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C<br />

U<br />

L<br />

T<br />

U<br />

R<br />

E<br />

S<br />

2000 44th St. S, Floor 6, Fargo<br />

2 SUNDOG<br />

sundoginteractive.com<br />

WHAT IT DOES Ad agency.<br />

WHY IT ROCKS Meditation<br />

group, wellness programs,<br />

company band, employees get<br />

their birthdays off, company<br />

outings; it’s all in a days work<br />

at Sundog. With about 90<br />

employees, Sundog continues<br />

to grow. The company culture<br />

reflects the creative approach<br />

brought to every client.<br />

Step into their office on the<br />

fourth, fifth and sixth floors of<br />

the Multiband Tower in Fargo<br />

and that culture is automatically<br />

visible. Natural light fills almost<br />

every room, there’s a “zen” room<br />

to work by a fireplace, a gazebo<br />

where people can gather for<br />

meetings, a patio overlooking<br />

Fargo, wine cellar; the list of cool<br />

amenities go on.<br />

We’re a work hard, play hard<br />

company. Well, sometimes work<br />

hard, play harder,” said Justin<br />

Welk, Talent Coordinator for<br />

Sundog.<br />

With all the distractions around,<br />

it can be hard to imagine that<br />

work gets done. However, the<br />

opposite is true. Started in 1995,<br />

Sundog merged with G.L. Ness<br />

in 2003, and now has clients<br />

like Sanford Health, Medtronic,<br />

Bobcat, Schwan’s and numerous<br />

others. As the company grew, its<br />

focus has shifted.<br />

If anybody asks me about<br />

our culture at Sundog, I always<br />

start by saying we’re a valuebased<br />

organization,” said Welk.<br />

“Everything we do, from the<br />

people we hire to the way we<br />

work with our clients, everything<br />

revolves around our values.<br />

That’s, I think, really, ultimately<br />

how our culture’s driven and<br />

ultimately how culture drives our<br />

business.”<br />

Sundog promotes employee<br />

engagement in a way that is<br />

unique to such a large company.<br />

Its 20 Talk series, which happens<br />

periodically, allows team and<br />

community members to present<br />

on their passions. For example,<br />

an employee presented on her<br />

love of horses to the rest of the<br />

company. It’s all about creating<br />

that strong team and promoting<br />

individuality.<br />

and the work you do in order<br />

to get you fully engaged. We<br />

understand that there’s this 20<br />

percent outside of the office …<br />

that needs to fill you up.”<br />

4<br />

We’re trying to bring in your<br />

passions from outside of work<br />

into the office to keep people<br />

engaged,” said Welk. “The<br />

reason it’s called a 20 Talk is<br />

because we’re kind of believers<br />

at Sundog, we can get you 80<br />

percent there with the culture<br />

2

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