East and West Enjoy Grand Opening Celebration - Betson Enterprises
East and West Enjoy Grand Opening Celebration - Betson Enterprises
East and West Enjoy Grand Opening Celebration - Betson Enterprises
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FOR IMMEDIATE RELEASE:<strong>East</strong> <strong>and</strong> <strong>West</strong> <strong>Enjoy</strong> Gr<strong>and</strong> <strong>Opening</strong> <strong>Celebration</strong>Carlstadt, NJ – April 12, 2012 – Raw Thrills/Play Mechanix <strong>and</strong> <strong>Betson</strong> <strong>Enterprises</strong> celebratethe gr<strong>and</strong> opening of their first full service office in China. The companies hosted their currentChinese partners to thank them for their help in realizing this goal. Guests included UniversalSpace, Wahlap <strong>and</strong> Bao Hui, all of which are leading manufacturers in the growing Chinesemarket. Representatives from the respective companies joined together to enjoy a night of food<strong>and</strong> drink at the world-class tourist resort Chime Long located in Panyu, China. Members of theChinese game press were also in attendance to cover the event.Chime Long, one of the most popular entertainment destinations in China was selected as thelocation to celebrate the opening of the new office. Top designers, manufactures <strong>and</strong> distributorsof today’s arcade industry <strong>and</strong> China’s premier entertainment park, offering top rated familyleisure entertainment, luxury hotels <strong>and</strong> high-end restaurants, proved to be the perfect backdrop.The event was highlighted by speeches from Mr. Benny Su, chairman of Wahlap <strong>and</strong> Mr. LouisLu, chairman of Universal Space. Both wished Raw Thrills <strong>and</strong> <strong>Betson</strong> great success in this newventure <strong>and</strong> expressed their excitement about a new era of cooperation between the US <strong>and</strong>China for the benefit of the arcade game industry."Universal Space Video Game (UNIS) values the relationship with Raw Thrills <strong>and</strong> <strong>Betson</strong>. Theproducts engineered by Raw Thrills offer exciting game play <strong>and</strong> high quality design. We are thefirst Chinese manufacturer to import from Raw Thrills <strong>and</strong> <strong>Betson</strong> <strong>and</strong> we have enjoyed successthrough the previous product lines such as Super Bikes, H2Overdrive, <strong>and</strong> Super Bikes 2. Welook forward to a tremendous future with Raw Thrills <strong>and</strong> <strong>Betson</strong> as the China domestic marketcontinues to grow,” said Louis Lu of Universal Space.“This office not only demonstrates our commitment to our Chinese manufacturing partners, butalso gives us a solid platform to underst<strong>and</strong> the unique needs of the Chinese market. Thedem<strong>and</strong>s of the Chinese game player are changing rapidly <strong>and</strong> Raw Thrills intends to createproducts that lead this market,” said George Petro, President of Raw Thrills studio PlayMechanix, Inc.For more information about the products <strong>and</strong> services that we offer from our China locationplease feel free to contact us as 800-524-2343 ext. 93319 or email us at info@betson.com.
About <strong>Betson</strong> <strong>Enterprises</strong>Headquartered in Carlstadt, New Jersey, <strong>Betson</strong> <strong>Enterprises</strong> with 12 distribution officesnationwide is the leading distributor of coin operated amusement <strong>and</strong> vending equipment, coinoperated parts, <strong>and</strong> service in the United States. With over 75 years of experience <strong>and</strong> leadership
in the coin-operated industry, we will help you make informed decisions that are best for yourbusiness.<strong>Betson</strong> offers entertainment <strong>and</strong> vending solutions for your business through our relationshipswith the operator community. For locations looking for a simple <strong>and</strong> profitable solution orvendors looking for equipment that fits any situation, <strong>Betson</strong> <strong>Enterprises</strong> can help you. <strong>Betson</strong><strong>Enterprises</strong> has an industry proven reputation for quality <strong>and</strong> customer focus.For more information on <strong>Betson</strong> <strong>Enterprises</strong>, visit www.betson.com.About Raw ThrillsRaw Thrills, Inc. was founded in 2001. Led by veteran arcade game designer, Eugene Jarvis,whose credits include Defender, Robotron, NARC, Smash TV <strong>and</strong> the popular Cruis’n series ofadventure driving games, Raw Thrills has brought new life to the arcade scene with The Fast <strong>and</strong>the Furious Super Cars, H2Overdrive, Super Bikes, Guitar Hero arcade, Terminator Salvation<strong>and</strong> Super Bikes 2.In 2006, Raw Thrills merged with the renowned game development studio, Play Mechanix, tocreate a new world leader in arcade games. Founded in 1995 by George Petro, a former designerfor Midway Games, Play Mechanix’s legendary design team are the creators of the famed BigBuck Hunter game series <strong>and</strong> Deal Or No Deal arcade.About Play MechanixFounded in 1995 by George Petro, a former game designer at Midway Games, Play Mechanix,Inc. has become the leading designer of coin-operated video games. In just under 15 years, PlayMechanix has created over 40 titles for the Arcade, Bar <strong>and</strong> Casino industries including the bestsellingvideo hunting series Big Buck Hunter, Deal or No Deal Arcade <strong>and</strong> I Dream of Jeanie forIGT. Play Mechanix, Inc. is a wholly owned subsidiary of Raw Thrills, Inc.
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