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PG_Management_Guide - Study in the UK

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COURSE DETAILSInternationalTourism andHospitality<strong>Management</strong>MScYOU WILL LEARN TO:> > Manage a variety of bus<strong>in</strong>ess >functions such as f<strong>in</strong>ance, >human resource management, >and operations management> > Apply management pr<strong>in</strong>ciples >and concepts used <strong>in</strong> both nationaland <strong>in</strong>ternational tourism andhospitality management> > Develop your knowledge and skillsof core tourism and hospitalitymanagement functionsCOURSE CONTENT:> > Event <strong>Management</strong>> > F<strong>in</strong>ance for Managers> > Operations <strong>Management</strong>> > Strategic <strong>Management</strong> <strong>in</strong> >Tourism and Hospitality> > Global Market<strong>in</strong>g <strong>Management</strong>> > e-bus<strong>in</strong>ess and IT applications >for Tourism and Hospitality> > Human Resource <strong>Management</strong>Key IssuesTourism and hospitality as an <strong>in</strong>dustry is clearly l<strong>in</strong>ked to o<strong>the</strong>rkey sectors with<strong>in</strong> <strong>the</strong> economy, <strong>the</strong>refore trends with<strong>in</strong> this<strong>in</strong>dustry cannot be considered <strong>in</strong> isolation from o<strong>the</strong>r key driverswhich shape <strong>the</strong> world we live <strong>in</strong>. This l<strong>in</strong>k has created a clearrequirement for a greater knowledge of trends underp<strong>in</strong>n<strong>in</strong>gdevelopment which will impact on <strong>the</strong> capacity of dest<strong>in</strong>ationmanagers and tourism operators to formulate strategies toachieve competitive advantage for <strong>the</strong>ir organisations.On a national level, tourism generates over £4 billion for <strong>the</strong>Scottish economy each year and supports around 218,000 jobs,mak<strong>in</strong>g it one of Scotland’s highly successful <strong>in</strong>dustries. The tourismand hospitality <strong>in</strong>dustry <strong>in</strong> Scotland delivers benefits to <strong>the</strong> wholecountry, helps support <strong>in</strong>frastructure and has strong economicl<strong>in</strong>ks to o<strong>the</strong>r sectors such as food and dr<strong>in</strong>k, and retail.PROGRAMME OVERVIEWThis new course has been developed <strong>in</strong> recognition of <strong>the</strong>importance of <strong>the</strong>se new developments <strong>in</strong> one of <strong>the</strong> world’slargest growth <strong>in</strong>dustries; and to enable those who wish to entermanagement level roles to ga<strong>in</strong> skills, knowledge and expertisealongside a highly relevant academic qualification. You will developcritical th<strong>in</strong>k<strong>in</strong>g, appraisal skills and <strong>the</strong> practical application ofacademic models relevant <strong>in</strong> today’s <strong>in</strong>ternational tourism andhospitality <strong>in</strong>dustry. You will also have <strong>the</strong> opportunity to <strong>in</strong>teractwith <strong>in</strong>dustry contacts from <strong>the</strong> Scottish Centre of Tourism (SCoT),VisitScotland, <strong>the</strong> Scottish Government and <strong>the</strong> many private sectorcompanies with an <strong>in</strong>volvement with SCoT.WHO SHOULD ATTENDThe course is suitable for those with an undergraduate degree<strong>in</strong> any bus<strong>in</strong>ess discipl<strong>in</strong>e look<strong>in</strong>g to enter <strong>the</strong> profession anddevelop <strong>the</strong>ir career to management level. This course has alsobeen designed to develop <strong>in</strong>dividuals currently work<strong>in</strong>g with<strong>in</strong><strong>the</strong> tourism and hospitality <strong>in</strong>dustry and look<strong>in</strong>g to progress tomanagerial or senior management positions.BENEFITS TO YOUThis course has been created <strong>in</strong> response to <strong>the</strong> exist<strong>in</strong>g andforthcom<strong>in</strong>g needs of <strong>the</strong> tourism and hospitality <strong>in</strong>dustry bothnationally and <strong>in</strong>ternationally. The forecasted shifts <strong>in</strong> consumervalues, political forces, environmental changes and <strong>the</strong> growth of<strong>in</strong>formation and communication technology, will <strong>in</strong> turn requirequalified and experienced managers to lead this development.CAREER OPPORTUNITIESThe tourism and hospitality <strong>in</strong>dustry provides great careeropportunities across <strong>the</strong> globe <strong>in</strong>clud<strong>in</strong>g management of mult<strong>in</strong>ationalhotels, resorts, national tourism development, tourismenterprises and attractions. These roles require <strong>the</strong> sharpest ofprofessional management skills coupled with an acute knowledgeof how to direct operations. These changes have <strong>in</strong>evitably hadan impact on <strong>the</strong> tra<strong>in</strong><strong>in</strong>g requirements with<strong>in</strong> <strong>the</strong> <strong>in</strong>dustry.Previously you were able to start your career at entry level andprogress through <strong>the</strong> ranks without <strong>the</strong> need for any formalqualification; this is no longer <strong>the</strong> case. As <strong>the</strong> <strong>in</strong>ternationaltourism and hospitality <strong>in</strong>dustry cont<strong>in</strong>ues to exhibit growth andopportunity, <strong>the</strong> worldwide demand for suitably qualified managersto take lead roles <strong>in</strong> both <strong>the</strong> private and public sectors is also on<strong>the</strong> <strong>in</strong>crease.BENEFITS TO ORGANISATIONSAccord<strong>in</strong>g to <strong>the</strong> World Travel and Tourism Council, <strong>the</strong> worldwideexpenditure on hospitality and tourism is set to <strong>in</strong>crease over<strong>the</strong> foreseeable future. The value of <strong>the</strong> <strong>UK</strong> hotel market alonehas <strong>in</strong>creased considerably and highly tra<strong>in</strong>ed, multi-discipl<strong>in</strong>edmanagers with knowledge and understand<strong>in</strong>g of <strong>in</strong>ternationalmarkets, enable your organisation to capitalise on this growth.It’s been fun shar<strong>in</strong>gexperiences with <strong>the</strong> o<strong>the</strong>rstudents on <strong>the</strong> course, who’vecome from o<strong>the</strong>r areas of <strong>the</strong>tourism <strong>in</strong>dustry. It’s been<strong>in</strong>terest<strong>in</strong>g to meet up with andlearn alongside students on <strong>the</strong>more general bus<strong>in</strong>ess modulessuch as f<strong>in</strong>ance, operationsmanagement, human resourcesand <strong>in</strong>ternational bus<strong>in</strong>ess.I have enjoyed <strong>the</strong> mix of ‘pure’tourism modules and <strong>the</strong>bus<strong>in</strong>ess modules. I th<strong>in</strong>k it isvital that tourism is understoodas be<strong>in</strong>g an <strong>in</strong>dustry, and <strong>the</strong>skills required <strong>in</strong>clude thoserequired of managers andleaders everywhere.Cathy Guthrie,MSc INTERNATIONAL tourismAND HOSPITALITY managementKEY DETAILSSTUDY OPTIONSFull-time, Part-timeSTART DATESSeptember>JanuaryCOURSE DURATIONFull-time 1 year>Part-time 3 yearsFUNDINGAvailable, visit >www.rgu.ac.uk/scholarshipsFINAL AWARDMScEXIT AWARDPgCert/PgDip/MScCOURSE LEADERAndrew Mart<strong>in</strong>>a.mart<strong>in</strong>@rgu.ac.uk >T +44 (0)1224 263036FURTHER INFORMATIONwww.rgu.ac.uk/absACCREDITATIONRECOGNISEDFEESTotal cost of MSc*:Full-time ><strong>UK</strong>/EU>£3,400Full-time >International>£8,650Part-time><strong>UK</strong>/EU/International>£8,544*Course fees will differ depend<strong>in</strong>g on >your f<strong>in</strong>al exit award>Apply onl<strong>in</strong>e now46 A CLEAR FUTURE 47

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