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BARA - UK Industrial Vision Association

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British Automationand Robot <strong>Association</strong><strong>BARA</strong> (British Automation and Robot <strong>Association</strong>)provides a voice for the Robot and AutomationIndustries when dealing with government, industry,financial and academic institutions.The aim of the <strong>BARA</strong> is to promote the use of, and assist in the developmentof Automation in British industry. In 2009 <strong>BARA</strong> joined forces with the PPMA(Processing & Packaging Machinery <strong>Association</strong>) and has gathered moreinfluence, members and provides more support to the end-user communityLTD GROUP OF<strong>BARA</strong>LTD ASSOCIATIONS GROUPisOFpart of the PPMA Group of Trade <strong>Association</strong>s:LTD ASSOCIATIONS GROUP OFASSOCIATIONSLTD GROUP OFASSOCIATIONSProcessing & Packaging Machinery <strong>Association</strong>British Automation and Robot <strong>Association</strong><strong>UK</strong> <strong>Industrial</strong> <strong>Vision</strong> <strong>Association</strong>Polymer Machinery Manufacturers and Distributors <strong>Association</strong>The principal objective of the <strong>Association</strong>s is simply“To help members sell more products and services”This is achieved through the following <strong>BARA</strong>business areas:Automating <strong>UK</strong> ManufacturingExhibitionsPublishing and WebsiteMembership ServicesInternational ServicesTechnical ServicesLobbying Government


Automating <strong>UK</strong> ManufacturingOne of the main objectives of <strong>BARA</strong> is to help <strong>UK</strong> manufacturing understandthe importance of Automation and Robotics in remaining competitive at aglobal level. <strong>BARA</strong> and the PPMA were appointed to administer the governmentgrant called The Automating Manufacturing Programme with tremendoussuccess. <strong>BARA</strong> is liaising with government on an on-going basis to try to securefurther funding.ExhibitionsPPMA Show - The <strong>UK</strong>’s leading Process & PackagingMachinery event• Members of <strong>BARA</strong> have preferential floor space rates(very often saving more than the annual <strong>BARA</strong> subscription fee!)• <strong>UK</strong>’s largest Machinery Only Exhibition• Cost effective exhibition for machinery sellers/equipment suppliers reachingover 8,000 visitors• Every third year, The PPMA Show becomes Total Processing & PackagingExhibition and includes a range of additional areas including design, materials,print and ancillarieswww.bara.org.uk | Tel: +44 (0)20 8773 8111 | Email: bara@bara.org.uk


Publishing and WebMachinery Update MagazineMachinery Update is the only “Machinery only” journal devoted exclusively to newsof technical developments in the design and use of processing and packagingmachinery, automation and robotics• Published bi-monthly• Printed copies mailed to 9,500+ end-user specifiers and an additional 13,200electronic copies emailed to qualified recipients• Fully verified circulation database and all records are under three years old• The magazine only accepts copy from member companies covering NewProducts, Case Studies and Application storiesMedia pack, circulation and features list seewww.machineryupdate.co.ukContacts:Editorial - Machinery Update: 020 8773 8111Media Sales: David Chadd 020 8773 5505Annual Directory• All Full and Affiliate members receive a free entry in the PPMA GroupAnnual Directory• Members receive a detailed, fully interactive page detailing their products andservices and are included under all chosen index headings• Widely regarded as the industry bible for machinery suppliers and buyers• 1,300 index headings with an annual circulation of 4,000 end-users<strong>Association</strong> Newsletters<strong>BARA</strong> NEWS, PPMA, <strong>UK</strong>IVA & PMMDA News• <strong>BARA</strong> Members’ magazine includes updates on activities of the <strong>Association</strong>s inthe group and technical or regulatory industry changes• PPMA, <strong>UK</strong>IVA & PMMDA also each have their own <strong>Association</strong> magazinespublished electronically and printedContacts:<strong>BARA</strong> News Editorial: 020 8773 8111


Publishing and Webwww.bara.org.ukwww.ppma.co.ukWebsites:All <strong>Association</strong> websites feature direct links to each members’ own website.Members can also find details of all PPMA activity, breaking industry news andtopics of general interest to all.• Interactive machinery & service finder • 46,000 + visitors a month• Members’ and Industry Breaking News • Find Agents and Distributors• Secure Members’ Area • Technical Documents • Industry Statistics• Members’ Newsletter • Highly Search Engine Optimised• Google rankings well above <strong>UK</strong> Average • Drives traffic to YOUR website• Fast Email Enquiry Service • Free Members’ Job Vacancy Section• World Exhibition DiarySearch Engine Optimisation – (SEO)SEO is the means by which websites are designed to aid ranking positionswithin the major search engines. The PPMA offers a range of highly optimisedpages covering everything from Coding machines to Ready Meal machinesand everything in between. Individual banners linked to members’ websitesare available with the purpose of driving both enquiries and in turn, improvesearch engine ranking. Allied to members’ own SEO work these banners are anextremely effective sales tool.www.bara.org.uk | Tel: +44 (0)20 8773 8111 | Email: bara@bara.org.uk


