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an assessment of the relationships between the cultural heritage ...

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Table 3: Correlations <strong>of</strong> <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong> <strong>an</strong>d <strong>the</strong> sustainable development indicators for <strong>the</strong>selected Central <strong>an</strong>d Eastern Europe countriesCorrelationsSpearm<strong>an</strong>'s rhoNumber <strong>of</strong> WorldHeritage SitesGDP per capitaShare <strong>of</strong> TotalInvestments in GDPCorrelation Coef ficientSig. (2-tailed)NCorrelation Coef ficientSig. (2-tailed)NCorrelation Coef ficientSig. (2-tailed)NNumber <strong>of</strong>WorldGDP perShare <strong>of</strong> TotalInvestmentsEnergyIntensity <strong>of</strong>EmploymentHeritage Sites capita in GDP <strong>the</strong> Economy rate (20-64)1.000 .261 .294 .176 .034. .498 .442 .650 .9319 9 9 9 9.261 1.000 .467 -.358 .389.498 . .174 .310 .2669 10 10 10 10.294 .467 1.000 -.018 .237.442 .174 . .960 .5109 10 10 10 10Energy Intensity <strong>of</strong> <strong>the</strong>EconomyEmployment rate (20-64)Correlation Coef ficientSig. (2-tailed)NCorrelation Coef ficientSig. (2-tailed)N.176 -.358 -.018 1.000 .103.650 .310 .960 . .7769 10 10 10 10.034 .389 .237 .103 1.000.931 .266 .510 .776 .9 10 10 10 10Apparently, <strong>an</strong> increase in <strong>the</strong> number <strong>of</strong> <strong>the</strong> <strong>cultural</strong> sites included on <strong>the</strong> World Heritage Listwill generate a positive but less signific<strong>an</strong>t impact over <strong>the</strong> GDP per capita <strong>an</strong>d <strong>the</strong> grossinvestments, <strong>an</strong>d a positive but extremely less signific<strong>an</strong>t over <strong>the</strong> employment rate <strong>of</strong> <strong>the</strong>population aged 20-64, all <strong>the</strong>se with <strong>the</strong> price <strong>of</strong> increasing <strong>the</strong> energy intensity <strong>of</strong> <strong>the</strong> economy.Overall, <strong>the</strong> capitalization <strong>of</strong> <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong> seems to have a ra<strong>the</strong>r modest contribution to<strong>the</strong> sustainable development <strong>of</strong> <strong>the</strong> selected CEE countries.Conclusions <strong>an</strong>d limits <strong>of</strong> <strong>the</strong> researchThe exploratory <strong>assessment</strong> <strong>of</strong> <strong>the</strong> <strong>relationships</strong> <strong>between</strong> <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong> <strong>an</strong>d <strong>the</strong> travel <strong>an</strong>dtourism development, respectively <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong> <strong>an</strong>d <strong>the</strong> sustainable development has beenconducted at a level <strong>of</strong> sample including countries with signific<strong>an</strong>tly different pr<strong>of</strong>iles as touristdestinations. The indicators used in <strong>the</strong> <strong>assessment</strong>, although relev<strong>an</strong>t, are obviously notsufficient to allow drawing consistent conclusions about <strong>the</strong> <strong>relationships</strong> <strong>between</strong> <strong>the</strong> <strong>cultural</strong><strong>heritage</strong> <strong>an</strong>d travel <strong>an</strong>d tourism, respectively <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong> <strong>an</strong>d sustainable development.Still, <strong>the</strong> measured correlations <strong>of</strong> <strong>the</strong> related indicators support <strong>the</strong> following conclusions:-<strong>the</strong>re are signific<strong>an</strong>t <strong>relationships</strong> <strong>between</strong> <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong> <strong>an</strong>d <strong>the</strong> travel & tourism industry– <strong>an</strong> appropriate capitalization <strong>of</strong> <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong> may determine improvements <strong>of</strong> <strong>the</strong>perform<strong>an</strong>ces <strong>of</strong> <strong>the</strong> travel <strong>an</strong>d tourism industry <strong>an</strong>d supports <strong>the</strong> overall contribution <strong>of</strong> <strong>the</strong>industry to <strong>the</strong> GDP formation <strong>an</strong>d to <strong>the</strong> employment;-<strong>the</strong> <strong>relationships</strong> <strong>between</strong> <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong> <strong>an</strong>d <strong>the</strong> sustainable development are ra<strong>the</strong>r poor:on <strong>the</strong> one h<strong>an</strong>d, <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong> is <strong>an</strong> asset less turned to <strong>the</strong> best account in <strong>the</strong> selectedCEE countries, <strong>an</strong>d, on <strong>the</strong> o<strong>the</strong>r h<strong>an</strong>d, that capitalization <strong>of</strong> <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong>, whereconducted, generates a very modest contribution to <strong>the</strong> sustainable development <strong>of</strong> <strong>the</strong>secountries.These results should be considered in <strong>the</strong> context <strong>of</strong> <strong>the</strong> two limits <strong>of</strong> this exploratory approach.The first refers to <strong>the</strong> limited number <strong>of</strong> variables considered in <strong>the</strong> <strong>assessment</strong> <strong>of</strong> <strong>the</strong><strong>relationships</strong> <strong>between</strong> <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong> <strong>an</strong>d <strong>the</strong> travel <strong>an</strong>d tourism industry, respectively <strong>the</strong><strong>cultural</strong> <strong>heritage</strong> <strong>an</strong>d <strong>the</strong> sustainable development. Obviously, a set <strong>of</strong> eleven variables, althoughrelev<strong>an</strong>t for <strong>the</strong> scope <strong>of</strong> <strong>the</strong> research, could not provide a solid basis for <strong>the</strong> <strong>an</strong>alysis <strong>of</strong> <strong>the</strong>se<strong>relationships</strong>. Fur<strong>the</strong>r improvements should be made consisting in <strong>the</strong> increase <strong>of</strong> <strong>the</strong> number <strong>of</strong>research variables by including more indicators regarding <strong>the</strong> extent <strong>of</strong> <strong>the</strong> <strong>cultural</strong> <strong>heritage</strong>, <strong>the</strong>level <strong>of</strong> development <strong>of</strong> <strong>the</strong> travel <strong>an</strong>d tourism, <strong>an</strong>d <strong>the</strong> state <strong>of</strong> <strong>the</strong> sustainable development.1146

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