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GfK. Growth from Knowledge

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<strong>GfK</strong> Group <strong>GfK</strong>. <strong>Growth</strong> <strong>from</strong> <strong>Knowledge</strong> April 2011Milestones51925Founded as “Institut fürWirtschaftsbeobachtungder deutschen Fertigware”1984Operations hived off into alimited company;<strong>GfK</strong>-Nürnberg e.V. toretain status as a nonprofitorganizationSeptember 1999<strong>GfK</strong> shares start tradingon the Frankfurt stockexchangeGlobally active puremarket research playerFebruary 2009Change toa Europeanjoint stock companySocietas Europaea (SE)Represents internationalcorporate culture1934Founded as<strong>GfK</strong>-Nürnberg e.V. (the<strong>GfK</strong> Association)1990Re-structured asprivately held Inc.corporation (stockcorporation)Focus oninternationalizationMay 2005Acquisition ofNOP World<strong>Growth</strong> <strong>from</strong> <strong>Knowledge</strong>has a new dimension

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