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CLARKSVILLE-MONTGOMERY COUNTY ECONOMIC DEVELOPMENT BLUEPRINT

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<strong>CLARKSVILLE</strong>-<strong>MONTGOMERY</strong> <strong>COUNTY</strong> <strong>ECONOMIC</strong> <strong>DEVELOPMENT</strong> <strong>BLUEPRINT</strong><br />

% Complete Recommendation Start End Member Entity Responsibility Other Entity Responsibility<br />

Group sales to fill rooms during peak “need periods.”<br />

Convention and Visitors Bureau<br />

Retain FY13 level of funding for group bid fees. Bid fees are critical when<br />

attracting large groups that have the ability to spend millions in Clarksville- FY15 Ongoing Convention and Visitors Bureau<br />

Montgomery County.<br />

Trade shows are critical events whereby the CVB promotes the destination to<br />

potential group planners. This line item is reduced in the FY14 budget by<br />

$16K from FY13. Investing that $16K in trade show attendance could FY15 Ongoing Convention and Visitors Bureau<br />

deliver over a million dollars in spending from potential new groups that<br />

could be brought to the destination.<br />

Target team sports based on existing facilities and available lodging during<br />

desired event periods. New indoor multi-purpose facilities will allow growth FY15 Ongoing Convention and Visitors Bureau<br />

during the slow winter months of January – March.<br />

Coordinate group tour sales and promotions with state and Middle TN<br />

partners for cost-effectiveness to drive room sales during need periods.<br />

Sunday night groups are rare and most desired to fill the slowest night of<br />

the week in local lodging.<br />

FY15 Ongoing Convention and Visitors Bureau<br />

Support the development of a Multi-Purpose Event Center at Exit 4<br />

(2014 - 2015). Begin marketing as soon as construction is approved.<br />

Support the Development of a Core Entertainment District as the<br />

Heart of Clarksville (2024).<br />

FY14 Ongoing Convention and Visitors Bureau<br />

FY14 Ongoing Convention and Visitors Bureau<br />

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