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Foreword<br />
What is an Amazon Entrepreneur?<br />
My name is Dave Kettner. I am honored that Robert has asked me to write this book<br />
with him. Before you start this book about business, and the ways in which it has<br />
changed and stayed the same, I thought I should explain to you what an Amazon<br />
entrepreneur is.<br />
“Amazon entrepreneur” is my term for the system I was taught, and now teach, to<br />
create wealth using the Amazon platform. It’s a system that, when followed from start<br />
to finish, has been proven to create successful Amazon stores time after time.<br />
What is great about these Amazon stores is the freedom they bring. Besides bringing<br />
me consistent cash flow in very generous amounts, they also bring it to me with only an<br />
hour of work a day. And the work I do could be done by anyone. I can hire someone to<br />
do it for me… or you could learn to do it for yourself!<br />
The way to become an Amazon Millionaire is not difficult, but it does take time and<br />
commitment. The process looks a lot like this:<br />
1. Determine what product will sell best and be profitable.<br />
2. Find a manufacturer of your product who is reputable and can manufacture<br />
under your guidelines.<br />
3. Create your own brand from logo, to customer service philosophy.<br />
4. Create your Amazon store.<br />
5. Ship your inventory to Amazon.<br />
6. Market your store.<br />
7. Give great customer service.<br />
8. Review your sales and inventory.<br />
9. Repeat steps 5, 6, 7 and 8.<br />
There are a lot of little steps in between these big picture steps, but this gives you the<br />
basic idea of what an Amazon entrepreneur does. And if he/she does it right, they will<br />
become Amazon Millionaires.<br />
Interested? Read on.<br />
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