<strong>BARA</strong> Membership ServicesMachinery Finder Service• Web-based search facility provides high quality sales leads annually formembers selling machinery• Over 1,300 classifications of equipment• Website updated continuously• Machinery Finder receives substantial daily traffic from end usersConsultancy• <strong>BARA</strong> offers members a wide range of consultancy services at preferentialrates. Including; employment law, health and safety, technical and taxationmatters, R+D credit schemes, insurance and market planning• Free PR advice is at hand for members who would like assistance in developingtheir PR activities from our publication editors and marketing departmentFree Office Facilities and Meeting Services• <strong>BARA</strong> and The PPMA Group Headquarters, based in Wallington, Surrey, isconveniently located 15 minutes from the M25, 30 minutes from centralLondon and Gatwick airport• Facilities include free of charge meeting rooms and associated services tomembers wishing to hold meetings in the South EastNetworking Events, Social and Business• Networking Events from an annual awards evening, golf day to regularPresident’s lunches where guest speakers are invited to table topics of commoninterest prior to a general open discussion• Presidents lunches include networking at various venues around the countrysuch as the House of Commons. President’s lunches are free of charge andtake place several times a yearStrategic Alliance PartnersThe <strong>Association</strong> has partnerships with service providers ranging from• Competitive Commercial Insurance• H&S and Employment Law• Recruitment• Training (OEM, H+S and Management)• Litigation Service• Technical Advice• Driver Training and Legal Compliance• Energy and Utility• Currency Exchange


Technical ServicesTechnical Consultancy• Access to industry Technical Experts• Machinery Finder Service extends well beyond machinery type and providesbespoke advice and help for companies to resolve technical issuesStatistics and Market Intelligence• <strong>BARA</strong> Statistics are compiled quarterly and include detailed statistics on RobotSales throughout the <strong>UK</strong>Market Sector Sub Groups• Where there is a special interest in a particular market sector the PPMAinstigates dedicated sector sub-groups• Sub groups provide a focus for members with a common interest.Systems Integrator Group, Exporters Group etc.Engagement with AcademiaTo achieve clear communication between Academia and Industry;• <strong>BARA</strong> is the secretariat for the Academic forum for Robotics (AFR) coveringthe industrial and service sectors. AFR encourages dialogue between Academiaand Industry• The main sponsor of the <strong>UK</strong> National Food Manufacturing Facility atLincoln UniversityTechnical and Regulatory Seminars / TrainingPPMA Group runs a comprehensive program of training seminars and workshopsrelating to issues and legal requirements currently affecting the industry:• Machinery Directives – legal updates• Machinery Risk Assessment• Functional Safety• PUWER Provision and Use of Work Equipment RegulationsTechnical telephone support and advice is also provided for members, free ofcharge, through our expert advice consultant networkSetting of Industry Standards and Technical Updates• <strong>BARA</strong> and PPMA Consultants Technical Committees are frequently involved inestablishing European regulation directly impacting members• Regular updates issued to members on CE Mark regulations including PUWER,ATEX and EMC and we constantly monitor EU Directives affecting the industry,such as the new WEEE and EUP proposalswww.bara.org.uk | Tel: +44 (0)20 8773 8111 | Email: bara@bara.org.uk


International ServicesOverseas ExhibitionsThe PPMA organises group stands at key international exhibitions relevant to<strong>BARA</strong> and PPMA members. The PPMA will secure a good location within theexhibition hall and take the stress out of overseas exhibiting for members. PPMAGroup stands are currently available at:• Gulfood – Dubai• Propak Vietnam• Propak China• Pack Expo Chicago• Pack Expo Las Vegas<strong>Association</strong>’s own established office in ChinaNo region has had more impact upon the world’s economy over the last 10 yearsthan China. The PPMA and <strong>BARA</strong> have an established office in Shanghai - theheart of the Chinese economic power house. Already home to several PPMAGroup members, the office is forecast to grow significantly.The office provides members with a platform to:• Set up joint ventures with Chinese companies• Source low cost components• Identify <strong>UK</strong> Agency agreementsMore information contact Chris Buxton on: 020 8773 5518International Partners and CorrespondenceCOPAMA and EUROPAMAThe PPMA is a member and founder of the international Confederation ofPackaging Machinery <strong>Association</strong>s and the European Sector Committee forPackaging Machinery. These organisations aid international dialogue betweenmachinery manufacturers and provide both market intelligence and anopportunity to join forces on ‘cross border’ issues.


Lobbying and Engagement withGovernment RegulatorsA Voice for the Industry in WhitehallAny good Trade <strong>Association</strong> has a fundamental obligation to represent itsmembers in the corridors of government power and <strong>BARA</strong> actively works toachieve this. The current CEO has two years direct experience working in the <strong>UK</strong>Cabinet Office on reducing the burden of regulation on British industry. Regularmeetings are secured with Ministers and their senior decision makers providingmembers with an opportunity to influence the future course of legislation.Approved Accredited Trade Organisation (ATO) and CloseRelations with <strong>UK</strong>TIWith increasing globalisation more import and export activities within theProcessing & Packaging industry are being developed. The PPMA/<strong>BARA</strong> isan approved Accredited Trade Organisation (ATO) under the <strong>UK</strong> GovernmentScheme, which enables us to obtain grants for overseas exhibitions and missions.We also host regular inward and outward missions in support of our members’strategy in several overseas locations.Alliances with other leading Trade <strong>Association</strong>sWith greater strength in numbers, <strong>BARA</strong> is a founder and active member of theEngineering and Machinery Alliance (www.EAMA.info) - a group of 12 similarassociations who collectively represent over 1,000 SME’s.ContactsShould you wish to discuss matters further, please feel free to contact us at:PPMA Group of <strong>Association</strong>sNew Progress House34 Stafford RoadWallingtonSurreySM6 9AATel +44 (0)20 8773 8111Fax +44 (0)20 8773 0022Email: admin@ppma.co.ukwww.bara.org.uk | Tel: +44 (0)20 8773 8111 | Email: bara@bara.org.uk

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