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MetService - Annual Report 2011 - Crown Ownership Monitoring Unit

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Chairman’s & CEO’s report<br />

Performance overview<br />

We are pleased to report<br />

another successful year for<br />

<strong>MetService</strong> during 2010/11,<br />

in an environment that<br />

has been stormy – both<br />

financially and climatically.<br />

<strong>MetService</strong> Group revenue<br />

increased to $39.2 million,<br />

up from $37.9 million last<br />

year, driven by:<br />

• Aviation sales<br />

• Weatherscape<br />

• Road and traffic<br />

management<br />

• Energy sales, and<br />

• Internet sales.<br />

Aviation sales hold firm in spite of ash<br />

<strong>MetService</strong> continued to work closely<br />

with the aviation industry during a year<br />

that ended with major flight disruptions<br />

due to volcanic ash. Three new<br />

international clients were added to our<br />

client base and in spite of the ash,<br />

regional and domestic aviation markets<br />

improved in the lead-up to the Rugby<br />

World Cup. Ongoing improvements to<br />

existing products continue to pave the<br />

way for future opportunities.<br />

Weatherscape expands into Asia<br />

Through our international subsidiary<br />

Metra, the Company continued its growth<br />

in worldwide sales of graphical<br />

presentation systems for media<br />

companies. Expansion into the Asian<br />

market has occurred on the back of<br />

strong partnerships with a wellestablished<br />

New Zealand, Australian<br />

and European client base. Almost every<br />

New Zealander and Australian is<br />

viewing TV weather bulletins built on<br />

and delivered through our Weatherscape<br />

system. In New Zealand, the weather<br />

presenters are often briefed directly<br />

by <strong>MetService</strong> advisors.<br />

Road and traffic management<br />

a major focus<br />

As <strong>MetService</strong>’s infrastructure upgrade<br />

programme continues, our improved<br />

weather observations are driving new<br />

opportunities for revenue and public<br />

benefit. Weather information to assist road<br />

and traffic management has been a major<br />

focus for this year. The completion of the<br />

national network of automatic roadside<br />

weather stations was in time for winter<br />

and prior to the greater traffic flows<br />

expected during the Rugby World Cup.<br />

Depreciation<br />

($000)<br />

EBITDA<br />

($000)<br />

Operating profit<br />

($000)<br />

Book value of assets<br />

($000)<br />

15,602<br />

3,667<br />

4,230<br />

4,924<br />

8,778<br />

8,961<br />

9,874<br />

5,101<br />

4,703<br />

4,944<br />

22,393<br />

30,303<br />

2009 2010 <strong>2011</strong><br />

2009 2010 <strong>2011</strong><br />

2009 2010 <strong>2011</strong><br />

2009 2010 <strong>2011</strong><br />

12 Meteorological Service of New Zealand Ltd <strong>Annual</strong> <strong>Report</strong> <strong>2011</strong>

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