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4MilestoneDr Lui’s donation to the SHTM is oneof the ways in which he is makingthat interest a reality. Not only willhis kindness enable the School toenact many of its own plans, but itwill also work to expand the scopeof tourism education both in HongKong and mainland China. Part ofthe donation will be used toestablish ten annual scholarships tosupport internships for five Bachelorof Science (Bsc) and five HigherDiploma (HD) students in a majorhotel chain overseas or in mainlandChina.Panel discussion after Dr Lui’s presentation, featuring (from left) Ms Cherrie Lau, BA(Hons) Hotel Management Year 3 student; Ms Ada Lo (moderator); Mr Anthony Carter,CEO of Galaxy Entertainment; Dr Lui Che-Woo; Professor Kaye Chon; and Ms Hanna Lii,BA(Hons) Tourism Management Year 3 studentEach scholarship will cover a student’s travel and livingexpenses during the year-long internship. Thisopportunity will be open to BSc Year Two and HD YearOne students who demonstrate outstanding Englishand Chinese language skills, have outstandingacademic results and have appropriate characters.Another part of the donation will be channelled towardsSHTM research, enabling faculty members to conductstudies on chain hotel or hotel brand management, withpriority given to those with research proposals that showa direct impact on the development of hotel chains orbrands in mainland China.Faculty members will also be sponsored on shorthospitality courses at prominent hotel schoolsworldwide, with the focus on their ability to incorporatewhat they learn into the teaching at the SHTM. They willbe expected to further apply that learning to theirresearch within an Asian context, and to bring theacquired knowledge to forums and the SHTM’s ExecutiveDevelopment Programmes.The remainder of the donation will be used to fund anannual China Hotel Branding Forum, with the firstsession scheduled for 2007. To be held in China, it willfeature overseas, Hong Kong and mainland Chinesespeakers discussing hotel chain management andbrand management in China.“PolyU has benefited from Dr Lui’s invaluable insightsand support in developing our hotel and tourismprogrammes,” says Professor Poon Chung Kwong,President of PolyU. “The donation will not only enablePolyU to gather funds from the government’s thirdMatching Grant Scheme, but also facilitate the SHTM’sefforts in raising hotel management standards in theChinese mainland.”Dr Chee-woo Lui delivering his address at the openingceremonyDr Lui himself best sums up the mission that has guidedhis philanthropy over the years.“The world is full of ruthless competition. But what wepursue with our utmost effort is not necessarily a life ofglamour and wonder. Rather, an ordinary andharmonious life should be our goal. Only this will bringus genuine peace of mind and happiness.”We would all do well to follow Dr Lui’s advice.HORIZONS