11.07.2015 Views

Software Asset Management - CA

Software Asset Management - CA

Software Asset Management - CA

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

setting the stage• SAM is not a tool• False assumptions− Case study“Firms have managed their core software assets not as an assetfor value creation but as an expense item to be minimized.”− Recognizing the True Value of <strong>Software</strong> <strong>Asset</strong>s, Insead, 2007

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!