Media Release - AIA.com

American International Assurance
Company, Limited
AIA Tower, 181 Surawongse Road
Bangkok 10500, Thailand
Tel : 66 2 634 8888
Fax : 66 2 236 6452
AIA.CO.TH
Media Release
Contact:
Napak Silasarpumpai
0-2638-7367
AIA Thailand Extends Its AIA Call Center 1581’s Service Hours
AIA Tower, Bangkok, 6 October 2010: American International Assurance Company, Limited – Thailand
(AIA Thailand) announces that it will extend its AIA Call Center 1581’s service hours to six days a week,
Monday to Saturday at 8.00 a.m. to 8.00 p.m. effective immediately. This is in line with the company’s
core strategy to deliver customer-centric products and services.
Mr. Karl Baim, AIA Thailand’s Chief Administration Officer said, “As a customers-centric company, AIA
Thailand is committed to continually improving our service standards for all customer touch points. AIA
Call Center 1581 is one of the customer service centers that currently handle an average of 6,000 calls
per day with the average servicing time between 3 to 4 minutes per call. To deliver an improved customer
experience that meets the service expectations of our diverse customers, AIA Thailand has extended AIA
Call Center 1581’s service hours from every working day on Monday to Friday at 8.15 a.m. to 5.00 p.m. to
six days a week from Monday to Saturday at 8.00 a.m. to 8.00 p.m. For superior service quality for all,
AIA Thailand also provides dedicated service lines for AIA agents at 0-2638-6388”
Mr. Karl Baim added, “To provide customers a comprehensive one-stop service, our 70 professional
Customer Service Representatives are ready to assist customers on all policy-related matters, ranging
from general enquiries on policies, premium payment, claims submission and status update, policy
information update/change, policy loans, dividend withdrawal, policy reinstatement to new product
enquiries and financial advisory services.
The service extension follows our recent investment in customer relationship management system,
customer satisfaction tracking and our continuous training and development for our service staff.”
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AIA Thailand extends its AIA Call Center 1581’s service hours
6 October 2010
Page two
About AIA Thailand
AIA Thailand has been operating for over 70 years since October 1, 1938 and is a member of the AIA
Group. In addition to ordinary life insurance, AIA Thailand also offers accident and health insurance,
group insurance, credit life insurance and provident fund service.
About the AIA Group
The AIA Group is a leading life insurance organization in Asia Pacific that traces its roots in the region
back more than 90 years. It provides individuals and businesses with products and services for life
insurance, retirement planning, accident and health insurance as well as wealth management solutions.
Through an extensive network of more than 320,000 agents and approximately 23,500 employees across
15 geographical markets, the AIA Group serves the customers of over 23 million in-force policies in the
region.
The AIA Group has branch offices, subsidiaries and affiliates located in jurisdictions including Australia,
Brunei, China, Hong Kong, India, Indonesia, Macau, Malaysia, New Zealand, Philippines, Singapore,
South Korea, Taiwan, Thailand and Vietnam.
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