CAFOD Corporate partnership brochure (5 MB)

WelcomeAt CAFOD, we are in the business of making a difference –and we know you are too.The problems of the world can seem daunting and witha huge choice of charities to choose from, deciding whereyou would like to invest can be difficult. By partnering withus, you can be sure that you will be working with a highlyregarded development and humanitarian aid agency thatreaches those who most need our help.We support a comprehensive range of projects – from cleanwater programmes to agricultural training, from addressingthe challenge of HIV and AIDS to ensuring women’s voicesare heard and acted on, and much more. We are sure thatyou will find something which ignites your interest and fitswith your business.Partnering with CAFOD could make all the difference toyour business: from how you express your values to howyou motivate your staff and strengthen your brand. We lookforward to working with you to transform lives and makea positive difference to communities living in poverty.Yours sincerely,Chris Bain, CAFOD DirectorRebuilding lives:The conflict in Darfur, Sudan, has driven more than 2 millionpeople from their homes. We have helped provide shelter,food and healthcare to displaced people.

Celebrating success:Six-year-old Spenca in Zimbabwe now gets clean, safe waterfrom a pump that we have funded.Who we areCAFOD is the official Catholic aid agencyfor England and Wales. In more than30 countries across the world, we standside by side with poor communitiesto end poverty and injustice. We workwith people of all faiths and none.What we doWe strengthen communitiesWe help women and men in developingcountries to meet their basic needs,like clean water, health care andeducation. We help communitiesto access fair markets and make adecent living so that they can thrive.When disaster strikes,we’re thereWe support vulnerable communitiesbefore, during and after emergenciesthrough essential aid and longtermrebuilding. We work to preparecommunities to face the unknown,so that they can rapidly respond toand reduce the impact of a disaster.We speak out for justiceIn England and Wales, we raise awarenessand inspire commitment to end injusticeand poverty in developing countries.Why choose CAFOD?We are led by our valuesPartnership, sustainability andstewardship drive all areas of our work.We work in partnershipWe work alongside local organisationsoverseas, offering financial and practicalassistance to improve capacity andskills. We evaluate projects regularlyto keep improving. We don’t dictate toour partners, but we support them toensure high quality and high impact.We are trustedFor more than 50 years, we have provedour commitment to tackling poverty.We are trusted by our partners andsupporters, as well as by government,to deliver effective programmes.The Department for InternationalDevelopment recognises the valueof our work; through a ProgrammePartnership Agreement – a strategicgrant – it is supporting our organisationalaims over a three year period.We are efficient stewardsof resourcesYou can rely on us to make the mostof your donations, using them to makelong-lasting improvements to people’slives. Our administrative costs are lowin the sector: we spend only 11 per centof our income on generating fundsand governance. We maximise returnon investment; for every £1 we spendon raising income, we bring in £8.We can reach areasof greatest needBy working in partnership and asa member of Caritas Internationalis– the second largest relief networkafter the Red Cross – we can reach thepeople and places that many otherdevelopment agencies can’t. We area member of the Disasters EmergencyCommittee, responding to majoremergencies alongside other agencies.We are experts in the sectorWe chair the International HumanitarianAccountability Partnership and theConsortium of British HumanitarianAgencies, allowing us to influenceand drive best practice.Reaching people in need:After severe flooding in Pakistan we distributed emergency aidto over 250,000 people.2

PARTNERWITH CAFODin more ways than one1 Give an unrestricted giftIn business, flexibility is key. The same is true for us.We have to be able to react rapidly and flexibly to changing social,political and economic environments in the countries we work in.Unrestricted gifts are the most efficient way for you to support us.They enable us to give reliable, long-term support to our partners,and to act quickly and effectively wherever the need is greatest.2 Support a projectWe can tailor your support to a project. Whether you have abusiness link with a specific place or feel passionately abouta particular issue, we can help you get closer to the people andplaces that matter to you. Where possible, we can even facilitatea visit so that you can see first hand the impact you are making.3 Challenge your teamGet your whole team involved in supporting CAFOD. The optionsare endless, so there will be something to suit your staff,whatever their interests. From run, cycle or swim challengesto hosting the CAFOD sports quiz; from cake sales to black-tiedinners. Come up with your own fundraising ideas and we’llsupport you every step of the way to turn them into reality.“I think employees want to know the companythey work for is trying to do more than justmake a profit. I am sure the CAFOD fundraisingquiz night at Arsenal did more to motivate myemployees than any salary increase or emailfrom me could ever do.”Chris Pickthall, CEO, CPL AromasSupporting small businesses:A shoe repair co-operative in Colombia, where people canearn a living and support their families.CASE STUDYCPL AROMAS LTDCPL Aromas, an international fragrance house, haspartnered with CAFOD for over 12 years. This familybusiness has supported more than ten differentprojects, including ones in Sudan, Nicaragua andthe Middle East – as well as sending a team to theCAFOD sports quiz hosted by Dermot O’Leary.Nick Pickthall, Managing Director of CPL Aromas’Latin America office, and his team shared theirexpertise with one of CAFOD’s partners – smallcleaning business, APOIO.For women like Luz Mila, who was forced to flee hervillage after violence and death threats, a job in asmall business is a lifeline out of poverty. Projectco-ordinator Lorena Yucieth Proaños Hernandezexplains how CPL Aromas has helped them todevelop the business:“They have taught the small business that thewhole world turns around the sense of smell.The business has been given a new lease of lifeand members are playing with the formulas intheir products to improve them. Many of ourmembers go home to houses with no roof orbeds. But just because people are poor, doesn’tmean they don’t have big dreams or aspirations.”3

