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Protecting the tax base in the digital economybarriers of road transportation by opting for air transportation, evendrones. 45 In Latin America, social networks are propelling the boomin e-commerce in the region. Moreover, 74 per cent of Internet usersin Latin America regularly use social media sites such as Facebookor LinkedIn.Companies in developing countries take advantage ofe-commerce in cross-border trade, especially B2B trade in goods. Forexample, Chinese companies sell into other countries. 46 Alibaba’s topforeign markets are Australia, the United Kingdom of Great Britainand Northern Ireland, the United States, and, more recently, Brazil,the Russian Federation and the Middle East. 47 Exports by small andmedium-size enterprises (SMEs) in developing countries are aided byB2B e-commerce. For example, 15,000 SMEs in India export a varietyof Indian handcrafted products to 190 countries. That is “just the tipof the iceberg,” 48 as many small businesses still do not have their ownwebsite and are looking to the third-party B2B exchanges/marketplaceplatforms to gain access to new markets. 49 In 2012, Alibaba’s thirdpartycross-border e-commerce platform attracted more than 80,000Chinese suppliers, or about 5 per cent of Chinese export companies,45See Research on International Markets, “The African Version of AmazonWill Emerge From Nigeria,” (2014) Market Report, available at http://mashable.com/2014/03/18/nigeria-ecommerce-drones/. For further information,see “Africa B2C E-Commerce Report 2013,” Market Report, available athttp://www.ystats.com/product/africa-b2c-e-commerce-report-2013/.46It was reported that five of the top fifteen websites on the worldwideweb were Chinese: Baidu, Hao123.com., Sina Corp., Taobao and Tencent QQ.See http://en.wikipedia.org/wiki/Alexa_Internet. Other top 15 websites were:Amazon, Facebook, Google, Google India, LinkedIn, Twitter, Wikipedia,Windows Live, YouTube and Yahoo.47Alibaba launched the world’s largest initial public offering (IPO), raisingover US$ 21 billion in September 2014. See Wall Street Journal, “What isAlibaba?” http://projects.wsj.com/alibaba/. Transactions on Alibaba’s onlinesites totalled US$ 248 billion in 2013, more than those of Amazon and e-Baycombined, and the majority of Alibaba’s transactions take place inside China.48Ibid.49See Goldman Sachs on India’s Internet industry, available at http://evigo.com/14101-india-already-booming-e-commerce-market-continues-grow/.421