governance<br />
Course Structure: The course is structured into twelve modules all covering different topics some <strong>of</strong> which are related. Participants receive a<br />
complete file containing lecture notes and selected readings designed to enhance their understanding <strong>of</strong> the topics covered. Participants who wish<br />
to undertake the examinations will not be required to do any additional research beyond the material in the module handout.<br />
Delivery is via class room style lectures interspersed with a simulation game, video presentations and group work on practical case study<br />
problems.<br />
Assessment: 50% Assignment, 50% Examination (Open Book exam).<br />
(Students must pass the examination in order to pass the unit)<br />
<strong>CMA</strong>9002: ADVANCED STRATEGIC MANAGEMENT ACCOUNTING<br />
Unit Co-ordinators: Please check with I<strong>CMA</strong> or RPIs for details<br />
Objectives: This program introduces participants to the study <strong>of</strong> corporate strategy, product portfolio management, marketing and pricing. Using<br />
the knowledge gained it then takes participants through the issues required for effective cost management and control within the marketing, sales<br />
and distribution functions. The creation <strong>of</strong> strategic value and its measurement is then examined in addition to the analysis <strong>of</strong> corporate health as a<br />
tool for predicting the potential for business failure. Finally the synthesis between financial and non financial reporting measures through the use <strong>of</strong><br />
balanced score cards is discussed.<br />
Synopsis:<br />
=This program provides financial managers with the knowledge and the skills to move away from a score keeper role into one that becomes<br />
value driven and strategically focused<br />
=It equips participants with sound basic knowledge in the principles <strong>of</strong> corporate strategy, marketing and product portfolio management and<br />
gives them the confidence to become fully contributing members <strong>of</strong> any team that has a strategic focus and the objective to create additional<br />
shareholder value.<br />
=Controlling and measuring the performance <strong>of</strong> marketing and sales departments can be difficult and politically sensitive. The knowledge<br />
derived in this program will allow participants the confidence to initiate and manage projects <strong>of</strong> this type.<br />
=The program provides participants with the tools required to determine dangerous trends and how to use specialised models in order to<br />
assess the risk <strong>of</strong> failure<br />
=How to create and use different information indices in order to assess corporate performance and fulfil strategic imperatives is also carefully<br />
examined<br />
Course Structure: The course is structured into twelve modules all covering different topics some <strong>of</strong> which are related. Participants receive a<br />
complete file containing lecture notes and selected readings designed to enhance their understanding <strong>of</strong> the topics covered. Participants who wish<br />
to undertake the examinations will not be required to do any additional research beyond the material in the module handout. Delivery is via class<br />
room style lectures interspersed with video presentations and group work on practical case study problems<br />
Assessment:<br />
! 50% Assignment, 50% Examination (Open Book exam).<br />
(Students must pass the examination in order to pass the unit)<br />
I<strong>CMA</strong> has Recognised Provider Institutions accross the globe. Please check www.cmawebline.org for more details
<strong>CMA</strong>9001 Advance Management Accounting<br />
DAY ONE:<br />
Topic 1: Management Control Systems<br />
The role <strong>of</strong> accounting is <strong>of</strong>ten stated to be providing information for<br />
decisions. Management accounting, however, fulfils a much broader<br />
role in organisations. As well as providing a framework for planning,<br />
management accounting has an important role in management<br />
control. This topic introduces the concept <strong>of</strong> management control<br />
and considers the role <strong>of</strong> management accounting within such a<br />
