Water Stewardship and Replenish Report - Psddev.com
Water Stewardship and Replenish Report - Psddev.com
Water Stewardship and Replenish Report - Psddev.com
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Addressing Global<br />
<strong>Water</strong> Challenges<br />
The pressures converging on the world’s freshwater supplies are significant. Dramatic population<br />
growth <strong>and</strong> economic development, urbanization, <strong>and</strong> climate change all <strong>com</strong>bine to stress our<br />
shared water resources. Over<strong>com</strong>ing these challenges requires business to take an active role in<br />
advancing innovation that conserves <strong>and</strong> sustainably manages water resources for the benefit of all—<br />
<strong>com</strong>munities, nature, <strong>and</strong> business. As a global water stewardship leader, Coca-Cola not only<br />
conserves <strong>and</strong> manages water resources as a strategic business imperative, but as a vital<br />
responsibility we have embraced around the world.<br />
That’s why we are working to improve access to safe water for people in some of the world’s most<br />
water-scarce regions, such as sub-Saharan Africa <strong>and</strong> the Middle East. We are funding programs that<br />
help to alleviate poverty <strong>and</strong> hunger by providing water for use in agriculture <strong>and</strong> other livelihoods.<br />
We are implementing education <strong>and</strong> awareness programs to improve health <strong>and</strong> hygiene <strong>and</strong> foster<br />
responsible use of water resources. We are partnering with other global organizations to restore<br />
watersheds <strong>and</strong> ecosystems <strong>and</strong> pioneer tools for assessing <strong>and</strong> managing water risk. We are engaging<br />
both globally <strong>and</strong> locally on water policy reform. And we are <strong>com</strong>mitted to improving the lives of<br />
women <strong>and</strong> girls through water projects that improve gender equity.<br />
We don’t have all of the answers. But we are advancing the global dialogue on these issues, <strong>and</strong><br />
working to meet our responsibilities in both ongoing <strong>and</strong> emerging issues:<br />
The need to address water risks for both <strong>com</strong>munities <strong>and</strong> business<br />
The nexus of climate, energy, water, <strong>and</strong> food<br />
The ethics of water access <strong>and</strong> water rights<br />
Innovative approaches to sustainable agriculture<br />
The economic valuation of ecosystems <strong>and</strong> the services they provide<br />
Coca-Cola is focused on each of these issues—<strong>and</strong> many more—so that we can contribute to a truly<br />
sustainable global water framework based on the collective, responsible use of water worldwide.
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