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Golden Flavours:<br />

Cooking up success<br />

with Barclays<br />

Steve Albert, 32, is an entrepreneur and a<br />

pragmatic dreamer. When he started his company,<br />

Golden Flavours, he was barely 22. Ten years on,<br />

Golden Flavours is known for the quality of its<br />

products on the local market, distributing his<br />

brand of vinegar, tomato sauce and chill sauce<br />

in supermarkets around Mahé, but also in hotels,<br />

restaurants and fast foods.<br />

“I remember being at the Polytechnic School, whenever<br />

I wanted my parents to buy chili sauce or tomato sauce at<br />

the supermarket, there was barely any choice, and it was<br />

always expensive. That’s when I realised the market for these<br />

condiments were very much open in Seychelles,” explains the<br />

young man. After leaving the polytechnic school, he decides<br />

to follow a course on entrepreneurship for small businesses<br />

at the Guy Morel Institute, giving him access to small grant<br />

to launch his business.<br />

“Once I had registered my business and opened the account<br />

with Barclays, the next step was to find suppliers for the raw<br />

materials and spices. I went to Malaysia and South Africa,<br />

looking for the right blend of spices at the right price because<br />

I wanted my product to be affordable here. Today, I still get<br />

most of the spices from these countries, but I also use local<br />

vegetables for my production,” says Steve Albert. Once he<br />

bought his first batch of spices, he started experimenting<br />

with the mixture, trying to find the right balance of tastes<br />

that would appeal to the public, and soon enough, the first<br />

bottles of condiments were produced in his small factory at<br />

Anse-aux-Pins. He also followed a course on food preparation<br />

and spice mixtures in 2007 in South Africa. Never one to<br />

rest on his laurels, as soon as the business started to move<br />

forward, Steve tried to come up with new ideas and revenue<br />

streams, always going to Barclays for help when he needed it.<br />

I feel like more than just a customer<br />

“The relationship with Barclays is a very good one. I have<br />

always made sure that my payments were made in time and<br />

they have helped me along the way. Now, I feel like more than<br />

just a customer, they know me and I know them. I know I can<br />

tell the Barclays team about the issues I am having with my<br />

business, and they will give me advices and encouragements.<br />

I have told them about my next project, and should soon be<br />

presenting them my project document,” he states. For 2015,<br />

Steve Albert has a slew of projects coming, with the biggest<br />

one being the construction of a new factory at Anse-aux-<br />

Pins. The new state of the art factory will not only enable<br />

him to increase his production of bottled vinegar, chili and<br />

tomato sauces, but also to start producing other products<br />

and flavours. “At one point, we were doing 10 different<br />

products, but when I noticed some worked better, I chose<br />

to focus on them. Now, I want to diversify because this will<br />

enable me to increase my profitability. By the end of 2015,<br />

my goal is that Golden Flavours be manufacturing 15 to 20<br />

different products, from condiments to sauces,” declares the<br />

ambitious young man.<br />

For more information, please visit our branches,<br />

Call our Contact Centre on 438 3939<br />

or email sez.customerservices@barclays.com

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