control framework. The design <strong>of</strong> management accounting systems is<br />
also considered.<br />
Topic 2: Production and Quality Management in Modern<br />
Firms<br />
This topic introduces the traditional production management<br />
techniques and strategies. The 5-P’s <strong>of</strong> production are specifically<br />
considered; i.e. the product, plant, process, program, and people. The<br />
three traditional types <strong>of</strong> production; i.e. Job; Batch; and Flow<br />
production are also studied, and concepts such as quality and<br />
reliability are also introduced. Modern production management<br />
techniques originating from Japan, such as Flexible Manufacturing<br />
Systems (FMS); and Total Quality Management (TQM) are also<br />
considered.<br />
Case Study on Production and Quality: Clean Shaven Inc.<br />
Group Exercise on Production: Simulation <strong>of</strong> Production Function<br />
Topic 3: Cost Accounting and Cost Management in a JIT<br />
Environment<br />
This topic continues to look at production management techniques<br />
and strategies, especially the more modern production philosophies<br />
originating from Japan, such as Just-In-Time production (JIT). The<br />
strategic management accounting issues raised by such philosophies<br />
and techniques and aspects <strong>of</strong> the influence <strong>of</strong> the philosophy on<br />
production and purchasing are also covered.<br />
Case Study on Accounting for JIT Environment: Silicon Valley<br />
Computer<br />
Topic 4: Management Accounting in Modern Firms<br />
This topic overviews the complexity that exists in modern industrial<br />
settings, and why the conventional management accounting<br />
techniques may provide misleading information in such environments.<br />
It is shown that indirect costs make up the largest percentage <strong>of</strong> total<br />
costs in such complex firms, and that there are many challenges in<br />
allocating such indirect costs. Methods <strong>of</strong> identifying “obsolete” cost<br />
systems and <strong>of</strong> improving cost control are also discussed.<br />
Case Study on Target Costing: Phraud Car Parts Company<br />
DAY TWO:<br />
Topic 5: Benchmarking<br />
This topic discusses in depth “benchmarking”; which is the formal<br />
process <strong>of</strong> measuring and comparing a company’s operations,<br />
products, and services against those <strong>of</strong> top performers, both within<br />
and outside that company’s primary industry.<br />
Topic 6: Activity Based Costing<br />
This topic focuses on the principles <strong>of</strong> Activity Based Costing (ABC),<br />
which is shown as the response to the challenge <strong>of</strong> complexity.<br />
Aspects such as “volume”, “structural” and “introductory” costs are<br />
specifically considered.<br />
Case study on ABC: The Mellow Company Case Study<br />
Topic 7: Customer Pr<strong>of</strong>itability Analysis<br />
This topic moves the focus from analysis to action. Methods <strong>of</strong> finding<br />
pr<strong>of</strong>itable customers and products are considered, as is the area <strong>of</strong><br />
account management<br />
Case Study on Customer Pr<strong>of</strong>itability Analysis: Bills and Moon Co.<br />
Topic 8: Process Control and Activity Based Management<br />
Here the areas <strong>of</strong> process control and activity based management are<br />
discussed. Monitoring systems, and the concepts <strong>of</strong> frequency,<br />
timeliness and accuracy are considered, especially in relation to<br />
white-collar departments.<br />
Case Study on ABM: Dilbert Laboratories<br />
DAY THREE:<br />
Topic 9: Implementing Re-engineered Cost Analysis and<br />
Control Systems<br />
This outlines the implementation process <strong>of</strong> activity based costing.<br />
Behavioural aspects, especially in creating motivation are discussed.<br />
Long-term cost management models are also considered.<br />
Case Study on ABC Implementation: Oakley Paints<br />
Topic 10: Re-engineering Management Control Systems<br />
Strategic approaches such as “product differentiation” and “cost<br />
leadership” are considered in re-engineering management control<br />
systems especially via the linking <strong>of</strong> overall performance to financial<br />
and non-financial measures.<br />
Topic 11: Triple Bottom Line Accounting<br />
