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Innovation at BRP<strong>Bernard</strong> LEBLANCVice-Presi<strong>de</strong>nt and Regional General ManagerWestern Europe, Middle East and Africa
Innovation : the driving force of BRP trailblazing historyCorporate September, presentation 2013July, 2012- BRP CONFIDENTIAL -
1959 : first Ski-Doo snowmobile by J-A BombardierA paradigm shift in winter lifestyleCorporate September, presentation 2013July, 2012- BRP CONFIDENTIAL -
Roadster Can-Am Spy<strong>de</strong>r : a new riding paradigmCorporate September, presentation 2013July, 2012- BRP CONFIDENTIAL -
Innovation is people’s imaginationCorporate September, presentation 2013July, 2012- BRP CONFIDENTIAL -
Investing in innovation : partnershipsCorporate September, presentation 2013July, 2012- BRP CONFIDENTIAL - 7
Lunar rover projectIn collaboration with the Canadian Space AgencyCorporate September, presentation 2013July, 2012- BRP CONFIDENTIAL - 8
BRP innovation awar<strong>de</strong>d by several <strong>de</strong>sign prizesCorporate September, presentation 2013July, 2012- BRP CONFIDENTIAL - 9
ELECTRIC TECHNOLOGYCan-Am Comman<strong>de</strong>r Electric si<strong>de</strong>-by-si<strong>de</strong> vehicleCorporate September, presentation 2013July, 2012- BRP CONFIDENTIAL -
HYBRID TECHNOLOGY DEVELOPMENTCan-Am Spy<strong>de</strong>r roadsterCorporate September, presentation 2013July, 2012- BRP CONFIDENTIAL -