Using new technologies:4 Pro Bono or gifts in kindThe businesses that support us have so much to offer.Expertise and knowledge from the private sector is invaluableto help CAFOD continue to give the best possible support toour overseas partners in a fast-changing world. Whether it’smarketing, management consultancy, finance, legal servicesor technology, your employees could help us by donatingsome of their time to work on a specific project or share anarea of their expertise.5 SponsorshipIf you sponsor or host an event, we can give your brand goodexposure, introduce you to new contacts and save costs, so wecan spend money where it’s most needed.6 Payroll and matched givingTax effective payroll giving, which deducts donations directlyfrom pre-tax wages, matched funding for employee fundraisingevents, or donating an hour’s salary (or more!) are three easyways to give and to encourage staff to get involved.“The cycle challenge was an excellentfocus for an excellent team-building event.Forget raft-building or paint-balling, corporatefundraising has a big role to play in 21st centuryteam building. It can change lives for the better,while giving businesses a deeper sense of theirrole in the wider world.”Peter Barton, CEO, Forge EuropaClara Nkete and her neighbours in front of the solar-poweredborehole which supplies water to their village in Zambia.CASE STUDYFORGE EUROPA LTD AND B:SSECIn 2010 Forge Europa, manufacturers of innovativeLED lighting solutions, organised a corporatecycle challenge. They covered 100km to raisemoney for CAFOD and a local charity. Suppliers,customers, parishes, families and friends allcontributed to a grand total of over £32,000.Forge Europa has now joined with buildingsustainability and environmental consultancy B:SSECto support our ground-breaking, Community-BasedGreen Energy Programme in Kenya. It’s a perfectmatch with both their business interests. In a countrywhere 90% of rural communities do not have accessto electricity, their donations will bring solar powerto schools, health centres and community projects.Clara Nkete from Zambia has seen first handhow green energy projects have helpedtransform lives in her community.“CAFOD helped us buy the solar panel to pumpthe water. Without this we would have no water,and we would have no vegetables. They havegiven us water, and water is life. We danced whenwe saw these two boreholes from CAFOD.”4

SHARINGTHE BENEFITSWhat we can offer to youSupporting a charity should be something to celebrate.We believe there is much you can gain from workingwith CAFOD.Recovering from disasters:Goats, which replace those that died during droughtin Kenya, enable people to earn a living again.We will only use the personal touch. We want to getto know you and for you to know us by name. Therewill be a person you can call on whenever you need to.Here are just some of the benefits:• We want our partnership to get noticed online and offline.We can provide you with marketing and promotionalmaterials, exchange logos and publicise your support.• We will report back on progress through project andappeal updates or by meeting you and your colleaguesface to face.How we raise and spend funds• We can present to staff and create briefings for yourintranet or staff newsletters.• We would be delighted to invite you to events we holdfor supporters, including evening receptions, talks andpresentations, as well as tailored events for differentbusiness sectors.We believe in real partnership, both with organisationsoverseas and with our corporate partners.12%23%1%64%IncomeIn 2011/12 we raised £61m*n Supporters’ donations (64%)n Caritas network (12%)n Government and other grants (23%)n Interest and other income (1%)If there are objectives you want to reach, things you needto know, or places you have a special connection with,we will go the extra mile to meet your needs.6%5%33%11% ExpenditureIn 2011/12 we spent £55m45%n International Development (45%)n Disaster Relief (33%)n Development education (5%)n Advocacy and campaigning (6%)n Generating funds & governance (11%)* A successful fundraising campaign increased income at the end of the financial year.This will be spent in coming financial years. Please see the full Report of the Trusteesand Financial Statements (available on the website) for more detail.5

Looking to a better future:Children in Luzira village, Uganda.“Just because people are poor,doesn’t mean they don’t havebig dreams or aspirations.”Lorena Yucieth Proaños Hernandez, ColombiaCAFODRomero House55 Westminster Bridge RoadLondon SE1 7JBcafod.org.uk/majorgiftsUK registered charity no. 285776

“CAFOD helped us buy the solar panel to pumpthe water. Without this we would have no water,and we would have no vegetables. They have givenus water, and water is life. We danced when wesaw these two boreholes from CAFOD.”Clara Nkete, Zambiacafod.org.uk/majorgiftsIn more than 30 countries across the world, CAFOD brings hope, compassion and solidarityto poor communities, standing side by side with them to end poverty and injustice.CAFOD, Romero House, 55 Westminster Bridge Road, London SE1 7JBTel: 020 7733 7900Photography: Simon Rawles, Mohammed Noureldin, Asad Zaidi/CRS, Paul Smith, Richard WainwrightRegistered Charity No. 285776Printed on 100% recycled paperR39420 CAF2336