Triple bottom line accounting is changing the way organisations go<br />
about their business. This topic explores what is meant by the "triple<br />
bottom line" and what it means for organisations, now and in the<br />
future.<br />
Topic 12: Corporate Governance: The Role <strong>of</strong> the<br />
Management Accountant<br />
This topic overviews the corporate governance structure which<br />
specifies the distribution <strong>of</strong> rights and responsibilities among different<br />
participants in the corporation, such as, the board, managers,<br />
shareholders and other stakeholders, and spells out the rules and<br />
procedures for making decisions on corporate affairs.<br />
All participants are provided with:<br />
Study material, tea/c<strong>of</strong>fee, and working lunch<br />
ore than 5000<br />
Middle and Senior<br />
Mfinance pr<strong>of</strong>essionals<br />
have upgraded their skills by<br />
attending the <strong>CMA</strong> program<br />
I<strong>CMA</strong> has Recognised Provider Institutions accross the globe. Please check www.cmawebline.org for more details
<strong>CMA</strong>9002 Advance Strategic Management Accounting<br />
DAY ONE:<br />
Topic 1: Corporate Strategy in Modern Firms<br />
This topic overviews the concepts and development <strong>of</strong> strategic<br />
planning in modern business enterprises. The traditional areas <strong>of</strong><br />
corporate strategy; such as mission statements, objectives, and<br />
strategic planning decision models are first introduced to the student.<br />
The state <strong>of</strong> strategic thinking in the current environment is then<br />
considered, especially in relation to strategic management information<br />
systems.<br />
Topic 2: Marketing and Strategic Management Accounting<br />
Here the marketing concept is introduced and the links between<br />
marketing and strategic management accounting are illustrated. It is<br />
shown how concepts such as the product life cycle and product<br />
portfolio matrix are linked to managerial accounting techniques such<br />
as budgeting and life-cycle costing to provide relevant information for<br />
strategic decision making.<br />
Comprehensive Case Study on Accounting for Strategic Marketing:<br />
The Roxor Watch Company: Case Study Analysis and Group<br />
presentations<br />
Topic 3: Accounting for Marketing Product Management<br />
This topic looks at the interface between management accounting<br />
and marketing related “product management” especially in<br />
competitive environments. The “product” is the first “P” in the 4-Ps <strong>of</strong><br />
marketing, the others being price, promotion and place distribution,<br />
which will be discussed in detail in later topics. It is shown that as a<br />
product moves through various stages <strong>of</strong> its life-cycle, there are<br />
differing financial aspects that need to be focused on for competitive<br />
positioning. It is demonstrated that the company’s management<br />
accountant possesses the tools and techniques required to provide<br />
the product managers with decision-orientated information.<br />
DAY TWO:<br />
Topic 4: The Management Accountant’s Role in the Pricing<br />
Decision<br />
Here the various aspects <strong>of</strong> pricing decisions are covered, especially<br />
in competitive environments. Pricing Methods and Pricing Strategies<br />
are specifically contrasted, and the use <strong>of</strong> such techniques as CVP<br />
analysis and linear programming in the pricing area are discussed. This<br />
topic also covers risk averse pricing strategies and their limitations.<br />
Comprehensive Case Study on Accounting for Pricing:<br />
Case Study on Pricing: ePrecision Manufacturing Company<br />
Topic 5: Financial Dimensions <strong>of</strong> Pricing in International<br />
Markets<br />
This topic extends the discussion <strong>of</strong> the previous section on pricing,<br />
and considers within a competitive international market. It is shown<br />
that setting a selling price in a foreign market has, in addition to<br />
strategic marketing considerations, some unique international financial<br />
dimensions, especially due to the lengthening <strong>of</strong> the channels <strong>of</strong><br />
distribution and the impact <strong>of</strong> multiple currencies.<br />
