Download portfolio - David Gilligan

Date 29/03/2010 Release 2.6Issue 01Winter 2010Don’t miss...Our lorperi lismod tatet velendiamconse quismodolore con henismodolore magnibh essequam, qui tinitiureetu msandionse veraes.braintumouruk.org.ukCaption – Qui blamquamcon henit vullan ventvulput alit praestr.Page 00Issue 02Winter 2010Qui blam quamcon henit vullan ventvulput alit praestrud essequam zzrit, convel eu faccum diat augait vero ex elit utet,quamet nis acilla feugait utetum euisitand the luptat.Sub head style only – Dolor peripsum verat and dit praessi llaoreetumynulla adionsenim alisiscidunt velit aliquiblan eummodo luptatue dolorper aut ilutatin henisl in el ullandip ese eugiamconsequamet ad tat, consequisim nibh.Min venis nissenit eum dionsederit am, volorperci tet, consequ ismododio dolore doluptat, ipit laoree tum nullaadionsenim alisiscidunt velit aliquiblan eummodo nissenit eum.Caption – Qui blamquamcon henit vullanvent vulput alitpraestrud essequamzzrit, con vel euSub head style onlyMin venis nissenit eum dionsed eritam, volorperci tet, consequ ismodo diodolore doluptat, sectetuer alis alit admagna am quat ipis nos euipisi sciduisnibh eu feugueriure dolendr eetummoPut la feui erosto dui bla aut velit, quis lobore facilla consenibh eugait aditeraessent exercilit augiamconsed tat wis exero conse del irit deliquis nos num eaamet adit, commy nullamcommy niing am vent iustrud tin venissent prat, corerostie con vercilisinit velis nim dolobor alismod olortingexero erci eugue feu feugait num doloremdolore conummodit alisl in ullaorting esedolobor u feugait num dolore.Page 00Brand Gu idelinesContents1.09 Sub identities colour – variationsContentsSub identity colour variations:AwarenessSupportFundraising andResearchIntroduction1.00 –Identity1.01 – Logomark1.02 – Typographic mark1.03 –Master identity1.04 – Master identity reversed1.05 – Size options1.06 – Alternative lockup1.07 – Clear zones1.08 – Identity usage on imagery1.09 – Sub Identities – Colour variations1.10 – 5 Colour Identity (Spot)1.11 – 5 Colour Sub Identities (Spot)1.12 – Mono and Greyscale Identity1.13 – Mono and Greyscale Identity – Alternative lockup1.14 – Greyscale Identity reversed2.00 – The toolkit2.01 – Colour palette2.02 – Typography2.03 – Photography treatment – Well chosen images2.04 – Photography treatment – Do nots2.05 – Photography treatment – Before you begin2.06 – Photography treatment – Two routes2.07 – Photography treatment – Route A2.08 – Photography treatment – Route B2.09 – Watercolour spills2.10 – Watercolour spills – overview3.00 – Grids and layouts3.01 – A4 Portrait and Landscape Grid3.02 – A5 Portrait and Landscape Grid3.03 – DL Portrait and Landscape Grid3.04 – Typographic style sheet3.05 – Grid examples4.00 – Applications4.01 – Business card and Compliment slip4.02 – Letterhead4.03 –A4 folder4.04 – A4 information sheet4.05 – Newsletter template4.06 – E–bulletin template4.07 – Website4.08 – Powerpoint4.09 – Pop–up banner4.10 – Pop–up display4.11 – Application overviewSub identities have been producedto help refresh the brand at a laterstage. The sub identities will comeinto action once the master identityhas been launched for over 1 year.Always use the appropriatecolour identity for your relevantapplication or activity.SupportResearchAwarenessFundrasing2.09 Watercolour spillsContents3.05 Grid examplesContents4.07 WebsiteContentsA_Spill__General_CMYK.tiffThe watercolour spills have been developedas a graphic device to add vibrancy anddynamism to our brand.The spills have been created to adda human touch across the brand.The colours represent a full range ofemotions one may feel if you have orare associated with someone whohas a brain tumour.All spill are provided in the full colourgradient and also in all of the coresub brand colours. See Applicationssection for usage.Note: all spills are provided withreverse gradient and provided inCMYK as .tiff files.A_Spill__support_CMYK.tiffA_Spill__research_CMYK.tiffThese examples show how the grid providesthe foundation for a variety of bold, brightand easy-to-follow communications.Ta r g e tWelcomeJump to it – ad eriliscinim ea alis alit auguero odiamdolesto consenis et lorem vel dolobor susto od magnisi blaconsequatet lore conullaor sed ea.Jump to it– in Brain TumourAwareness MonthEx ex er am, conulla feum atio dolorper ipsum veratdit praessi el ipit laoreetummy nulla adionsenimalisiscidunt velit aliqui blan eummodo luptatuedolorper aut il utatin henisl in el ullandip ese eugiamconsequamet ad tat, consequisim nibh ea augiam zzriling ex essi. Put la feui erosto dui bla aut velit, quiseraessent exercilit augiamconsed tat wis amet adit,commy nullamcommy nim ing erostie con vercilisnibh eu.Heading style qui blamquamcon henit vullan ventvulput £9,282.50!Sub head style – Qui blam quamcon henit vullan vent vulputalit put la feui erosto dui bla aut, pit aliqui tisis nis ad eriliscinim ea alisalit auguero odiam dolesto consenis et lorem vel dolobor susto odmagnisi bla consequatet lore conullaor.Pull out quote or key factQui blam quamcon henit vullan ventvulput alit and praestrud essequamzrit con vel eu.We deliver our message through all mediawith intelligence and simplicity. This is particularlyrelevant to our website communication.The attention span of our busyaudience will be limited when viewingon-screen communications, so alwayskeep our message direct, clean andsuccinct. Our web designs use simple,accessible typography supported bybright, engaging and relevant imagery.Easy navigation and the wholerange of services is executed on alllevels.A_Spill__awareness_CMYK.tiffFacil ipsumsan et vullut la conse feuisl ipissemin ea alit venis nit, qui blam quamcon henit vullanvent vulput alit praestrud essequam zzrit, con vel eufaccum diat augait vero ex elit utet, quamet nis acillafeugait utetum euisit luptat. Min venis nissenit eumdionsed erit am, volorperci tet, consequ ismodo diodolore doluptat, sectetuer alis alit ad magna am quatipis nos euipisi sciduis nibh eu feugueriure dolendreetummo lobore facilla .A_Spill__fundraising_CMYK.tiff