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Summer 2012 - Computer Science at Virginia Tech

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Page 9CSRC <strong>Summer</strong> Newsletter2007 PhD Gradu<strong>at</strong>e Dr. Pardha Pyla part of winning user experience teamDr. Pardha Pyla, a 2007gradu<strong>at</strong>e of the PhDprogram was part of theGrand Prize winningteam <strong>at</strong> the User ExperienceAwards. TheGrand Prize, for “BestUser Experience,” wasawarded to Bloombergand Mobients for their“Bloomberg Anywhere”submission. Dr. Pyla isthe User ExperienceLead <strong>at</strong> Bloomberg.According to the awardwebsite, “The aim of theawards is to significantlyraise the st<strong>at</strong>ure, understandingand awareness ofUser Experience. User Experienceis a critical part ofthe Internet and softwaredevelopment process andan essential element forsuccess for any technologyproduct or service in anever-more-sophistic<strong>at</strong>edconsumer marketplace.How does a technologyoffering stand out from thecrowd of iPhone apps orcompetitor websites andservices in 2011 and beyond?How does one digitalproduct or service gener<strong>at</strong>esignificantly higheruser engagement and customers<strong>at</strong>isfaction than another?It all comes down togre<strong>at</strong> UX.”Dr. Pyla, in conjunctionwith faculty emeritus Dr.Rex Hartson, has recentlyreleased a new UX Textbook.Dr. Ed Fox starts new project with VTX, part of GlobalWeb Corp in BrazilDr. Ed Fox, director ofthe Digital Library ResearchLab (DLRL), willbe working with Dr.Naren Ramakrishnan, theThomas L. Phillips Professorof Engineering andthe director of the DiscoveryAnalytics Center,and Dr. Rex Hartson, professor emeritus in computerscience, on human computer interactionand machine learning activities as part of the pro-ject entitled "OrganizingCrawled Web D<strong>at</strong>a forBrazilian Customers."According to Dr. Fox,"Several members of theVTX staff will work inDLRL this spring, so wecan teach about relevanttechnologies and demonstr<strong>at</strong>ea series of prototypes,running in theAmazon cloud, of portionsof the infrastructurethey are developing.VTX plans to supportmobile device basedprice comparison ofonline products foundon Brazil's WWW." Thesix month project willsupport approxim<strong>at</strong>elynine gradu<strong>at</strong>e students.Kirk Cameron's MiserWare offers free product to measure carbon footprintDr. Kirk Cameron,professorof computerscience andChief ExecuteOfficer ofMiserWare,was recentlyrecognized inthe media for cre<strong>at</strong>ing Granola Enterprise 5 th<strong>at</strong>will help individuals and industry measure theircarbon footprint. Fromthe College of Engineeringarticle, "MiserWare'sGranola Enterprisehelps organiz<strong>at</strong>ions identifyand elimin<strong>at</strong>e energywaste in their computers.MiserWare alsobuilt the world's mostpopular free energymanagement software:Granola Personal.MiserWare's Granolaproducts have beenlisted on TIME Magazine'sTop 20 Ways toGo Green and PCMagazines Best FreeSoftware and received aCNET Editor's R<strong>at</strong>ingof 4.5 stars (out of 5)."

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