ompleting the <strong>CMA</strong> program gives<br />
you an opportunity to gain<br />
Cmembership as a <strong>Certified</strong><br />
Management Accountant with I<strong>CMA</strong>.<br />
Topic 6: Accounting for Promotion: Push Strategy<br />
Here the principal ways <strong>of</strong> communicating with the market, referred<br />
to collectively as the “promotional mix” are overviewed. The<br />
objective <strong>of</strong> this mix is to make a sale, either by “pulling” customers<br />
towards the product (using advertising) or by “pushing” the product<br />
to the customer (using personal selling). It is shown that the<br />
management accountant has a significant role “push strategy”,<br />
especially in controlling field sales operations, and evaluating sales<br />
force performance.<br />
Comprehensive Case Study on EmpeeThree, Inc.<br />
DAY THREE:<br />
Topic 7: Accounting for Promotion: Pull Strategy<br />
This topic continues with the discussion on promotion, and<br />
specifically looks at “pull strategy” with its heavy reliance on<br />
advertising. It is demonstrated that the management accountant has a<br />
significant role in formulating advertising budgets, especially using<br />
specific budget models, and in the difficult areas <strong>of</strong> controlling<br />
advertising outlays and evaluating advertising effectiveness.<br />
Comprehensive Case Study on Accounting for Promotions:<br />
Suave Case Study Analysis and Group Presentations<br />
Topic 8: The Management Accountant’s Role in the Place -<br />
Distribution Decision<br />
This topic considers the last “P” <strong>of</strong> the 4-P’s <strong>of</strong> marketing; i.e. place<br />
(or physical distribution). It is shown that the control <strong>of</strong> the<br />
distribution function involves a “trade-<strong>of</strong>f” between maximizing<br />
customer service and minimizing distribution costs, and that the<br />
management accountant has a significant role to play in achieving this<br />
balance. The various accounting techniques useful in distribution cost<br />
analysis and control are highlighted in this topic.<br />
Topic 9: Performance and Strategic Financial Structures<br />
Financial Performance Indicators, especially the ROI measure is<br />
considered in depth, and cost <strong>of</strong> capital definitions and computations<br />
are evaluated in this topic. The impact <strong>of</strong> financial structure on<br />
planning performance evaluation is also considered, specifically capital<br />
structure and its role is obtaining an appropriate discount rate for<br />
capital projects.<br />
Exercises on Matlock Company and Miller Modigliani, Ltd.<br />
DAY FOUR:<br />
Topic 10: Strategic Value Analysis<br />
The use <strong>of</strong> “value-drivers” is considered in the linking <strong>of</strong> corporate<br />
strategy with financial performance measures. Aspects such as “freecash<br />
flow”; “continuing value” and “business value” are specifically<br />
considered.<br />
Case Study on Strategic Value Analysis: The Rappa Port Authority<br />
Topic 11: Distant Early Warning Systems<br />
Short-term (weekly) and long-term (annual) corporate radar systems<br />
are considered, in order to determine the health <strong>of</strong> one’s business<br />
organization. Bankruptcy prediction models (such as Z-scores) are<br />
specifically considered.<br />
Case Study on Early Warning Systems: Maxwell Communications<br />
Company<br />
Topic 12: The Balanced Scorecard<br />
A “balanced” view <strong>of</strong> the corporate scorecard is considered,<br />
incorporating strategic and tactical; internal and external; financial and<br />
non-financial; and past and future oriented key-performance<br />
indicators.<br />
I<strong>CMA</strong> has Recognised Provider Institutions accross the globe. Please check www.cmawebline.org for more details
&<br />
Application for direct membership as an AMA<br />
Applicant Information<br />
Title:<br />
First Name:<br />
Last Name(s):<br />
Contact Details<br />
Mailing Address:<br />
Suburb:<br />
Preferred Name(s):<br />
Middle Name(s):<br />
Date <strong>of</strong> Birth:<br />
City:<br />
State: Code: Country<br />
Home: ( ) Work: ( )<br />
Mobile: Fax: ( )<br />
Email:<br />
Employment Details<br />
Employer Name:<br />
Employer Address:<br />
