Annual Report PDF - Black Sun Plc

Directors’ Report: Business ReviewKey home marketsUNITED KINGDOMp24Global positions in homemarkets and exportopportunitiesNo.1supplier to the Ministry of Defence38,400Employees 2$54bn (£35bn)Defence expenditure 32.5%of GDP 3UNITED STATES6 thlargest supplier to the Departmentof Defense 139,200Employees 2p22$666bn (£426bn)Defence expenditure 34.7%of GDP 3The Group’sfive key homemarkets generated92% of Group sales 4in 2010Home marketsBAE Systems continues to benefitfrom a broad and diverse market base,operating indigenous businesses inmarket segments where it sees good,sustainable growth prospects. Today,the Group is focused on five key homemarkets, in Australia, India, the Kingdomof Saudi Arabia, the UK and the US.These markets are identified as havinga significant and sustained commitmentto defence and security budgets acrossmultiple domains. They are countriesthat welcome foreign investment todevelop and sustain a domesticindustrial capability. They are alsomarkets where we have established,or seek to establish, a good positionin their defence industrial base alongwith strong customer relationshipsand high standards of responsiblebusiness conduct.1 Based on 2009 Department of Defense expenditure.Source: GovernmentExecutive.com2 Excluding the Group’s share of equityaccounted investments.3 Based on 2009 data.4 Including share of equity accounted investments.5 Mobile military communications system.20 www.baesystems.com