celebrating-poundbury-magazine

Continued from page 3I wantedPoundburynot only to bean attractiveplace to live andwork, but alsoan opportunityto demonstratethat you couldbreak the mouldof conventionalspeculativedevelopmentin the UnitedKingdom with itsrigid zoning andsoulless housingestatesHRH The Prince of Wales, 2013homes, a process that is being phased tomeet market demand. By the time it iscomplete it is expected that the populationof Dorchester will have increased by aquarter – approximately 4,500 people.Results from the 2015 Poundbury BusinessSurvey report that the Poundburycommunity has generated approximately 1.5jobs per home – suggesting that Poundburyhas provided the right environment forbusinesses to thrive in Dorchester.Half of those enterprises were firstestablished in Poundbury, mainlycomprising small independent artisanbusinesses. This reflects the Duchy’sdecision to create affordable workshop andretail spaces, providing an entrepreneurialenvironment which enables smallerbusinesses to establish and thrive. BenMurphy, Deputy Estate Director forDorchester at the Duchy of Cornwall,said:“Poundbury demonstrates that it ispossible to build high quality, traditionalhousing at affordable prices, andsuccessfully integrate private and affordablehomes with retail, offices and factories.High density walkable neighbourhoodsenable people to meet many of their dailyneeds on foot, rather than use their car.” Headds: “Emphasis is placed on the quality ofarchitecture, urban design and the use oftraditional materials, which has created anattractive place of real character in whichpeople choose to live, work, shop and play.”4 5