Date <strong>of</strong> Appointment:<br />
Post Held<br />
Current Occupation<br />
Brief Outline <strong>of</strong> Duties and Responsibilities:<br />
You must provide your Curriculum Vitae detailing information <strong>of</strong> the management<br />
accounting experience that you think will be <strong>of</strong> significance to your application, eg. work<br />
in reporting to management; financial management; information systems; financial<br />
modelling; internal auditing; pricing; logistics; cost analysis etc. I<strong>CMA</strong> does not regard<br />
compliance based accounting experience and taxation work as constituting<br />
management accounting experience (These must be detailed in attached CV)<br />
&<br />
Please read information on the back side before submitting this form<br />
Please use a Black pen to complete this form<br />
<strong>CMA</strong> Exam Exemption Form<br />
Exemption required for: (Please tick)<br />
____ ADVANCED MANAGEMENT ACCOUNTING<br />
____ ADVANCED STRATEGIC MANAGEMENT ACCOUNTING<br />
Applicant Information<br />
Title:<br />
First Name:<br />
Last Name(s):<br />
Contact Details<br />
Mailing Address:<br />
Suburb:<br />
Preferred Name(s):<br />
Middle Name(s):<br />
Date <strong>of</strong> Birth:<br />
City:<br />
State: Code: Country<br />
Home: ( ) Work: ( )<br />
Mobile: Fax: ( )<br />
Email:<br />
Employment Details<br />
Employer Name:<br />
Employer Address:<br />
Date <strong>of</strong> Appointment:<br />
Post Held<br />
Current Occupation<br />
Brief Outline <strong>of</strong> Duties and Responsibilities:<br />
You must provide your Curriculum Vitae detailing information <strong>of</strong> the management<br />
accounting experience that you think will be <strong>of</strong> significance to your application, eg. work<br />
in reporting to management; financial management; information systems; financial<br />
modelling; internal auditing; pricing; logistics; cost analysis etc. (These must be detailed<br />
in attached CV)<br />
Grade <strong>of</strong> membership to be considered: Annual Subscription<br />
RAMA - Associate Management Accountant AUD $154.00<br />
(Degree or Pr<strong>of</strong>essional Qualification in Accounting and 3 years relevant experience)<br />
*<br />
<strong>CMA</strong> <strong>Certified</strong> Management Accountant AUD $187.00<br />
(Degree or Pr<strong>of</strong>essional Qualification in Accounting, completion <strong>of</strong> <strong>CMA</strong> Program and<br />
5 years relevant experience)<br />
Latest Education Summary<br />
Qualifications Institution Year<br />
1<br />
2<br />
[Please provide transcripts <strong>of</strong> Awards Obtained]<br />
Pr<strong>of</strong>essional Membership<br />
1 No.<br />
2 No.<br />
Application Fee Payment <strong>of</strong> AUD $27.50 by (please tick):<br />
MasterCard Bankcard Visa Amex<br />
Cheque (payable to Institute <strong>of</strong> <strong>Certified</strong> Management Accountants, Australia)<br />
Card No. __ __ __ __ - __ __ __ __ - __ __ __ __ - __ __ __ __<br />
Cardholder:<br />
Expiry date:<br />
Signature:<br />
Acceptance <strong>of</strong> the rules<br />
I ______________________(name) desire to become a AMA<br />
(grade <strong>of</strong> membership) member with the Institute <strong>of</strong> <strong>Certified</strong><br />
Management Accountants. In the event <strong>of</strong> my admission as a<br />
member, I agree to be bound by the Rules <strong>of</strong> the Institute <strong>of</strong><br />
<strong>Certified</strong> Management Accountants for the time being in force.<br />
Signature <strong>of</strong> Applicant:<br />
Latest Education Summary<br />
Date:<br />
Qualifications Institution Year<br />
1<br />
2<br />
You can also submit your application to I<strong>CMA</strong><br />
Recognised Provider Institutions (RPI) in your area.<br />
For more information please see:<br />
www.cmawebline.org/providers/recognized_providers.html<br />
Do I have to sit exams to become a <strong>CMA</strong>? Yes, it is one <strong>of</strong> the<br />
prerequisite to attain <strong>CMA</strong> membership. However, if you are a<br />
qualified accountant, and have over 10-years relevant experience<br />
you may be exempted from having to sit for exams (under I<strong>CMA</strong>'s<br />
10-year rule). You still have to attend and follow the <strong>CMA</strong> program<br />
