“My own feelings about <strong>Marian</strong> were echoed in so many of the comments weheard. I have always said I owe any leadership qualities I have to <strong>Marian</strong>.”Mary Lynn Coyle ‘66Impacting the <strong>Marian</strong>leaders of tomorrow<strong>Marian</strong> not only offered Mary Lynn Coyle‘66 the leadership skills she needed for life,but also the opportunity to put them touse professionally as <strong>Marian</strong>’s first publicrelations director. Since then, she hasserved as the vice president of corporatecommunications for A.T. Kearney, Inc., Sabre,Inc. and AMR Corporation. In 2000, shelaunched her own corporate branding andcommunications consulting firm.She has spent her entire career in theworld of public relations and corporatecommunications with an emphasis onbranding. According to Mary Lynn, her careerstarted long before she graduated fromCreighton University, earned a masters injournalism from Northwestern University, orreceived her MBA from Lake Forest Graduate<strong>School</strong> of Management. It started at <strong>Marian</strong>.“<strong>Marian</strong> provided an environmentwhere I was comfortable being me.I was so comfortable with both thestudents and the staff, that I neverhesitated to challenge myself and getinvolved in activities where I had tostep outside of my comfort zone.”Sharon Slattery ‘75“<strong>Marian</strong> played an important part in mycommunications career,” she said. “<strong>Marian</strong>’ssupportive environment allowed me to try avariety of activities and also begin my careerin journalism and communications whilestill in high school.” She served as the <strong>Marian</strong>representative for a local radio station andas an editor of the teen section for a weeklynewspaper chain, managing 15 other highschool reporters.Starting her professional career at <strong>Marian</strong>impacted Mary Lynn just as much as heryears spent as a student. “As a young staffmember, I was encouraged to introduce newideas and programs and was given manyresponsibilities,” she said. “Sister Adolorata,the principal at the time and my boss, trustedme to get the job done. All of this combinedtogether to build my confidence andleadership skills at an early age.”Recently, Mary Lynn generously offered herexpertise and leadership to help <strong>Marian</strong>refine its brand message by undertaking acomprehensive brand strategy study. “Thegoal of the study was to help <strong>Marian</strong> betterunderstand its promise to its most importantaudiences and the Omaha community atlarge,” she said.By leading <strong>Marian</strong> through this study, shehelped the school clarify what makes itunique and valuable. “I have done morethan 50 branding projects, but I have neverexperienced the singularity of commentswe received from almost everyone whotalked with us,” she said. “My own feelingsabout <strong>Marian</strong> were echoed in so many of thecomments we heard. I have always said I oweany leadership qualities I have to <strong>Marian</strong>.”Thanks to her work with <strong>Marian</strong>’s brandpromise – empowering young women tosucceed as confident, independent, thinkingleaders – the message became crystal clearand can be seen in action through womenlike Ozy, Kara, Sharon, Mary and Mary Lynn.18
<strong>Marian</strong> IntroducesLeadership TrainingThrough its work withthe International Servite<strong>School</strong>s Network,<strong>Marian</strong> discovered thatother Servite schoolsrequire any studentin a leadership role toundergo leadershiptraining.<strong>Marian</strong> decided that the “Year of Leadership”made it an especially ideal time to adoptthis type of practice. At the beginning of theyear, <strong>Marian</strong> introduced a leadership trainingprogram.Five 90-minute sessions have been offered tostudents throughout the academic year. Eachsession focuses on a different fundamentalaspect of leadership, such as communication,decision-making, interpersonal relations,group dynamics and organization. Thesessions are interactive and include hands-onlearning activities. The format includes an indepthdiscussion after the activity to explainits purpose and help students understandhow it may impact their own leadershiproles. To date, more than 200 students haveparticipated.Susie Sisson, head of the English Department,and Megan Piernicky, English teacher andStudent Board moderator, developed andcoordinated the training. Several studentleaders in the senior class also have beentrained to facilitate the small group activitiesand discussions.Sisson explained that students areencouraged to attend as many sessionsas possible, but some clubs and activitiesrequire members to attend a certainnumber. “We are committed to empoweringour students to succeed as confident,independent, thinking leaders and since webelieve that leadership can be learned we areusing these sessions to make that happen,”Sisson said. “We want all students, not justthose elected to a leadership position, tosucceed in the fundamentals of leadership.”Head of <strong>School</strong> Susan Toohey believes thistraining is a great opportunity for girls tofine-tune their natural abilities. “We want togive them the tools and confidence to leadin the way we expect them to lead,” Tooheysaid. “We want to help them embrace theirself-confidence and potential.”For more information on ISSN, see page nine.19