The Elements of Business Plan
The Elements of Business Plan
The Elements of Business Plan
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<strong>Business</strong> Model• Describes the route to market• Via license to existing player for joint commercial development• Via own production and distribution channels• Multiple license for usage/distribution• Include potential pricing information• Brief description on the production process and the technologysupply chain• Ways to reach pr<strong>of</strong>itability including a marketing summary• Depends on the business model chosenisis-enterprise.com© Copyright 2011 Isis Innovation Ltd.