or all 7 <strong>CMA</strong> Seminars when it runs, even though you don't have to<br />
sit the exams.<br />
[Please provide transcripts <strong>of</strong> Awards Obtained]<br />
Pr<strong>of</strong>essional Membership<br />
1 No.<br />
2 No.<br />
Acceptance <strong>of</strong> the rules<br />
I __________________________________ (name) agree to be<br />
bound by the rules <strong>of</strong> the Australian Institute <strong>of</strong> Finance &<br />
Management for the application <strong>of</strong> exam exemption. I confirm that<br />
all the information provided or attached with this application is true<br />
and correct.<br />
Signature <strong>of</strong> Applicant:<br />
Date:
Application for direct membership as an AMA<br />
Please complete this form using a typewriter or write your responses in BLACK ink using<br />
BLOCK CAPITAL LETTERS. If there is insufficient space continue on a separate sheet if<br />
necessary. Do not send any original documents with this form. The Institute will retain all<br />
materials sent with this form. Please send A$27.50 by Cheque, Bank Draft, or Credit Card<br />
details) with this application as a non-refundable application fee. Do not send any other<br />
subscription fees money at this stage. You will be invoiced a Joining Fee <strong>of</strong> A$55.00 for all<br />
classes <strong>of</strong> Members directly by the I<strong>CMA</strong> if the Membership Committee accepts your<br />
application for membership<br />
Membership Benefits:<br />
]Membership Certificate recognising qualifications and experience in the<br />
specialist field <strong>of</strong> management accounting<br />
]The use <strong>of</strong> post-nominals in the <strong>CMA</strong>, AMA, GMA and MAA membership<br />
categories<br />
]Up to 6 credit exemptions in many Australian and overseas MBA programs for<br />
those successfully completing the Institute's Education Program<br />
]Twelve issues per year <strong>of</strong> the world-class management accounting magazine<br />
"Strategic Finance", published by the Institute <strong>of</strong> <strong>Certified</strong> Management<br />
Accountants (USA)<br />
]Full access to the <strong>CMA</strong>Webline.org with links to all associated management<br />
accounting web pages around the world<br />
]Institute's newsletter On Target<br />
]Access to the Institute's commissioned research publications in JAMAR<br />
]Participation in branch and center activities<br />
]Access to a range <strong>of</strong> Continuing Pr<strong>of</strong>essional Development opportunities in the<br />
leading edge topics <strong>of</strong> management accounting<br />
]Access to membership in special interest groups<br />
]Networking opportunities with management accounting academics and<br />
pr<strong>of</strong>essionals around the world<br />
You can also submit your application to I<strong>CMA</strong><br />
Recognised Provider Institutions (RPI) in your area.<br />
www.cmawebline.org/providers/recognized_providers.html<br />
(For Official Purposes Only: Do Not Complete)<br />
Application Received On:<br />
Education Membership Consideration On:<br />
Approved<br />
Not Approved<br />
Membership No:<br />
Reason:<br />
Applicant Informed <strong>of</strong> Decision On:<br />
I<strong>CMA</strong>- Invoiced On:<br />
Date Membership Fees Received:<br />
Date Membership Certificate Posted:<br />
(Emailed and Faxed applications ARE NOT ACCEPTABLE and<br />
they will be ignored)<br />
Return this application along with all supporting<br />
documentation to RPI or I<strong>CMA</strong> head <strong>of</strong>fice<br />
- In Person or by Post -<br />
Institute <strong>of</strong> <strong>Certified</strong> Management Accountants<br />
<strong>CMA</strong> House, Monash Corporate Centre<br />
Unit 5, 20 Duerdin Street<br />
Clayton North, Victoria 3168 AUSTRALIA<br />
General Enquries - Tel: 61 3 95447913 Fax: 61 3 95447299<br />
More information: email: info@cmawebline.org<br />
<strong>CMA</strong> Exam Exemption Form<br />
&<br />
You can also submit your application to I<strong>CMA</strong> Recognised Provider Institutions (RPI) in your area.<br />
For more info please see: www.cmawebline.org/providers/recognized_providers.html<br />
(For Official Purposes Only: Do Not Complete)<br />
Application Received On:<br />
