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9 September 2008 Allianz Arena, Munich - SPONSORs

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Partners<br />

» Siemens offers a full spectrum<br />

of electrotechnical equipment<br />

and services for stadia and<br />

arenas. The Siemens portfolio is<br />

rounded off by partnerships with special interest firms.<br />

Operating companies, hosts, protagonists and spectators<br />

benefit by the experience Siemens have gained from many international<br />

projects. Consulting, project management and service<br />

accompany customers over the entire life cycle of a venue.<br />

» The Hellmich-Group is a<br />

medium-sized company, operating<br />

not only in Germany but<br />

also in Europe. Employees:<br />

1.000; Total Turnover: 250 Mio. €. Main Activities: Construction<br />

and Real Estate, Sports Facilities Construction, Life and Health.<br />

2007 Hellmich took over the Red Parcel Post AG (RFID Package<br />

Logistics) Furthermore Hellmich has major investments in the Bio-<br />

Fuel-Industry. Chief Executive Officer and Shareholder is Walter<br />

Georg Hellmich.<br />

» As one of the<br />

leading research<br />

and consultancy<br />

companies in international sport business, SPORT+MARKT has<br />

been analysing the developments and trends on the sponsorship<br />

and advertising markets for over 20 years. In addition to expertise<br />

in consultancy, market and media research, SPORT+MARKT has<br />

developed innovative models for potential analysis, evaluation of<br />

naming rights and other marketing rights. Our clients include e.g.<br />

UEFA, T-Mobile, Coca-Cola, FC Liverpool, <strong>Allianz</strong> and FC Bayern<br />

München.<br />

Strategic Partners<br />

» Sport managers and National Sport Center<br />

Associations from different countries have<br />

prepared an initiative for foundation of the In-<br />

ternational Association of Sport and Leisure In-<br />

frastructure Management (IASLIM). The mission<br />

encompasses sustainable development, social<br />

management, innovative programs, “green” and<br />

cost effective infrastructure.<br />

» Founded 1997, 2plus by intense<br />

development of sports<br />

events concepts and realization<br />

of corporate events became<br />

the benchmark for events implemented<br />

in stadiums and sports venues. About 700 events<br />

in the peripherals, the interior spaces and further facilities of<br />

German stadiums and arenas were designed and implemented<br />

since then. 2plus as “user-agent”, based on long term experience,<br />

advises stadium developers, with focus on return-oriented thirdparty<br />

usage.<br />

» Expromo Europe A/S is a<br />

developer, manufacturer and<br />

global supplier of professional<br />

LED solutions. The main focus<br />

oft he danish company are signs for digital signage and sports<br />

events as well as architectural building-in projects.<br />

Expromo Europe A/S proves its competence in LED with a wide<br />

range of products: from static or mobile XXL outdoor displays<br />

over high resolution indoor solutions and cubes to LED perimeter<br />

boards.<br />

»Association of German Stadia Operators<br />

The “Association of German Stadia<br />

Operators“ is a cooperative network of<br />

operators and a representation of interests<br />

for all German stadia, which belong<br />

to a first or second Bundesliga club.<br />

The associaton currently has 33 members, all 18 Bundesliga<br />

stadia among them.

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