Ken Colburn, Symbiotic Strategies LLC

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• What:Layer 5: Option Value & Equity- Value people place on having an optionavailable that they don’t now use (e.g.,lifeboats)- Provide equitable share of resources tonon-drivers and basic mobility to lessadvantagedpeople• How Much:- 7¢/mile16
Capturing and Conveying the Full Value of Cycling Benefits in $/mile Ridden $1.60 $1.40 $1.20 $1.00 $0.80 $0.60 $0.40 $0.20 $0.00 OpUon Value and Equity, 7¢ Air, water, noise polluUon, 10¢ Physical Fitness & Health, 20¢ User Benefits, 25¢ Vehicle Cost Savings, 56.5¢ 17
Page 2 and 3: Disclaimers…• Billing disclaime
Page 4 and 5: Energy and Transportation“Demand
Page 6 and 7: A “Layer Cake” of Energy Effici
Page 8 and 9: • What:Layer 1: Vehicle Cost Savi
Page 10 and 11: • What:Layer 2: User Benefits- Co
Page 12 and 13: Layer 3: Physical Fitness & Health
Page 14 and 15: Layer 4: Air, Water & Noise Polluti
Page 18 and 19: • What:Layer 6: Reduced Congestio
Page 20 and 21: • What:Layer 7: Land Use Impacts-
Page 22 and 23: • What:Layer 8: Reduced Parking-
Page 24 and 25: • What:Layer 9: Roadway Cost Savi
Page 26 and 27: • What:Layer 10: Traffic Safety-
Page 28 and 29: • What:Layer 11: Energy Conservat
Page 30 and 31: • What:Layer 12: Reduced Barriers
Page 32 and 33: • What:Layer 13: Economic Develop
Page 34 and 35: Layer 13: Economic Development -Tra
Page 36 and 37: Layer 14: Economic Development- Lab
Page 38 and 39: Capturing and Conveying the Ful
Page 40 and 41: Capturing and Conveying the Ful
Page 42 and 43: Layer 16: Economic Development- Con
Page 44 and 45: • What:Layer 17: Economic Develop
Page 46 and 47: $1.60 $1.40 $1.20 $1.00 $0.80 $0.60
Page 48 and 49: • Litman (2012):Jobs, Jobs, Jobs
Page 50 and 51: Close with Some Stories…• Epiph
Page 52: • Analogue to debits & credits: A

Ken Colburn, Symbiotic Strategies LLC

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