Education Membership Consideration On:<br />
_____ Approved _____ Not Approved<br />
Applicant Informed <strong>of</strong> Decision On:<br />
(Emailed and Faxed applications ARE NOT ACCEPTABLE and they will be ignored)<br />
Return this application along with all supporting documentation to RPI or I<strong>CMA</strong> head <strong>of</strong>fice<br />
- In Person or by Post -<br />
Institute <strong>of</strong> <strong>Certified</strong> Management Accountants<br />
<strong>CMA</strong> House, Monash Corporate Centre<br />
Unit 5, 20 Duerdin Street<br />
Clayton North, Victoria 3168 AUSTRALIA<br />
General Enquries - Tel: 61 3 95447913 Fax: 61 3 95447299<br />
More information: email: info@cmawebline.org
Frequently Asked Questions - The <strong>CMA</strong> Program<br />
Do I automatically get <strong>CMA</strong> membership with the<br />
I<strong>CMA</strong>?<br />
Completing the <strong>CMA</strong> program makes you eligible for <strong>CMA</strong> membership<br />
with the I<strong>CMA</strong>. On successful completion you will then have to apply for<br />
<strong>CMA</strong> membership with the I<strong>CMA</strong> by submitting your relevant academic<br />
transcripts and pro<strong>of</strong> <strong>of</strong> practical experience.<br />
Can I register/study one unit at a time?<br />
Yes, you have the flexibility to take one unit at a time. But you will be<br />
eligible for <strong>CMA</strong> membership only when you successfully complete both<br />
units.<br />
Can I do the <strong>CMA</strong> program via correspondence?<br />
No, the <strong>CMA</strong> program is designed in such a way that face to face contact<br />
lectures are necessary. This ensures that you receive the best quality<br />
input not only from the faculty but also from fellow classmates.<br />
What differentiates a <strong>CMA</strong> from a CA/CPA?<br />
A <strong>Certified</strong> Management Accountant is part <strong>of</strong> the management team,<br />
focusing on business strategy and strategic decision-making. A <strong>CMA</strong><br />
understands the business formula for delivering value to the customer,<br />
arriving at strategies for identifying, developing, marketing and evaluating<br />
a product or service throughout the entire life cycle. He or she assesses<br />
the competitive environment and ascertains whether there is a<br />
sustainable competitive advantage. Unlike a CA/CPA, which emphasize<br />
financial reporting, auditing, theoretical applications and after-the-fact<br />
verification, the <strong>CMA</strong> looks to the future to provide real-world strategic<br />
direction, business management and leadership. A <strong>CMA</strong> creates value,<br />
instead <strong>of</strong> just measuring it.<br />
Will I get credit for my pr<strong>of</strong>essional development hours?<br />
Yes, the <strong>CMA</strong> program would give you the following credit hours:<br />
18 hours - <strong>CMA</strong>9001 Advanced Management Accounting, and<br />
If I have a recognized accounting qualification such as<br />
CPA, do I still have to become a GMA or AMA first?<br />
No, you may wish to undertake the <strong>CMA</strong> Program as a student, and<br />
upon completion, apply for <strong>CMA</strong> membership directly if you have over 5<br />
years relevant pr<strong>of</strong>essional experience in Management Accounting.<br />
How do I qualify to become a <strong>CMA</strong>?<br />
Those with an "Accounting" background (such as an accounting degree,<br />
CA or CPA) need to do 2 specialist electives, which is the <strong>CMA</strong><br />
Program, to get the <strong>CMA</strong> certification as follows:<br />
A. Advanced Management Accounting<br />
B. Advanced Strategic Management Accounting<br />
Do I have to sit exams to become a <strong>CMA</strong>?<br />
Yes, it is one <strong>of</strong> the prerequisite to attain <strong>CMA</strong> membership.<br />
However, If you are a qualified accountant, and have over 10-years<br />
relevant experience you may be exempted from having to sit for exams<br />
(under I<strong>CMA</strong>’s 10-year rule). You still have to attend and follow the <strong>CMA</strong><br />
program when it runs, even though you don’t have to sit the exams.<br />
If I have an Australian TAFE Advanced Diploma, can I still<br />
become a <strong>CMA</strong>?<br />
