Pearl of the Middle East - Meypack

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Chocomel is the hot chocolate that is prepared with the Senseo® machine. The hot chocolate capsule is placed in a special Chocomel capsule holder that is compatible with the Senseo® machine. Located in Meppel, in the Netherlands, the multinational company Royal Friesland Foods N.V. develops, produces and sells a wide range of diary products and fruit beverages for both private and professional consumers as well as for the food industry. The company is committed to producing high quality products that can be part of a healthy diet; products, made from milk or fruit that can be consumed at any time of the day. After all, every person is dependent upon a balanced diet, consisting of vitamins, carbohydrates and minerals. Only through an optimal combination and regular daily consumption can a person remain healthy, fi t and spared from symptoms of nutritional defi ciency. Friesland Foods produces and sells the convenience food products suitable for an active life in all parts of the world. Together with the companies Campina and Unilever, Friesland Foods has developed a logo to identify healthy food products. Products containing reduced levels of fat, sugar and salt carry the slogan “Ik kies bewust.” Royally good FRIESLAND FOODS STANDS FOR NUTRITIONAL MILK AND FRUIT PRODUCTS – AND PUTS ITS TRUST IN END-PACKAGING FROM MEYPACK Friesland Foods is an association with 10,700 members, including primarily Dutch agriculturalists who are both suppliers of and shareholders in the company. Since 1879, the company has grown continuously through mergers and takeovers. Today, Royal Friesland Foods is one of the 10 largest dairy companies in the world. DOUBLE HIGH SPEED FOR FRIESLAND FOODS A Meypack end-packaging system consisting of two machines was installed at the German production facility of Friesland Foods; it belongs to Royal Friesland Foods N.V., which is headquartered in the Netherlands. Meypack delivered a combined packaging system in the summer of 2007 for the facility in Kalkar. On a specially designed VP 511 with a custom designed paddle chain infeed and “pick & place” elements, the Chocomel brand of hot chocolate capsules is packed in groups of either 4 or 8 into folding boxes. After exiting the VP 511, the lying boxes are erected by an erecting conveyor and
“Pick & Place”: VP 511 packs hot chocolate capsules in folding boxes then packed into either wrap-around cases or trays by a VP 451 K tray & wrap-around case packer. Both machines are made completely of stainless steel and built according to the proven Meypack CleanDesign ® Construction Principle. Two additional machines of the same type will be installed this year at the production facility in Kalkar. FRIESLAND FOODS AT HOME IN MARKETS WORLDWIDE The most important markets for Friesland Foods include Europe, the Middle East, Asia and West Africa. The company is extremely successful in these international markets with products such as condensed milk, milk powder, soya milk, pasteurised milk, butter, cheese, coffee cream, yogurt drinks, energy drinks, milk & fruit snacks as well as fruit juices. The needs of these various regions are of course not all identical. In Europe, Asia and Africa, these milk products are extremely popular with consumers and are primarily behind the company’s sales increases. Royal Friesland Foods employees approx. 15,300 people (12,300 in 2004), a majority of whom work outside of the Netherlands. The leading brands of the company are Appelsientje, Bonnet, Chocomel/ Cécémel, Completa, CoolBest, Debic, DubbelFrisss, Dutch Lady, Extran, Frico, Foremost, Friesche Vlag, Frisian Flag, Fristi, Milli, NoyNoy, Peak, Pöttyös Túró Rudi, Rainbow and Taksi. On June 7th, 2004 Her Majesty Queen Beatrix granted the former Friesland Coberco Dairy Food Holding N.V. the right to use the title ”Koninklijk“ (meaning royal). From this date onward, the holding company has been known as Koninklijke Friesland Foods N.V.
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Pearl of the Middle East - Meypack

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