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or merged them. This section analyzes the implications <strong>of</strong> <strong>convergence</strong> on regulatoryframeworks in UK. Because <strong>of</strong> the word limitation <strong>of</strong> the study, only UK is selectedto analyze. UK is one <strong>of</strong> the earliest and most successful examples in Europe interms <strong>of</strong> restructuring <strong>of</strong> ICT sector taking <strong>convergence</strong> into account and it is pioneerto other European countries. First, institutional framework <strong>of</strong> the country is put forthand the analysis continue with the situations in the country regarding public interest,content policy, diversity and plurality, universal service and consumer policy issuesin relation to <strong>convergence</strong>.Communications Act <strong>of</strong> 2003 has been prepared in order to meet the need for a newconverged framework to cover all communications industry in the UK. Theconverged communications regulator, OFCOM assumed its full powers under theCommunications Act, in response to the <strong>convergence</strong> in electronic communicationssector. Besides <strong>convergence</strong>, another contributory factor for foundation <strong>of</strong> aconverged regulator was the European Commission‟s new set <strong>of</strong> directives(Ofcom:2005, p.10). OFCOM has a range <strong>of</strong> duties on telecommunications,television, radio and spectrum issues to ensure the optimal use <strong>of</strong> electro-magneticspectrum and maintenance <strong>of</strong> a sufficient plurality <strong>of</strong> providers <strong>of</strong> different televisionand radio services (Communication Act 2003). OFCOM replaced five separatebodies such as the Broadcasting Standards Commission, Independent TelevisionCommission, Office <strong>of</strong> Telecommunications and Spectrum Management AdvisoryGroup. Establishment <strong>of</strong> a converged regulator can be considered as one <strong>of</strong> the mostsignificant gainings <strong>of</strong> new regulatory framework. As it is stated by Shin (2006) thenew approach which is introduced by Communications Act <strong>of</strong> 2003, „can be seen asa move towards a more horizontal approach for the <strong>convergence</strong> services. A movingfrom the sectoral regulation means a response to the challenges posed by the<strong>convergence</strong> phenomenon‟ (p.48). UK communications regulatory framework isanalyzed in terms <strong>of</strong> some aspects below:UK has a public broadcasting tradition rooted in both the public and private sector fora long time. As it is stated by Iosifidis (2006) „regulation should re-define andpromote the broader public interest in the new communications environment in orderto incorporate <strong>social</strong> benefits associated with digital revolution‟ (p.35). With32

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