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Innovation 100 - The World Economic Forum

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CollaborativeinnovationIntroductorypresentationCollaborative innovation – a frameworkCompany R&DOpen innovationMass innovationSource: McKinsey & Company<strong>Innovation</strong> exclusively generated byinternal company R&D<strong>Innovation</strong> generated by companyR&D together with a well-establishednetwork of suppliers, academics,consortia, etc. in a long-term, trustbased,stable relationship<strong>Innovation</strong> generated by reaching outto a larger network of external participants(lead users, external specialists,enthusiasts, etc.) who can contribute ona more variable and self-defined basisexit print contents < >© McKinsey & Company<strong>World</strong> <strong>Economic</strong> <strong>Forum</strong> 49

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