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Water Stewardship and Replenish Report - Psddev.com

Water Stewardship and Replenish Report - Psddev.com

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Advancing Sustainable <strong>Water</strong> Policy for ecosystems <strong>and</strong> Livelihoods<br />

Smart water policy is needed to help ensure lasting protection of<br />

freshwater resources for people, nature, <strong>and</strong> business. Coca-Cola<br />

collaborates with local <strong>and</strong> global partners, external water stakeholders,<br />

<strong>com</strong>munities, other corporations, <strong>and</strong> public agencies on policies <strong>and</strong><br />

practices that help governments in many parts of the world manage<br />

water to meet <strong>com</strong>munity, economic, <strong>and</strong> ecosystem needs.<br />

Global Partnership with World Wildlife Fund (WWF)<br />

In the Mekong River basin, the Coca-Cola <strong>and</strong> WWF partnership<br />

is working in Tram Chim National Park in Vietnam, one of the last<br />

natural wetl<strong>and</strong>s of the once vast Plain of Reeds ecosystem. The team<br />

advocated for wetl<strong>and</strong> policy reform <strong>and</strong> helped to pass a new statute<br />

that allows for park management in accordance with the particular<br />

wetl<strong>and</strong> ecosystem. This first-of-its-kind statute is poised to change<br />

how wetl<strong>and</strong>s are managed across the country. As a direct result of the<br />

statute <strong>and</strong> other partnership habitat restoration efforts in Tram Chim,<br />

bird numbers have increased dramatically. The number of endangered<br />

Sarus crane has stabilized, <strong>and</strong> the critically endangered Bengal<br />

florican was sighted for the first time in nearly a decade.<br />

Successful policy advocacy ensured that partnership priorities, such as<br />

Left: Work in the Mekong River Delta has included restoring the natural flow of water by removing internal<br />

dykes <strong>and</strong> adjusting water levels to mimic the natural flood pulse of the river. © Katherine Neebe / WWF-US<br />

Right: This multi-year project in partnership with UNDP in rural China is expected to bring clean drinking<br />

water <strong>and</strong> basic sanitary facilities to 320,000 people in pilot schools <strong>and</strong> rural <strong>com</strong>munities.<br />

wetl<strong>and</strong> restoration <strong>and</strong> sturgeon conservation, were included in key<br />

European Union policies <strong>and</strong> management plans for the Danube basin.<br />

In Mozambique, the partnership helped to establish the Lake Niassa<br />

Reserve, the country’s first protected freshwater lake, covering 47,800<br />

hectares adjoined by a buffer zone of another 89,300 hectares.<br />

In addition, 12 new <strong>com</strong>munity fishing councils <strong>and</strong> 10 fishery<br />

associations have improved fishing yields <strong>and</strong> helped <strong>com</strong>munities<br />

manage the lake <strong>and</strong> its resources.<br />

Transformational Policy in India<br />

We also effect important policy change through the World Economic<br />

Forum 2030 <strong>Water</strong> Resources Group. For example, the group engaged<br />

the government of Karnataka, India to sign a memor<strong>and</strong>um of<br />

underst<strong>and</strong>ing for a transformational water policy that will enhance<br />

irrigation efficiency, agricultural productivity, dem<strong>and</strong> management,<br />

<strong>and</strong> water use efficiency in the municipal <strong>and</strong> industrial sectors—a<br />

significant breakthrough we anticipate will serve as a valuable<br />

model in other areas. Throughout 2011, we supported economic<br />

analyses, stakeholder engagement planning, <strong>and</strong> identification of<br />

efficiency solutions in Karnataka. We have since extended this work to<br />

governments in Jordan, Mexico, <strong>and</strong> South Africa.

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