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Designer Profiles

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discussion with interview magazine.<br />

It is now a contemporary brand<br />

based in New York City which sells<br />

internationally. vii There are only two<br />

boutiques, one in New York and the<br />

other in Los Angeles, however the<br />

brand is sold in 800 stores<br />

nationwide, and two abroad in Hong<br />

Kong and London. Despite its<br />

relatively short existence of the<br />

brand, it has definitely made a<br />

strong presence in the industry. viiiix<br />

The looks designed by Bendet<br />

are extremely wearable, consisting<br />

of somewhat simple silhouettes, but<br />

are far from boring. The designer<br />

seems to be fond of fun prints of<br />

various types in addition to bright<br />

vibrant colours. Some of these prints<br />

include leopard, tribal, stripes,<br />

floral, and even paisley. The<br />

designer is also bold with her choice<br />

of materials, having utilizing<br />

resources such as leather, sequins,<br />

and feathers in fairly dramatic ways.<br />

Due to these reasons, the style of<br />

Alice + Olivia can definitely be<br />

defined as bold and playful, and<br />

seems to be the ideal brand for<br />

daring women with an eye for<br />

fashion.<br />

5

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