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UNIVERSITY OF EL SALVADOR - Institutional Repository of the ...

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This PDF is Created by Simpo Word to PDF unregistered version - http://www.simpopdf.comboth tangible and intangible what means whereby organizational goals can beachieved 3 .As an organization, a school will have to fulfill and maintain in balancethree broad sets <strong>of</strong> needs: task needs, group needs, and individual needs.The task needs are those which have to be satisfied in order successfully tocarry out <strong>the</strong> work <strong>of</strong> <strong>the</strong> organization. For instance, a private languageschool, one <strong>of</strong> its goals will be to stay in business, and to generate a pr<strong>of</strong>it. Toachieve this, students will have to be recruited, so marketing and selling <strong>the</strong>school services will be a key task, which will involve planning a marketingstrategy, allocating work to people assigned to marketing, and providingfinance. The second sets <strong>of</strong> needs, those concerned with <strong>the</strong> groups, are todo with <strong>the</strong> organization as a social unit. For <strong>the</strong> organization to meet taskneeds, successful group maintenance is vital, because it becomes split intoantagonistic factions.For instance, a school with a particularly dedicated staff may have veryhigh expectations to staff as regards <strong>the</strong> amount <strong>of</strong> time <strong>the</strong>y devote to out <strong>of</strong>class activities. Teachers who give less time to such activities will be seen tohave infringed work standards and <strong>the</strong> group may impose some sort <strong>of</strong>pressure, or discipline on <strong>the</strong> teachers concerned to bring <strong>the</strong>m into line withgroup norms in this aspect <strong>of</strong> <strong>the</strong>ir work.The successful creation and maintenance <strong>of</strong> team spirit is alsoimportant and it is a mark <strong>of</strong> a successful organization that this social need isfulfilled. A happy and harmonious staff room is one sign that such groupmaintenance needs are being met, while such activities as meeting for a drinkafter work are fur<strong>the</strong>r examples <strong>of</strong> <strong>the</strong> same thing. Finally, <strong>the</strong>re is a third set<strong>of</strong> needs which have to be met, individual or personal needs. If <strong>the</strong>y are notmet, <strong>the</strong>re will be a loss <strong>of</strong> morale and motivation among <strong>the</strong> individuals who3. Idem7

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