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Contributing to a Green Environment - ap.hunterdouglas....

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In recent years, Prime Minister SheikhMohammed bin Rashid Al Mak<strong>to</strong>um hassought <strong>to</strong> r<strong>ap</strong>idly diversify Dubai’s economythrough his wholly owned GLC Dubai Holding,by building a mini-city each for each ofthe identified growth sec<strong>to</strong>rs. Thesecompanies and industrial cities include:Dubai Media City, Dubai Studio City,International Media Production Zone, DubaiInternet City, Dubai Outsource Zone, DubaiProperties, Dubai International C<strong>ap</strong>ital, DubaiEnergy, Dubai Knowledge Village, DubaiHealthcare City, Dubai Industrial City,Dubailand, the Jumeirah Group (whichowns Burj Al Arab and other hotels),and Dubiotech. Dubai and the UAE arepreparing in a big way for regional and globaldomination, even stating in Sheikhdombiogr<strong>ap</strong>hy ‘Rashid’s Legacy’ its intentions ofbeing C<strong>ap</strong>ital of the World.The incredible speed at which architectureand cities, for that matter, are materialisedin Dubai deeply challenges thoughts andconventions about design and the process ofcreating. To be fair, most modern buildingsin the emirate are rather identical inconception; ‘iconic’ in their own way and par<strong>to</strong>f an endless genealogy of permutatedelements: glass, steel, swooping curves,curtain walls, spires, in a relatively highquality nevertheless.The need for high speed and a high level ofinnovation necessarily puts pressure ondesigners <strong>to</strong> pull off the next technicalwonder. At an age when originality andconstructive mulling over a project seemsmost valued, there is paradoxically a greateranxiety for architectural confectionary - <strong>ap</strong>henomenon almost disconcerting.All in all, Dubai represents an ideal place <strong>to</strong>watch new realities take sh<strong>ap</strong>e, both for thearchitectural profession and the ongoingglobal-city race. It is a shining metropolisdesigned <strong>to</strong> shake anyone who has seen it.Personally, Dubai speaks <strong>to</strong> me about theneed <strong>to</strong> think big and do things quickly in thispresent age, or risk perishing. Thisconnoisseur-city of the UAE seems <strong>to</strong> thriveon outdoing itself in audacity every now andthen, and constantly sets its sights on nothingbut the finest. Finally, <strong>to</strong> silence detrac<strong>to</strong>rsabout the perceived oil money that is keepingthe economy afloat, I would point <strong>to</strong> the factthat oil exports now account for only 6% ofthe current GDP. Oil money or not, it is vital<strong>to</strong> recognise the need for the quality ofthought. Maybe we should all sit up, takeaway presupposed limitations and start <strong>to</strong>dream?Dubai creek was the default centre of old Dubai, now largely occupied by working-class foreigners15

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