Purpose: Persuade - e-asTTle

Annotated Examples for Persuade or Argue PurposeAudience Awareness and Purpose3BLanguage use and writing style isacceptable to addressing the Principaland appropriate to persuading a reader.Position in inferred. There are a numberof attempts to influence the reader. Thisis a reader-based piece.To score above 3B This writer needs totarget language use further so that toneand style reflect better the reader/writerrelationship. Make position explicit.Content / Ideas 2PContent is limited but relevant. Noposition statement is evident but positionis clear (inferred). Examples/relatedpoints are many but scope is limited.To score higher than 2P This writerneeds to generate more content topersuade the reader by weight ofevidence (quantity) and relevance(quality) of his/her evidence.Structure/Organisation 2ASome structuring of text is evident in thegrouping of ideas but linking of ideas islimited (through limited conjunction use‘so’, ‘and’, ‘or’). Effect is a text lacking influency.To score higher than 2A This writerneeds to group ideas around main pointsto be made. S/he needs to make linksbetween ideas so that the text andargument is followed more easily.Language Resources 4BThis writer utilises a sophisticatedpersuasive device by writing theargument from the perspective ofimplications for the reader. While contentand structure are limited, the languagechoices and perspective (if you, and thatleaves you, you will have to pay them)show an awareness of persuasivepower.To score higher than 4B This writerwould have to add to the argument.Grammar 2BThere are two sentences in this text. The first is 14 lines long and doesnot function. The second does. Tense subject verb agreement correctbut errors in sentence construction and a lack of conjunctions makethis difficult to follow.To score higher than 2B This writer needs to learn to control simplesentences both syntactically (grammar and structure) and semantically(thematic consistency).Punctuation 2BLimited use of sentencepunctuation interferes withmeaning. Apostrophe ofcontraction evident, exclamationmark use evident (thoughoverused). No capitals forproper nouns (numberworks,kip magrath). Uses comma inlist.To score higher than 2BAlthough the writer is aware ofbasic sentence punctuation (fullstop, capital letter) s/he needsto demonstrate consistent useand other basic skills (capitalsfor proper nouns).Spelling 2PBasic knowledge of HFW present.Limited topic-related vocabularymeans few complex pattern.Attempts all words usingapproximate phonetic spelling.Note the use of Americanspellings – not penalised –(favorite, programs)To score higher than 2P Thewriter needs to be able to controlbasic spellings such as your andwork on using homonyms (there,their; board, bored) within thecontext.