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BRAND GUIDELINES - Rawabi Holding

BRAND GUIDELINES - Rawabi Holding

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<strong>BRAND</strong> <strong>GUIDELINES</strong>


<strong>BRAND</strong>MARKRAWABI HOLDING <strong>BRAND</strong> <strong>GUIDELINES</strong>


<strong>BRAND</strong>MARKPRIMARY AND HORIZONTALRAWABI HOLDING <strong>BRAND</strong> <strong>GUIDELINES</strong>


<strong>BRAND</strong>MARKREVERSEDRAWABI HOLDING <strong>BRAND</strong> <strong>GUIDELINES</strong>


<strong>BRAND</strong>MARKBACKGROUNDRAWABI HOLDING <strong>BRAND</strong> <strong>GUIDELINES</strong>


<strong>BRAND</strong>MARKHOLDING <strong>BRAND</strong>MARKx/2 x x/2x/2x/2x/2 x x/2x/2x/2RAWABI HOLDING <strong>BRAND</strong> <strong>GUIDELINES</strong>


<strong>BRAND</strong>MARKHOLDING <strong>BRAND</strong>MARKActual sizeprint 25 mmActual sizedigital 35 mmActual sizeprint 35 mmMinimum size of primary lockupmeasured in lengthMinimum size of horizontallockup measured in lengthActual sizedigital 45 mmRAWABI HOLDING <strong>BRAND</strong> <strong>GUIDELINES</strong>


Never stretch or distortthe brandmark in any wayNever rotatethe brandmark<strong>BRAND</strong>MARKAND COLOR USAGENever use the symbol aloneNever use contourlines for the symbolNever use the logotype aloneNever use shadows orother graphic effectsNever alter the relationshipbetween the symbol and thelogo type, such as centerstacking the symbol on topof the logo typeNever put a framearound the brandmarkNever rearrange thecorporate colorsNever change thecorporate colorsNever use percentagesof the corporate colorsNever use gradation onthe symbol nor the logo typeRAWABI HOLDING <strong>BRAND</strong> <strong>GUIDELINES</strong> 22


<strong>BRAND</strong>MARKBACKGROUNDRAWABI HOLDING <strong>BRAND</strong> <strong>GUIDELINES</strong>


THANK YOUFOR HONORING ANDRESPECTING THESE<strong>GUIDELINES</strong>

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