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February 2012 - No 3 - Cherry Growers Australia

February 2012 - No 3 - Cherry Growers Australia

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CGA-HAL Projects for 2011-<strong>2012</strong><br />

CY11011 — <strong>Cherry</strong> Industry Five Year Strategic Investment Plan<br />

Development of the <strong>Cherry</strong> Industry Strategic Investment Plan for the next 5 years. Once completed the Plan<br />

will be able to be used by the IAC Committees as a guide for the investment of industry levies into the future.<br />

Communications & extension strategy completed in September 2011. Marketing strategy to be completed by end<br />

of March <strong>2012</strong>. R&D strategy to be completed by May <strong>2012</strong>. Export roadmap to be completed by May <strong>2012</strong><br />

with full plan to be approved by CGA Board and HAL by 30 June <strong>2012</strong>.<br />

CY11014 — Biosecurity Preparedness for the <strong>Australia</strong>n <strong>Cherry</strong> Industry<br />

This project gives <strong>Cherry</strong> <strong>Growers</strong> <strong>Australia</strong> Inc and State Industry bodies the required resources and capacity<br />

to build on and expand activities in the area of biosecurity preparedness. This work will ensure the <strong>Cherry</strong> industry<br />

is well equipped for biosecurity issues that may arise in the pursuit and maintenance of export market<br />

access.<br />

Organised visit from Taiwan to look at onshore treatment. Also organised visit from AQSIQ & CIQA from China<br />

4-12 December 2011. Thailand trip cancelled.<br />

CY11017 — Developing & Maintaining Market Access for <strong>Australia</strong>n Cherries<br />

This project will allow <strong>Cherry</strong> <strong>Growers</strong> <strong>Australia</strong> to participate in relevant meetings and negotiations in relation<br />

to achieving market access for new markets and maintenance of current market destinations. Appropriate industry<br />

visits to overseas market destinations and industry representations at international Trade Fairs will be<br />

possible through this project.<br />

Still to finalise protocol for access into China in next few months, plus work on Thailand access.<br />

CY11018 — Developing Communications, Engagement & Capacity across the <strong>Australia</strong>n <strong>Cherry</strong> Industry<br />

<strong>Cherry</strong> <strong>Growers</strong> <strong>Australia</strong> needs to provide ongoing communications and engagement with all <strong>Australia</strong>n<br />

<strong>Cherry</strong> growers to details the issues, projects and programmes and to ensure that growers are at the “leading<br />

edge” of technology and information.<br />

2nd edition of Newsletter developed and sent out in December. New consumer website launched<br />

www.australiancherries.com.au Reviewing industry website www.cherrygrowers.org.au for new look and operation<br />

by end of March <strong>2012</strong>.<br />

Quality Guide Posters<br />

$10 each plus postage<br />

Purchase<br />

6 for $50 !<br />

Email your order to CGA Office<br />

office@cherrygrowers.org

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