R LAS VEGAS - Las Vegas Market

LAS VEGAS MARKET INSIDER WINTER 2010 One
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Good World launches at
World Market Center Las Vegas announces major new green initiatives
Las Vegas Market will be emphasizing sustainability more than ever as World Market
Center Las Vegas announced a major eff ort to forward green initiatives beginning with
the upcoming Winter Las Vegas Market. Th e addition of these programs will motivate
manufacturers and buyers to help reduce our carbon footprints.
Th e wide sweeping program is called
One Good World. It includes a new sustainable
products locator program, a new
digital newsletter and expanded educational
off erings at Market, including
prominent celebrity designers speaking
on sustainability.
“With the green economy coming
fast, we realize that this is an increas-
ingly important need for our industry,”
says WMCLV President and CEO Robert
Maricich. “Th ere’s a lot of good product
out there, but it can be confusing and
hard to fi nd. We are taking big steps to
solve those problems immediately.”
One component of this major initiative
includes the One Good Guide—designed
to help buyers fi nd legitimately sustain-
ON-SITE RECYCLING SYSTEM: World Market Center Las Vegas
makes it a priority to make environmentally conscious
decisions in its own business operations and advocates for
the entire trade show industry to do so. WMCLV regularly
recycles packing material and has put into circulation
environmentally friendly products whenever possible.
able products anywhere on the campus of
WMCLV. Th is will include all participating
permanent showrooms as well as the
long-running, eco-friendly temporaries
on the second fl oor of Building B.
Interested participants will have to submit
an application with specifi c declarations
about their materials usage, transportation,
wood sourcing, VOC emissions and,
if submitting for upholstery, foams used in
cushioning. Th ey also must be verifi ed as
showing and off ering sustainable products