POT brand guidelines artwork v4 - Port of Tyne

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15.POSITIONING& INCORRECT APPLICATIONThe Reflect logo promotes the Port of Tyne and the following guidelines should beused at all times.The Port of Tyne logo is positioned top right, this is the only exception to theguidelines. In this instance, the Port of Tyne logo is aligned top right within thewhite box that forms the Reflect logo.
LOGO WITHEXCLUSIONZONEHere is an example of theReflect logo positioned correctlyon a page.The Reflect logo should alwaysbe scaled proportionally to suitthe format being used andspace available.It should never be producedsmaller than the 25mm.DO NOT
Page 2: CONTENTS1 FRAMEWORK FOR USE OF THE
Page 5 and 6: And its core values of:Customer Foc
Page 8: 4.SIZE VARIATIONThere is a consiste
Page 11: Spot colourThe Port of Tyne brand c
Page 16: 8.CORPORATE TYPEFACETo retain the d
Page 20 and 21: 9.2STATIONERYCONTINUATION SHEETCorr
Page 25 and 26: FAX/MEMOPaper size297mm x 210mm111.
Page 27 and 28: EMAILFontArialFont size10ptEMAIL SI
Page 29 and 30: RECRUITMENTADVERTTEMPLATEHere is an
Page 31 and 32: RECOMMENDED PAPER STOCKSAll branded
Page 33 and 34: Spot colourCONVENTIONAL & BULK CARG
Page 35 and 36: WebsiteCOREBUSINESSSECTORSBRAND IN
Page 37 and 38: CREATIVEEXPRESSIONBRAND IN USEExamp
Page 39 and 40: CREATIVEEXPRESSIONBRAND IN USESECUR
Page 41: Spot colourThe Reflect brand colour

POT brand guidelines artwork v4 - Port of Tyne

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