Those holders <strong>of</strong> Australian TAFE Advanced Diplomas in Accounting<br />
need to do four prerequisite (conversion) subjects, before they do the<br />
<strong>CMA</strong> program. These are:<br />
A. Financial Modelling (Accounting with Excel modelling)<br />
B. Financial Management<br />
C. Management Accounting<br />
D. Financial Statement Analysis<br />
Completion <strong>of</strong> these four subjects will give you Graduate Management<br />
Accountant (GMA) status, and if you have three years relevant<br />
experience, Associate Management Accountant (AMA) status.<br />
24 hours - <strong>CMA</strong>9002 Advanced Strategic Management Accounting<br />
Is I<strong>CMA</strong> (Australia) linked to other accounting bodies?<br />
The Institute <strong>of</strong> <strong>Certified</strong> Management Accountants (Australia) was set<br />
up with the assistance <strong>of</strong> the Institute <strong>of</strong> Management Accountants<br />
(USA)-IMA in 1996. It is, however, an independent Australian body. Its<br />
patrons are Bill Dix, formerly the Chairman <strong>of</strong> Qantas and Ford, and<br />
Pr<strong>of</strong>essor John Miller, formerly Director <strong>of</strong> Consumer Affairs and<br />
President <strong>of</strong> CPA Australia.<br />
The IMA journal 'Strategic Finance' is distributed to all I<strong>CMA</strong> members.<br />
The I<strong>CMA</strong>'s research journal, the 'Journal <strong>of</strong> Applied Accounting<br />
Research' is co-edited by Pr<strong>of</strong> Garry Marchant <strong>of</strong> the University <strong>of</strong><br />
Melbourne and Pr<strong>of</strong>essor Janek Ratnatunga <strong>of</strong> Monash University.<br />
For more information visit: www.cmawebline.org/faq.html<br />
<strong>CMA</strong><br />
“confidence”<br />
It is not linked to any other pr<strong>of</strong>essional body like CIMA (UK), ACCA<br />
(UK) etc.<br />
I<strong>CMA</strong> has Recognised Provider Institutions accross the globe. Please check www.cmawebline.org for more details
Recognised Provider Institutions (RPI)<br />
From time to time, the Institute grants Recognised Provider Institutions (RPI) status to organisations in branch<br />
locations in Australia and overseas. The following organisations have been authorised to provide training to<br />
both prospective and current members <strong>of</strong> the Institute.<br />
Australia<br />
The Australian Institute <strong>of</strong> Finance and Management (www.aifm.com.au)<br />
Wharton Institute <strong>of</strong> Technology and Science (www.witsgbs.com)<br />
Hong Kong<br />
Institute <strong>of</strong> Pr<strong>of</strong>essional Development<br />
India<br />
First Canvas Training Ventures Pvt. Ltd. (www.cmaindia.net)<br />
Indonesia<br />
Indonesian Institute for Management Development (www.ipmimba.ac.id)<br />
MENA<br />
HBS for Certification and Training (www.cmamena.com)<br />
Malaysia<br />
Telekom Training College (www.ttc.telekom.com.my)<br />
Philippines<br />
Business Sense, Inc. (www.cmaphilippines.com)<br />
PNG<br />
Graduate School <strong>of</strong> Management (Pacific)<br />
Singapore<br />
Alpha Omega Education (www.aoe.edu.sg)<br />
Sri Lanka<br />
The Institute <strong>of</strong> Chartered Accountants in Sri Lanka (www.icasrilanka.com)<br />
Imperial College <strong>of</strong> Business Studies (www.cmasrilanka.com)<br />
Further, the Institute has accredited a number <strong>of</strong> universities to provide in-house training and examinations <strong>of</strong><br />
the <strong>CMA</strong> programe. These universities are as follows:<br />
Monash University<br />
Deakin University<br />
The University <strong>of</strong> Queensland (Mt. Eliza Business School)<br />
Central Queensland University (CQU)<br />
Griffith University<br />
Macquarie University<br />
Sydney University<br />
University <strong>of</strong> South Australia<br />
ACU National (Australian Catholic University)<br />
University <strong>of</strong> Balamand (Lebanon)<br />
Royal Roads University (Canada)<br />
Educatis University (Switzerland)<br />
University <strong>of</strong> Utara Malaysia (Malaysia)<br />
University <strong>of</strong> Hong Kong ( Hong Kong)<br />
Jubilee University (PNG)<br />
I<strong>CMA</strong> has Recognised Provider Institutions accross the globe. Please check www.cmawebline.org for more details